Resilient by Design with Rebecca Hay Rebecca Hay

In this episode we welcome back the talented and wonderful Elizabeth Cinquini to talk all about restarting her interior design business after her big move from NYC to Naples, Florida, and dive into her experience getting featured in magazines and other publications without using a publicist! 
During the episode, we go into detail as Elizabeth catches us up on her big move, how she had to re-grow her business from the ground up, and why she decided to move outside of her comfort zone to foster real personal connections. She shares the importance of hustling and patience, as well as being selective in where you spend your time and energy so that the seeds you plant have the space to grow.
We also go deeper into her journey of getting published and featured in magazines. She talks about how the editorial process works and how she specifically participates and cultivates those connections by playing the long game and believing in her process.
Her advice about being your own advocate inspired me so much and I know it'll light a fire under some of you too!
 
Episode 126 From the chaos of NYC to a peaceful new way of doing business with Elizabeth Cinquini
Follow Elizabeth Cinquini on Instagram and her website
 
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Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
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Let’s tackle the stigma that exists against decorating! A lot of designers, my past self included, hesitate to call themselves decorators, and instead go by designer because they believe it sounds more prestigious. 
In this episode, I’m diving into why using the term decorator doesn’t mean anything less than designer, and why I’ve decided to lean into my decorating services and how it’s boosting my business, and can be a boost for yours too!
Over the years, I’ve done my fair share of projects and found that decorating is the thing that truly lights me up. It is one of the reasons that I’ve decided to make it a key factor for projects I choose to take on going forward. Despite what many people believe, you can make a great deal of money in decorating, and in this episode I share some quick ideas for those of you looking to expand more into that direction. 
I also share some surprising things I've learned about decorating in my journey so far, things to keep in mind and the shifts I'm making this year regarding this element of my business.
Remember that you as a designer are telling a story and decorating is a huge, vital part of that narrative for you and your clients.
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Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

We’re bringing back this fantastic episode that is short, sweet, and straight to the point: social media is an incredibly valuable tool to share your "why" with your ideal client and you need to participate even if it isn't perfect. Jump in!
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When I initially started my Instagram account years ago, I struggled with the idea behind it, was it for vanity or competition? I think this is sometimes a struggle that some business owners have. In this episode, I explain the main reasons why you need to have an online presence to grow your business.
In my opinion, it all starts with this quote by Simon Sinek, “People don’t buy what you do, they buy WHY you do it.” Meaning: there are so many interior designers out there, but every single one has a different purpose behind the service they offer. Social media is a powerful tool to share the “WHY” of your business.
I also cover the doubts that many people have of Instagram and other social media platforms actually working to attract your ideal client. Years ago I would have been alongside the Nay-sayers, but in recent years, mainly in 2020-2021, I’ve been singing a different tune, because almost all of my leads that turned into design jobs followed me on Instagram or had seen my designs on Instagram before they contacted me. Put in the work, and it does pay off. Being present on social media platforms adds to your legitimacy as a company. It gives you a chance to educate your ideal client on what you do, how you do it, and why you do and build a rapport with them before they reach out to you. A lot of what service-based businesses do relies on the trust of their clients, building this relationship early on just helps with that trust factor, and makes you relatable to them.
In the episode, I also speak to the two other reasons why you should have an online presence and that is: reinforcing your brand and selling a lifestyle. I’d love to hear about your thoughts on being active and present online and on social media. Leave me a comment below.
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

Running your own business is like living on a roller coaster, we're up and we're down constantly. We all go through this and sometimes can get stuck in the messy middle, so this episode is all about keeping the tank full of motivation.
Even if you are passionate about your work, there will be ups and downs. Accepting this as a reality can be pretty powerful and noting that motivation ebbs and flows will keep you from catastrophizing or wallowing. Through the episode, I share some previous podcast episodes that deal with this topic (check out the shownotes!), a visualization exercise from my Power of Process course, and the power of tools, like time blocking.
Know you aren't alone when you feel stagnant in your business; all things have their ups and downs. Identifying what lights you up and filling up your inspiration tank will allow you to have the tools ready the next time this feeling comes around.
 
Episode 194: A 5-minute motivator when you’re stuck in the messy middle
Episode 188: Visualize your way to success with LuAnn Nigara
Episode 186: Non-negotiable productivity hacks that changed my life
Episode 175: Managing inconsistent income as a business owner
Unique Ability Book
 
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

What can possibly change in an interior design business that’s been running successfully for 30 years? A lot! It’s all about finding the problem areas and taking what’s working to the next level! 
In this episode, I chat with Katherine Joy Porath, founder of Katherine Joy Interiors, about all of the things that have allowed her to run her interior design business successfully for many years and how Power of Process gave her some major lightbulb moments that made her change how she ran her business.
Katherine, founder of Katherine Joy Interiors, has over 30 years of experience in the design world and she shares how she got her start, the various affiliations she's joined over the years and how they've helped improve her business. She talks about her focus on universal design, what it is, and how she educates her clients about it, as well as all the ways she's implemented her POP experience into her business and the incredible results that followed.
I was beyond inspired by her insights into time management, increasing professionalism, being more selective with her projects and the growth mindset she brings to her career. I know you will be too!
Learn more about Katherine Joy Porath on her website and follow her on Instagram
Certified Living in Place
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!

Presentation Day is one of the most exciting days for us and for our clients. Its the day where all of our hard work as interior designers comes together and we get to showcase it to our clients with the hopes they’ll love it. 
But what’s one thing that can throw off the excitement presentation day and what follows? An unprepared client! In this episode I walk you through the handful of proven steps that will help you ensure that both you and your clients are prepared for Presentation Day and coming into it with the right expectations and mindset. I share some of my mistakes and the nitty gritty details you need to impart to fully support your clients so that presentation day will go off without a hitch!
Keeping things clear, concise and without surprises will allow you clients to feel safe and secure as well as keep chaos far away as you move from project to project.
 
Download our Free Resources
➡️ Pre-qualify your clients with my Discovery Call Script
➡️ Stay confident from beginning to end with my Consultation Checklist   
➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue
 
Looking to elevate your business? Learn more about our courses
➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course
➡️ Want to be the first to know when Power of Process is returning? Click to learn more about the business blueprint for interior design firm owners.
➡️Want to be the first to know when the next episode drops? Don't forget to SUBSCRIBE to the Resilient by Design Podcast wherever you listen to podcasts!