NCB Show Podcast: Shaken & Stirred Nightclub & Bar Show

This special edition podcast outlines our strategy for the next 30 days and beyond, as the Nightclub & Bar Show will rally all of its experts and resources to do everything we can to help your business survive this difficult period – and then thrive upon reopening. 

The nation and our industry are experiencing unprecedented conditions, and no one has experience managing a situation like this. We will work with our collection of experts in labor, operations, law, insurance, cash flow management, cost reduction and anything else critical to business operations. Look for a series of short podcasts and guides that contain actionable information that you can implement immediately.

Today's guests are Sarah Jenkins, owner of White Oak Communications and Brittany Keohi, their Director of Experiential Marketing. Today, we discuss how bars and restaurants know when its time to hire a PR/communications company, the best way to ensure a successful agency relationship, and their take on the potential looming coronavirus outbreak on the hospitality business. You can learn even more from those two dynamic and intelligent digital mavens in their session at NCB called 'A 360 Approach on Building Your Brand".

Todd Collins is the Chief Operating Officer of Restaurant Reputations, a company that assists bar and restaurant owners with managing their brand's reputation online. On today's episode, Todd gives a preview of his Nightclub & Bar Show 2020 session "Supercharging Your Social Media & Stopping Negative Reviews: What You Know but Don't Do."  


 We cover why your brand’s reputation is so important and how potential guests perceive you before even stepping foot into your establishment. With many guests turning to social platforms to make their decisions, it's important to know what others are saying about your business, positive or negative.

You can find Todd on all social media platforms including IG under the handle @toddcollinsofficial. 

Donald Burns is The Restaurant Coach, an award-winning consultant and mentor named one of the top 30 restaurant experts to follow. On today's episode, we uncover the best strategies for hiring A+ talent, assembling a top-notch team via hiring systems, and marketing advice so you can break out from the pack.

You can find him at the show here: https://sched.co/V3hT

Or at his website: https://therestaurantcoach.com/

On on IG: @donaldburns

Jabin Troth, founder and CEO of Licensed to Distill, shares how he started LTD's Instagram, the exponential growth he was a part of at Whistle Pig, and what influencers and marketers can expect out of social in 2020. 


He's a part of Nightclub & Bar Show 2020 all-star panel "Best Practices When Working with Social Media Influencers" and on this episode, he gives a preview of how bars and restaurants can best forge an honest and genuine digital relationship that can be molded into real-life profits and publicity.

You can find his Instagram page here: Licensed to Distill 

Our guest today is Louie La Vella, a nightclub and Bar marketing expert and author Louie La Vella has worked with brands such as Skyy Vodka, Red Bull, Bacardi, television networks such as BPMTV Canada and hundreds of nightclub and bars.

He's speaking at Nightclub & Bar 2020 with a session called "Crush Your Events by Automating Your Social Ads". Today on the show, Louie gives a little background on himself and how top event marketers fill their venues. 

Want to hear more? Here is his session description at NCB:
One of the biggest issues with using social media to drive traffic, ticket sales and reservations is not having an automated system to produce predictable returns. In this workshop-style session, festival and nightclub & bar marketing expert Louie La Vella shows you the exact three steps required to build a sustainable social media system that drives up to 10X ROI. You will discover how to create a virtual promoter, control your traffic and automate 90% of the work. Social media content is not driving business, but this system does!

Check him out at NCBShow.com/schedule

Follow him on IG at LouieLaVella.