Listen if your product is mainly for the rich‪.‬ Your Brand Matters

Most entrepreneurs make the mistake of targeting people based on their net worth and get frustrated when this rich people don't buy their high ticket products. The problem is not that they they are wicked or stingy, you're simply targeting the wrong class of the wealthy. There are different ways to target the rich, depending on the type of product you sell. Listen to this podcast and share your thoughts afterwards.