134 episodes

Do you (or do you want to) create and sell your own physical products?

Would you like to learn from, and be inspired by, other products business owners, who aren’t much further along than you are?

This is the podcast to listen to if you’re getting started selling products, or you’d like to create your own products to sell. It's a podcast for small business owners, makers and creators, from small business owners!

Whatever stage you’re at, there’s plenty of friendly, practical advice and inspirational stories - from product creators not much further along than you are.

CONNECT WITH ME

Website: https://www.vickiweinberg.com

Instagram: https://www.instagram.com/vickiweinberguk/

LinkedIn: https://www.linkedin.com/in/vicki-weinberg-1871565/

Join my free Facebook group: www.facebook.com/groups/productcreatorsclub/

Bring Your Product Idea to Life Vicki Weinberg

    • Business
    • 5.0 • 24 Ratings

Do you (or do you want to) create and sell your own physical products?

Would you like to learn from, and be inspired by, other products business owners, who aren’t much further along than you are?

This is the podcast to listen to if you’re getting started selling products, or you’d like to create your own products to sell. It's a podcast for small business owners, makers and creators, from small business owners!

Whatever stage you’re at, there’s plenty of friendly, practical advice and inspirational stories - from product creators not much further along than you are.

CONNECT WITH ME

Website: https://www.vickiweinberg.com

Instagram: https://www.instagram.com/vickiweinberguk/

LinkedIn: https://www.linkedin.com/in/vicki-weinberg-1871565/

Join my free Facebook group: www.facebook.com/groups/productcreatorsclub/

    My experience attending the Top Drawer Trade Show - with Vicki Weinberg

    My experience attending the Top Drawer Trade Show - with Vicki Weinberg

    Have you ever wondered what a trade show is like? This week I am sharing my experiences at the Top Drawer Trade Show, one of the premier retail trade shows in the UK, a 3 day event at Olympia in London.
    I share what the experience was like as a visitor, which booths stood out to me and why, and why you might consider attending a trade show yourself.
    Listen in to hear me share:
    An introduction to Top Drawer Trade Show, and what it is (00:39)
    Spotting trends (02:45)
    The talks that were on (03:34)
    What it is like attending as a visitor (04:23)
    Seasonal differences between trade shows (05:02)
    Choosing your spot (06:53)
    The range of booths available (10:16)
    Which booths stood out to me and why (11:41)
    The challenge of finding a price for products (12:32)
    Why you might benefit from attending a trade show (14:10)

    USEFUL RESOURCES:
    https://www.topdrawer.co.uk/ (Top Drawer)
    https://houseoftwotrees.com/ (House of Two Trees)
    https://www.thepositiveplanners.com/ (The Positive Planner)
    LET’S CONNECT
    https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators)
    https://www.instagram.com/vickiweinberguk/ (Find me on Instagram)
    http://www.vickiweinberg.com (Work with me)
    Mentioned in this episode:
    Get on the waitlist for my Group Product Creation Programme
    Join the waitlist to be first to hear when you can join Create a Product to Sell and get a free 1:1 call with me when you sign up!
    https://checklist.vickiweinberg.com/waitlist

    • 19 min
    Getting ready to launch your first product- with Laura Gillett, Stomperz Shoes

    Getting ready to launch your first product- with Laura Gillett, Stomperz Shoes

    Today on the podcast I'm speaking to Laura Gillett. Laura is the founder of Stomperz, a children's shoe brand specialising in wide fitting shoes in fun, affordable styles, which have just launched.
    Laura and I talked about what it takes to come up with an idea, and then implement an idea for a product. The focus is on the early stages of starting up a business, and how Laura managed this alongside her full-time job and young family.
    Listen in to hear Laura share:
    An introduction to herself and her business (01:07)
    What inspired her to create her own product (01:30)
    Researching how to to create her own shoes (02:46)
    Finding a shoe designer (05:59)
    Finding a manufacturer (07:24)
    The time frame involved (08:30)
    The launch range (09:47)
    Testing the prototypes (13:19)
    Working with the manufacturer in China (16:50)
    Building her website (21:56)
    Getting insurance (24:21)
    Her launch plans (25:48)
    Being realistic about her time when also working full time (29:28)
    Her number one piece of advice for other product creators (30:12)

    USEFUL RESOURCES:
    https://stomperzshoes.com/ (Stomperz Shoes Website)
    https://www.instagram.com/toddlewaddlestomperz/ (Stomperz Shoes Instagram)
    https://www.facebook.com/stomperzshoes (Stomperz Shoes Facebook)
    https://www.linkedin.com/company/stomperz-shoes/ (Stomperz Shoes Linked In)
    https://twitter.com/stomperzshoes (Stomperz Shoes Twitter)
    https://www.fiverr.com/ (Fiver)
    LET’S CONNECT
    https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators)
    https://www.instagram.com/vickiweinberguk/ (Find me on Instagram)
    http://www.vickiweinberg.com (Work with me)
    Mentioned in this episode:
    Get on the waitlist for my Group Product Creation Programme
    Join the waitlist to be first to hear when you can join Create a Product to Sell and get a free 1:1 call with me when you sign up!
    https://checklist.vickiweinberg.com/waitlist

