82 épisodes
How to Save the World | The Psychology & Science of Environmental Behavior Katie Patrick
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What *really* gets people to take action for the planet? Environmental engineer and designer, Katie Patrick, takes you on a wild intellectual journey into the heart of the environmental psyche, exploring the latest evidence-based behavioral science you can use to get more people to adopt your climate or environmental campaign. Get Katie's secret climate action design tips and indie/hacker startup insights for making it happen at https://helloworlde.com/actiontips. Warning: For deep sustainability nerds only 🤓🌏.
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Everything is a Funnel Ep83
In this episode, I share the secret to building your mission. You need to START by building a funnel, not an idea. If you're building an idea, campaign, or product and not building it as a funnel, you could be making a big mistake. Listen in, I'll share how to do it right.
Get my free Climate Action Design Tips: https://helloworlde.com/actiontips
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How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.
Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ecopiastore.com
Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
Join Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet
Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL
Follow Katie on:
Instagram https://www.instagram.com/katiepatrickhello/
LinkedIn https://www.linkedin.com/in/katie-patrick/
Send in a voice message:
https://podcasters.spotify.com/pod/show/katiepatrick/message
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Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message -
What Exactly is Gamification? Ep82
In this episode, I explain the precise definition of how I see gamification. It's essentially tracking progress towards a goal, and rewarding people for making progress. This episode is a neat nugget of the core measurement-driven gamification principles you can use for making climate and environmental action happen.
Get my free Climate Action Design Tips: https://helloworlde.com/actiontips
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How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.
Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ecopiastore.com
Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
Join Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet
Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL
Follow Katie on:
Instagram https://www.instagram.com/katiepatrickhello/
LinkedIn https://www.linkedin.com/in/katie-patrick/
Send in a voice message:
https://podcasters.spotify.com/pod/show/katiepatrick/message
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Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message -
Top 10 Biggest Mistakes You Might Be Making Ep81
Did you know that the vast majority of environmental professionals have NO training in the job they are hired to do? That's the job of human influence. Environmental scientists, engineers, and lawyers are often hired for the job of influencing thousands of people to take action to meet sustainability goals, yet our training is in, well, science, engineering, and law - not the psychology of change.
This means most of us working on environmental change make big mistakes when trying to influence people - and we don't realize it. This goes all the way up the food chain to major NGOs and government departments that are spending millions of dollars on campaigns that hardly move the needle.
The science of human persuasion and social change requires an entirely different skill set. In the episode, I share the top 10 big mistakes I see most environmental advocates making, from the lens of evidence-based environmental psychology and my 20 years designing environmental change tools for some of the biggest (and smallest) environmental movements on the planet.
Get my free Climate Action Design Tips: https://helloworlde.com/actiontips
* * *
How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.
Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ecopiastore.com
Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
Join Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet
Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL
Follow Katie on:
Instagram https://www.instagram.com/katiepatrickhello/
LinkedIn https://www.linkedin.com/in/katie-patrick/
Send in a voice message:
https://podcasters.spotify.com/pod/show/katiepatrick/message
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Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message -
The 5 Levers of Human Motivation Ep80
There are three big mistakes people make when they are trying to influence people to help the planet. In this episode, I share what these are and the five big levels you should be using instead that are proven to influence people to act.
Get my free Climate Action Design Tips: https://helloworlde.com/actiontips
* * *
How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.
Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ecopiastore.comSign up for Katie's free behavior and gamification design course at http://katiepatrick.com
Join Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet
Get a copy of the book, How to Save the World on
Amazon https://amzn.to/2Z4jivL
Follow Katie on Instagram
https://www.instagram.com/katiepatrickhello/
LinkedIn
https://www.linkedin.com/in/katie-patrick/---
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Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message -
ECOPIA: We Need Child-Centric Community Housing Ep79
In today's episode, I introduce a new endeavor I've been secretly burrowing away at. It's called ECOPIA and it's my ultimate dream project. ECOPIA's mission is to create child-centric properties that are built and designed for families to raise children together, as it's meant to be done, in groups (and with all the eco-friendly, zero-emissions, zero-waste features an apartment could need!)
Modern parenting is deeply broken. Parents are more burned out, lonely, and stressed than ever before. Childcare is painfully expensive. The systems for daycare, play-dates, maternal support, afterschool care, and activities are profoundly inefficient.
What should be the happiest moments of a parent's life are often steamrolled by stressful duties we could design around: near-constant death prevention (cars, falls, poisons, sharp things, running off etc) and being a daily taxi service.
Parenting is hard, largely, because the architecture is broken.
Suburban homes were made for a different time when housing was cheap, marriages were conventional, and women had an average of four children – all of whom could play together in a backyard. Alternatively, apartments are built cheaply for profit - not for kids or mothers.
By taking a child-centric lens to apartment buildings, we can create supportive communities that center around safe places for children to play in groups with the amenities that parents need.
They say "It takes a village" for a reason. It does. That's why I'm putting my best effort forward to build the village we've always needed.
Learn more about ECOPIA at https://ecopia.us and sign up to join the waitlist for future residents, building partners, and developers.
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How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.
Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ecopiastore.com
Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
Join Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet
Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL
Follow Katie on:
Instagram https://www.instagram.com/katiepatrickhello/
LinkedIn https://www.linkedin.com/in/katie-patrick/
---Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message
---
Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message -
The 3 Axioms of Change Ep78
How do you know that your project is REALLY changing what you want to change in the world? And how do you know if you are doing it effectively?
In this episode, I share the core mechanism of what change is. This is such a fundamental primary principle that we tend not to see it. You MUST have these three axioms active for change to happen. If you don't, then no change is occuring.
Unfortunately, most environmental projects fail at one or all three of the axioms and invest much time and effort with no change occuring. If you build your ideas and campaigns up from these three core principles - and you need all three in a trifecta - you'll shoot right to the center of what you need to do.
Get my free Climate Action Design Tips: https://helloworlde.com/actiontips
* * *
How to Save the World is a podcast about the psychology of what gets people to do eco-behaviors and take climate action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to rapidly get more people to adopt your environmental campaign, program, or product.
Get inspired with positive eco futures art prints, organic t-shirts, hoodies, calendars, and all Katie's action design training at ecopiastore.com
Sign up for Katie's free behavior and gamification design course at http://katiepatrick.com
Join Gamify the Planet masterclass training in climate action design for $25/month http://katiepatrick.com/gamifytheplanet
Get a copy of the book, How to Save the World on Amazon https://amzn.to/2Z4jivL
Follow Katie on:
Instagram https://www.instagram.com/katiepatrickhello/
LinkedIn https://www.linkedin.com/in/katie-patrick/
---Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message
---
Send in a voice message: https://podcasters.spotify.com/pod/show/katiepatrick/message
Avis
Katie Patrick is spreading positivity & hope
I just discovered the whole universe of Katie Patrick, and yes please I'd like to live in it!
Just have a listen and you'll see how YOU can spread more than you think! With positivity, hope, a bit of reflection and creativity, we can all make the world a better place to live in. Let's do this!