37 min

Laura talks to Fiona Hughes about the evolution and ethics of influencer marketing People buy People

    • Marketing

Fiona Hughes is European MD of The Amplify, an influencer marketing agency. Fiona worked in public relations until two years ago and has recognised the changes in PR along her journey. Laura was talking to Fiona, in this episode, about how influencer marketing has changed, the need for budget to spend, long term relationships and much more! Tune in. 
You can find Fiona @SohoPRGirl on Twitter and Insta or here on LinkedIn.
Please share this episode with your network as it might be useful for them and if you have a second, please leave me a review/feedback and give me a rating! Also, don't forget to subscribe so you can continue to get my latest shows to your app!

Fiona Hughes is European MD of The Amplify, an influencer marketing agency. Fiona worked in public relations until two years ago and has recognised the changes in PR along her journey. Laura was talking to Fiona, in this episode, about how influencer marketing has changed, the need for budget to spend, long term relationships and much more! Tune in. 
You can find Fiona @SohoPRGirl on Twitter and Insta or here on LinkedIn.
Please share this episode with your network as it might be useful for them and if you have a second, please leave me a review/feedback and give me a rating! Also, don't forget to subscribe so you can continue to get my latest shows to your app!

37 min