    • 34 min
    Why you should be selling your products on TikTok - with Anna Frapwell

    Why you should be selling your products on TikTok - with Anna Frapwell

    Today’s podcast is one I have today's episode is one I've been wanting to record for a while, because today we are talking about TikTok and specifically how to sell your products on TikTok. So I've been looking around for a while for an expert that could talk to us about this.
    Enter Anna Frapwell. Anna is the founder of Neon Digital Clicks a digital agency supporting e-commerce baby, kids and family brands to increase sales through a range of online marketing tactics. She has over 20 years experience in marketing and PR working for some pretty big agencies and retail brands... we're talking Revlon, Bravissimo, Baylis and Harding, Britax and global ads agency McCann Eriskson. The Neon team is passionate about helping clients to create a thriving ecosystem through paid social, Google and email marketing where their brands can grow and flourish!
    We talk about why you might want to sell your products on TikTok, and how to go about it. It is a really eye-opening conversation, and a great way to explore a potential new marketing and sales avenue for your products business.
    Listen in to hear Anna share:
    An introduction to herself and her business (01:40)
    An introduction to TikTok (02:36)
    The different lengths of video you can use (04:55)
    How to shop on TikTok (06:50)
    The sort of content to produce (07:56)
    The TikTok demographic (11:04)
    Whether people come on TikTok to buy (they do!)(12:57)
    Reasons to give TikTok a try (15:07)
    Getting started on TikTok (18:34)
    Content ideas for Product Based Business TikTok videos (22:41)
    How engagement works on TikTok (25:08)
    TikTok ads (27:19)
    Her number one piece of advice for people getting started on TikTok (34:27)

    USEFUL RESOURCES:
    http://neondigitalclicks.co.uk/ (Neon Digital Clicks Website)
    https://www.tiktok.com/@neondigitalclicks (Neon Digital Clicks TikTok)
    https://www.facebook.com/neondigitalclicks (Neon Digital Clicks Facebook)
    https://www.instagram.com/neondigitalclicks/ (Neon Digital Clicks Instagram)
    https://twitter.com/AnnaAtNeon?s=20andt=As1Rmrky3IIxc9L9nR_qBQ (Neon Digital Clicks Twitter)
    https://www.linkedin.com/in/annafrapwell/ (Anna Frapwell LinkedIn)
    https://www.facebook.com/groups/UKBloggerOpportunities/ (UK Influencer Opportunities Facebook Group)
    LET’S CONNECT
    https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators)
    https://www.instagram.com/vickiweinberguk/ (Find me on Instagram)
    http://www.vickiweinberg.com (Work with me)


    Mentioned in this episode:
    Join my Free Facebook group for product creators & makers
    Join my Free Facebook group for product creators & makers

    • 36 min
    BONUS podcast episode - should you join my Group Product Creation programme (plus common concerns answered)

    BONUS podcast episode - should you join my Group Product Creation programme (plus common concerns answered)

    In this bonus episode I share a bit about my group product creation programme, which opens for registration today.
    Listen in to me share:
    What my group product creation programme is (00:35)
    Who it is for (03:09)
    Talking through some of your concerns and queries (06:05)
    How you can contact me to find out more (10:54)

    USEFUL RESOURCES:
    https://vickiweinberg.com/create-a-product-to-sell/ (Find out more about the course)
    LET’S CONNECT
    https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators)
    https://www.instagram.com/vickiweinberguk/ (Find me on Instagram)
    http://www.vickiweinberg.com (Work with me)


    Mentioned in this episode:
    Join my Free Facebook group for product creators & makers
    Join my Free Facebook group for product creators & makers

    • 12 min
    Continually adapting your business - with Holly Watson, The Zero Waste Company

    Continually adapting your business - with Holly Watson, The Zero Waste Company

    Today on the podcast, I'm talking to Holly Watson. Holly is the co-founder of the Zero Cafe and Emporium, a plastic free cafe in community space in the heart of Tunbridge Wells.
    The Ethical Emporium provides an opportunity to offer local independent designers, makers, and brands to showcase their sustainable artists and wears all under one roof. Along with co-founder and best friend Charlotte Bowyer. Holly is passionate about living a plastic-free lifestyle and encouraging others to do the same.
    Holly and Lottie's business has pivoted many times over the past few years, partly from necessity and the result of things like COVID. Holly shares how they have made these decisions whilst ensuring they stay true to their core values.
    Listen in to hear Holly share:
    An introduction to herself and her business (01:31)
    What inspired her to set up a zero-waste shop (02:43)
    The impact of covid on shopping habits (05:59)
    Pivoting towards the cafe (06:41)
    Why zero waste shops nationwide have struggled since the pandemic (09:01)
    The challenges of sourcing and stocking zero waste products (14:28)
    Learning to adapt your business (17:08)
    Making the most of a flexible space (19:36)
    Launching the Ethical Emporium (21:46)
    Expanding the Ethical Emporium concept (30:47)
    Developing her own product range, Wander and Wild (40:13)
    Advice on running a business with a friend (46:59)
    Her number one piece of advice for product creators (54:02)

