Future Picks Branchspace On Air

Kamila Stasik is the General Manager of our technology centre in Kraków, Poland.



Today we’re talking about setting up a growing team for success in our organization.



Website & Social

Website: https://www.branchspace.com/

Email: reinventdigital@branchspace.com

LinkedIn: https://www.linkedin.com/company/branchspace-digital-reinvented/

Twitter: https://twitter.com/branchspace

Instagram: https://www.instagram.com/branchspace_digital_reinvented/

Facebook: https://www.facebook.com/profile.php?id=100081431809978

Dorota is the Product Manager of our Triplake Mobile App solution, and today we’re talking about how airlines can improve customer experience using mobile apps.



In Dorota's own words: "Hello everyone, I’m thrilled to be here today. I’ve had the joy of being the Product Manager for Triplake Mobile Apps for almost two years now.I’m all about mobile apps and aviation—it’s where my passion flies high! In my role, I get the exciting opportunity to blend these interests daily."




What airlines should look for in a mobile app
The importance of a mobile-first approach
The case of Oman Air
Using mobile apps for retail
Overcome challenges during a project
Some advice from Dorota



Website & Social

Website: https://www.branchspace.com/

Email: reinventdigital@branchspace.com

LinkedIn: https://www.linkedin.com/company/branchspace-digital-reinvented/

Twitter: https://twitter.com/branchspace

Instagram: https://www.instagram.com/branchspace_digital_reinvented/

Facebook: https://www.facebook.com/profile.php?id=100081431809978

In a recent discussion, David Turton, Chief Technology Officer at Branchspace, shared valuable insights on how airlines can embrace modern retailing. Here are three key strategies he recommends for airlines to implement today:

1. Decoupling Legacy Systems with Pragmatic APIs: A crucial consideration is the abstraction of details and the implementation of pragmatic APIs to disconnect from legacy environments. This ensures a seamless separation between the consumer-facing digital experience and the underlying infrastructure. By achieving this decoupling, airlines can facilitate the replacement of various components over time, streamlining the transition to modern retailing.

2. Embracing Modularity in Digital Ecosystems: Turton emphasizes the importance of building modularity into the digital ecosystem. Airlines should be prepared for varying transition speeds – from swift, total replacements to gradual step-by-step approaches. To accommodate these differences, it's essential to ensure that digital experiences, solutions, and technology components are modular and easily activatable or connectable. This includes thinking about abstraction layers and implementing versatile capabilities such as adaptable shopping carts capable of interfacing with diverse offer and order management systems.

3. Future-Proofing for Varied Transition Paths: Recognizing that each airline possesses unique infrastructure, partnerships, and risk appetites, Turton underscores the importance of tailoring strategies to individual circumstances. The transition to modern retailing may unfold differently for each airline, and flexibility is key. Anticipating and preparing for these diverse pathways involves considering factors like evolving abstraction layers, resilient capabilities, and connectivity to different offer and order management systems as they evolve or get replaced over time.

David Turton's insights shed light on the dynamic nature of the aviation industry's journey towards modern retailing, emphasizing adaptability, modularity, and strategic planning as essential components for success. Airlines that proactively address these considerations will be better positioned to navigate the evolving landscape of digital customer experiences and stay ahead in the competitive market.

Branchspace as a new generation tech and consulting company supports all the mentioned strategies with its dynamic retailing platform Triplake and Transform services supporting airlines on their digital journey.

This video was part of the webinar by The International Air Transport Association (IATA), September 2023.



Website & Social

Website: https://www.branchspace.com/

Email: reinventdigital@branchspace.com

LinkedIn: https://www.linkedin.com/company/branchspace-digital-reinvented/

Twitter: https://twitter.com/branchspace

Instagram: https://www.instagram.com/branchspace_digital_reinvented/

Facebook: https://www.facebook.com/profile.php?id=100081431809978

Dive into the world of seamless digital commerce and exceptional customer experiences with David Turton, CTO at Branchspace — digital reinvented, as he shares the successes of our valued customers using, or about to launch, the Triplake dynamic retailing platform.

Our customers' stories span various approaches. Some airlines boldly opt for a transformative journey, replacing their entire digital ecosystem at once. Triplake becomes their partner of choice, offering a platform covering all aspects for a consistent and engaging customer experience.

On the flip side, other airlines prefer a stepwise approach, deploying parts of the experience first and progressively evolving other key flows and touch points. This allows time for the teams to learn how to adopt the new focus to turn into a dynamic sales oriented retailer.

The beauty of Triplake lies in its adaptability, allowing future proof flexibility. Large or small airlines, legacy or (in future) latest Offer Order management as a basis, Triplake is agnostic given its new generation modular architecture and in built advanced integration intelligence. Triplake caters to diverse airline needs.

From connecting to legacy systems through APIs, fetching flight offers, creating orders, to handling payments, we see these connections as the plumbing that ultimately leads to a remarkable and seamless customer experience.

Join us on this journey of transforming travel experiences into effortless and inspiring shopping experiences for flights and ancillary products and services, one success story at a time!

This video was part of the webinar by The International Air Transport Association (IATA), September 2023.



Website & Social

Website: https://www.branchspace.com/

Email: reinventdigital@branchspace.com

LinkedIn: https://www.linkedin.com/company/branchspace-digital-reinvented/

Twitter: https://twitter.com/branchspace

Instagram: https://www.instagram.com/branchspace_digital_reinvented/

Facebook: https://www.facebook.com/profile.php?id=100081431809978

Extract from an interview with Ursula Silling, CEO at Branchspace, and Michael Huynh, Founder and Managing Director at Branchspace.

At World Aviation Festival, Lisbon, 2023.



Website & Social

Website: https://www.branchspace.com/

Email: reinventdigital@branchspace.com

LinkedIn: https://www.linkedin.com/company/branchspace-digital-reinvented/

Twitter: https://twitter.com/branchspace

Instagram: https://www.instagram.com/branchspace_digital_reinvented/

Facebook: https://www.facebook.com/profile.php?id=100081431809978

Extract from Panel participation “Blazing the Trail to Offer/Order Transformation—Managing the Pain”, with Radu Iliescu, Director of Digital Solutions & Consulting at Branchspace.

T2RL Engage, London, September 2023.



Website & Social

Website: https://www.branchspace.com/

Email: reinventdigital@branchspace.com

LinkedIn: https://www.linkedin.com/company/branchspace-digital-reinvented/

Twitter: https://twitter.com/branchspace

Instagram: https://www.instagram.com/branchspace_digital_reinvented/

Facebook: https://www.facebook.com/profile.php?id=100081431809978