38 min
Creating a food business and getting stocked in major supermarkets - with Marieke Syed - Snackzilla Bring Your Product Idea to Life
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- Entrepreneurship
Born out of a mum’s frustration to find healthy filling snacks for her two boys, SNACKZILLA soft-baked oat cookies are made especially for kids, supporting them to live healthier lives without compromising on taste or fun.
EPISODE NOTES
**Please remember to rate and review the podcast - it really helps others to find it.**
Marieke Syed is the founder of SNACKZILLA, who make soft-baked oat cookies made especially for kids, supporting them to live healthier lives without compromising on taste or fun. SNACKZILLA was born out of Marieke’s frustration to find healthy filling snacks for her two boys. Marieke’s products are stocked in Ocado, and will soon be in Sainsburys.
Marieke is only the second guest I have had on the podcast who sells a food product. It was absolutely fascinating to talk to her and learn more about the process of mass producing a food product, getting stock in supermarkets and insider knowledge about the food industry.
Listen in to hear Marieke share:
An introduction to herself and her business (01:12)What inspired her to start Snackzilla (01:54)The journey from inspiration to creating her own recipe (04:17)Working with food developers (07:06)Selling her product to supermarkets (10:02)Finding a manufacturer (16:27)Growing her business, and making her first staff hires (20:34)Advice for hiring staff (24:54)Sourcing investment (26:18)Industry specific regulations and challenges (29:43)Her number one piece of advice for other product creators (34:35)
USEFUL RESOURCES:
Snackzilla Website
Snackzilla Instagram
Snackzilla Facebook
Marieke’s LinkedIn
Young Foodies
LET’S CONNECT
Join my free Facebook group for product makers and creators
Find me on Instagram
Work with me
Mentioned in this episode:
In May 2024 our sponsor is Aubergine Legal
Do you sometimes worry that your business isn’t meeting all its legal compliance requirements and wonder if you are ticking all the legal boxes?
Aubergine offers a free initial 30 minute consultation if you have any questions or want to find out how they can help.
BOOK YOUR FREE CONSULTATION HERE: https://www.auberginelegal.co.uk/contact
Hosted by Captivate
If you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate.
They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I’ve stuck with them because it’s still simple, they keep adding great new features (like the ability to share ads like these!) and it’s been so reliable.
When you’re ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2
Born out of a mum’s frustration to find healthy filling snacks for her two boys, SNACKZILLA soft-baked oat cookies are made especially for kids, supporting them to live healthier lives without compromising on taste or fun.
EPISODE NOTES
**Please remember to rate and review the podcast - it really helps others to find it.**
Marieke Syed is the founder of SNACKZILLA, who make soft-baked oat cookies made especially for kids, supporting them to live healthier lives without compromising on taste or fun. SNACKZILLA was born out of Marieke’s frustration to find healthy filling snacks for her two boys. Marieke’s products are stocked in Ocado, and will soon be in Sainsburys.
Marieke is only the second guest I have had on the podcast who sells a food product. It was absolutely fascinating to talk to her and learn more about the process of mass producing a food product, getting stock in supermarkets and insider knowledge about the food industry.
Listen in to hear Marieke share:
An introduction to herself and her business (01:12)What inspired her to start Snackzilla (01:54)The journey from inspiration to creating her own recipe (04:17)Working with food developers (07:06)Selling her product to supermarkets (10:02)Finding a manufacturer (16:27)Growing her business, and making her first staff hires (20:34)Advice for hiring staff (24:54)Sourcing investment (26:18)Industry specific regulations and challenges (29:43)Her number one piece of advice for other product creators (34:35)
USEFUL RESOURCES:
Snackzilla Website
Snackzilla Instagram
Snackzilla Facebook
Marieke’s LinkedIn
Young Foodies
LET’S CONNECT
Join my free Facebook group for product makers and creators
Find me on Instagram
Work with me
Mentioned in this episode:
In May 2024 our sponsor is Aubergine Legal
Do you sometimes worry that your business isn’t meeting all its legal compliance requirements and wonder if you are ticking all the legal boxes?
Aubergine offers a free initial 30 minute consultation if you have any questions or want to find out how they can help.
BOOK YOUR FREE CONSULTATION HERE: https://www.auberginelegal.co.uk/contact
Hosted by Captivate
If you've been inspired to start a podcast in 2024 then I recommend my podcast host, Captivate.
They were my top pick when I started 4 years ago because of how easy it was for a complete novice to get started. I’ve stuck with them because it’s still simple, they keep adding great new features (like the ability to share ads like these!) and it’s been so reliable.
When you’re ready to start your own podcast, use the link for a free 7 day trial: https://www.captivate.fm/signup?ref=vickiweinberg&tap_a=53455-ceb3a2
38 min