    USEFUL RESOURCES:
    https://www.thezerowastecompany.com/ (The Zero Waste Company Website)
    https://www.facebook.com/thezerowastecompany (Zero Waste Company Facebook)
    https://www.instagram.com/thezerowastecompany/ (Zero Waste Company Instagram)
    https://twitter.com/thezerowasteco (Zero Waste Company Twitter)
    https://theethicalemporium.com/ (Wander and Wild Candles)
    LET’S CONNECT
    https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators)
    https://www.instagram.com/vickiweinberguk/ (Find me on Instagram)
    http://www.vickiweinberg.com (Work with me)
    Mentioned in this episode:
    Join my Free Facebook group for product creators & makers
    Join my Free Facebook group for product creators & makers

    • 59 min
    Create a product to sell in 10 weeks - with Vicki Weinberg

    Create a product to sell in 10 weeks - with Vicki Weinberg

    Did you know you can create a product to sell in 10 weeks?
    When I started out it took me a lot longer. I had no idea what I was doing, went down various rabbit holes on Youtube and wasted a lot of time and money. Fast forward to my subsequent products when I knew what I was doing, and I had a checklist; well the whole process was a lot more efficient, and I was making money from the product a lot sooner.
    It can be done, so in this episode I share with you the fundamentals of how you can create your very own product to sell in 10 weeks.
    EPISODE NOTES
    Listen in to hear me share:
    An introduction to the topic (00:22)
    Get my free checklist (02:57)
    Week 1 - Get clear on your product idea (03:31)
    Week 2 - Validate your product idea (06:16)
    Week 3 - Data gathering and thinking about pricing (12:29)
    Week 4 - Prepare your supply communication (16:19)
    Week 5 - Research credible suppliers (19:15)
    Week 6 - Tracking responses (22:42)
    Ordering samples (26:00)
    Week 7 - Shipping and logistics (28:30)
    Week 8 - Finances (30:52)
    Week 9 - Placing your order (33:13)
    Week 10 - Creating a marketing and launch plan (34:05)
    Join me in my group programme (35:45)

    USEFUL RESOURCES:
    https://vickiweinberg.com/how-to-create-a-product-to-sell-in-10-weeks-step-by-step/ (Read the accompanying blog post)
    https://checklist.vickiweinberg.com/planner (Free Product creation weekly planner and checklist)
    https://mailchi.mp/f460d6a5d400/validation (Free Validate your product idea)
    https://vickiweinberg.com/captivate-podcast/how-and-why-to-validate-your-product-ideas-3/ (Podcast: How (and why) to validate your product ideas)
    https://vickiweinberg.com/captivate-podcast/should-i-source-my-product-overseas/ (Podcast: Should I source my product overseas?)
    https://vickiweinberg.com/captivate-podcast/shipping-and-importing-your-products-with-simon-arnold-unity-logistics/ (Podcast: Shipping and importing your products)
    https://vickiweinberg.com/captivate-podcast/wheres-the-best-place-to-sell-physical-products-online/ (Podcast: Where to sell your products online)
    http://checklist.vickiweinberg.com/waitlist (Join the group programme waitlist)
    https://vickiweinberg.com/product-creation-power-hour/ (Book a Power Hour with me)

    LET’S CONNECT
    https://www.facebook.com/groups/productcreatorsclub (Join my free Facebook group for product makers and creators)
    https://www.instagram.com/vickiweinberguk/ (Find me on Instagram)
    http://www.vickiweinberg.com (Work with me)










    Mentioned in this episode:
    Join my Free Facebook group for product creators & makers
    Join my Free Facebook group for product creators & makers

    • 38 min

Customer Reviews

5.0 out of 5
24 Ratings

24 Ratings

Gigglybean ,

So many great tips!

I love the way Vicki and her guests make the messages they share so simple.
So much helpful advice for anyone selling products or services.

Christym7 ,

Clear steps to getting started

Thank you for making this podcast, it’s is full of great detail for the absolute beginner keen to side hustle in product making / selling. Great for anyone trying to work out the basics of what to do to launch your own business and have the confidence to do it! Christine x

Suzanne BRC ,

Fantastic podcast

I have recently launched a handmade business, and this podcast has been invaluable in giving me the confidence and knowledge to launch. Would definitely recommend to new and experienced handmade businesses.

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