15 épisodes

Gerry Lewis Inc., or GLINC for short, is a Canadian communications firm that specializes in consulting, strategy, design, marketing and change readiness.

GLINC Gerry Lewis Inc.

    • Affaires

Gerry Lewis Inc., or GLINC for short, is a Canadian communications firm that specializes in consulting, strategy, design, marketing and change readiness.

    Branding Best Practices - For Businesses

    Branding Best Practices - For Businesses

    This podcast explores the ever-evolving world of branding and marketing and how it can help organizations reach a wider audience, differentiate from competitors, and stay top of mind when deciding to purchase or engage. In this episode, I’m joined by my long-time friend, Lisa Chicules, a guru with over 25 years of experience in branding and marketing and organizational strategic planning across multiple sectors.

    • 34 min
    Social Media Best Practices - for Businesses

    Social Media Best Practices - for Businesses

    Social media has become a must for business owners that want to connect and communicate with their customers and stakeholders. In this podcast, our expert guests will cover topics such as ‘What are the biggest misconceptions companies have about social media? How can I encourage employee advocacy and leverage external partnerships? What specific tools or resources can I use for copywriting, scheduling, and analyzing my data?’ If you’ve been curious about how your business can reach new audiences and drive engagement, this is the podcast for you!

    • 28 min
    Hybrid Work - Paradigm Shift or Pendulum Swing?

    Hybrid Work - Paradigm Shift or Pendulum Swing?

    It finally feels like the worst of the pandemic is behind us and people are beginning to rediscover a simple joy of normalcy: seeing friends, going to concerts, and planning for travel. Yet one area of life that seems to have changed forever is work – specifically “how and where” we work.Our topic today is Hybrid Work – Pendulum Swing or Paradigm Shift? Is it here to stay or will the pendulum swing back to how we worked in pre-COVID times? Listen to see where my guest Carrie Blair, President of Tayside Group, and I land in this debate.

    • 26 min
    Let's GLINC Differently About Teams

    Let's GLINC Differently About Teams

    As we head into our 3rd year of the pandemic, there is a greater need to talk about how the “new normal” isn’t actually “new” anymore or for that matter, feeling anything like “normal” at all. In this podcast, “Teamwork has Changed Forever”, I speak with Liane Davey (https://glinc-public.s3.amazonaws.com/Liane%20Davey%20Podcast/bio/Liane%20Davey%20BIO%20Flipped%20-%20FEB23%20v4.pdf), Team Advisor and Best Selling Author of “The Good Fight” about some of the common challenges we’re seeing with hybrid and remote teams: managing & coaching remotely, team conflicts & workplace toxicity and the ever elusive: work/life balance. Join us for a great conversation!

    • 37 min
    Let's GLINC Differently About How to Sell and Brand Yourself Virtually

    Let's GLINC Differently About How to Sell and Brand Yourself Virtually

    Preparing for, and conducting an interview is already a nerve-wracking process for job candidates. Now imagine that job interview is taking place through a screen. How does that change the dynamics of the interview? How can you create rapport? Should you prepare for it any differently?The pandemic has changed what we need to think about when presenting and selling ourselves virtually. Thanks to the expertise of our guest David Zsoldos, a Senior Recruitment Partner at BMO, we'll learn some do's and don'ts on how to successfully execute job interviews virtually.

    • 28 min
    Let's GLINC Differently About Giving Feedback in a Hybrid Work Environment

    Let's GLINC Differently About Giving Feedback in a Hybrid Work Environment

    This month we've invited Trish Rodda and Shane Harrington to share their insights on how they've adapted their approach to providing feedback in a hybrid work environment and their "do's and don'ts" on handling difficult discussions.

    • 39 min

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