23 min
The Personal Brand and PR Masterclass: w/Michelle Garrett The Sticky CMO
-
- Marketing
Personal brands are getting more and more important for CMOs.
While you might have heard that message countless times, you may never have had the reasons broken down like Michelle does here.
PR consultant, writer and speaker Michelle Garrett takes Tom through how CMOs at B2B businesses can maximize their use of comms, and draw on the ever-growing potential of personal brand.
Michelle shares her wisdom on everything you need to know about building lasting and fruitful connections with PR teams, sharing thought-leadership and measuring the efficacy of PR - so you can stay top of mind and expand your company’s reach.
Personal brands are getting more and more important for CMOs.
While you might have heard that message countless times, you may never have had the reasons broken down like Michelle does here.
PR consultant, writer and speaker Michelle Garrett takes Tom through how CMOs at B2B businesses can maximize their use of comms, and draw on the ever-growing potential of personal brand.
Michelle shares her wisdom on everything you need to know about building lasting and fruitful connections with PR teams, sharing thought-leadership and measuring the efficacy of PR - so you can stay top of mind and expand your company’s reach.
23 min