24 min

17. The Power of Yoast. The free magical SEO tool you need Visibility Talks

    • Marketing

As your SEO Queen, I’ve made it my personal mission to share how you can use SEO in a fun and motivating way, which is why I like to say SEO stands for seeking exciting opportunities and guess what? You don’t have to be the next tech genius to be good at it. 
So today I want to talk to you about the power of Yoast - the free SEO tool that you need! 
Now, I know SEO isn’t the sexiest of topics and scrolling through Instagram is more a lot more fun but here’s the thing - your dream clients are out there Googling your services or your products, but you’re not there. You’re nowhere to be seen, or you’re all the way down on page 22 of Google, if that.
So how do we get Google to know we exist?  What is this magical tool, and do you really need it in your life? 
Well, I’m going to break down for you how to start figuring out what your clients are Googling (Hint: it’s often not the same words or phrases as you think)
I’ll then share with you where to start with adding the words or phrases to your website using Yoast, as well as running through some common SEO & keyword myths, so you can make the most of Yoast and get found. 
So give it a go. Get those Yoast lights changing from red to green, as David Gray would say circa 1999! If you’re inspired to work on your SEO after listening tag me on Instagram @Maddy.Shine so I can cheer you on. 
All the links mentioned in the episode are below: 
Yoast Plugin for WordPress: https://yoast.com/wordpress/plugins/seo/ Yoast Plugin non-WordPress: https://yoast.com/research/real-time-content-analysis/ Do I really need to blog? 65 reasons you should start blogging: https://business-shine.co.uk/do-i-really-need-to-blog The High Vis Podcast: Ep 16. How to never run out of content again Keywords Everywhere: https://keywordseverywhere.com If you are wanting support, accountability and to dive deeper into blogging, SEO & keywords, come and sign up for the 10-week Blogging for Gold course. You can sign up for the waiting list now! 
https://maddyshine.co.uk/
If you enjoyed this episode make sure you hit subscribe, and tune in every Wednesday for new episodes. Please do share on social media if you’re listening, tag me @Maddy.Shine on Instagram and why not share this episode with your biz bestie. 
 

As your SEO Queen, I’ve made it my personal mission to share how you can use SEO in a fun and motivating way, which is why I like to say SEO stands for seeking exciting opportunities and guess what? You don’t have to be the next tech genius to be good at it. 
So today I want to talk to you about the power of Yoast - the free SEO tool that you need! 
Now, I know SEO isn’t the sexiest of topics and scrolling through Instagram is more a lot more fun but here’s the thing - your dream clients are out there Googling your services or your products, but you’re not there. You’re nowhere to be seen, or you’re all the way down on page 22 of Google, if that.
So how do we get Google to know we exist?  What is this magical tool, and do you really need it in your life? 
Well, I’m going to break down for you how to start figuring out what your clients are Googling (Hint: it’s often not the same words or phrases as you think)
I’ll then share with you where to start with adding the words or phrases to your website using Yoast, as well as running through some common SEO & keyword myths, so you can make the most of Yoast and get found. 
So give it a go. Get those Yoast lights changing from red to green, as David Gray would say circa 1999! If you’re inspired to work on your SEO after listening tag me on Instagram @Maddy.Shine so I can cheer you on. 
All the links mentioned in the episode are below: 
Yoast Plugin for WordPress: https://yoast.com/wordpress/plugins/seo/ Yoast Plugin non-WordPress: https://yoast.com/research/real-time-content-analysis/ Do I really need to blog? 65 reasons you should start blogging: https://business-shine.co.uk/do-i-really-need-to-blog The High Vis Podcast: Ep 16. How to never run out of content again Keywords Everywhere: https://keywordseverywhere.com If you are wanting support, accountability and to dive deeper into blogging, SEO & keywords, come and sign up for the 10-week Blogging for Gold course. You can sign up for the waiting list now! 
https://maddyshine.co.uk/
If you enjoyed this episode make sure you hit subscribe, and tune in every Wednesday for new episodes. Please do share on social media if you’re listening, tag me @Maddy.Shine on Instagram and why not share this episode with your biz bestie. 
 

24 min