35 episodes

The ONLY automotive podcast you need to subscribe to if you're an automotive business owner or automotive marketer - brought to you by the team at WDA Automotive Marketing.

Join us regularly as our automotive digital marketing expert, Matt, breaks down the latest digital marketing news and trends to help you stay ahead of the competition. AND look out for our special feature and special guest episodes where we break down topics in more detail to help your automotive brand drive more business.

WDA is a specialist Automotive Branding and Digital Marketing Agency - driving business since 1997.

The WDA Automotive Marketing Podcast WDA Automotive Marketing

    • Leisure

The ONLY automotive podcast you need to subscribe to if you're an automotive business owner or automotive marketer - brought to you by the team at WDA Automotive Marketing.

Join us regularly as our automotive digital marketing expert, Matt, breaks down the latest digital marketing news and trends to help you stay ahead of the competition. AND look out for our special feature and special guest episodes where we break down topics in more detail to help your automotive brand drive more business.

WDA is a specialist Automotive Branding and Digital Marketing Agency - driving business since 1997.

    TikTok Testing Stories!

    TikTok Testing Stories!

    It's time to take a pit stop and catch up on the latest automotive digital marketing news and updates with WDA's Digital Marketing Manager, Matt Tudge.

    News featured in this episode includes TikTok testing Stories, Google Ads Editor Version 1.7 launched, Clubhouse increase in activity, Reddit testing short form video and more.

    Need help with your automotive marketing? Visit the WDA website: https://wda-automotive.com

    • 7 min
    Twitter Fleets SHUT DOWN, TikTok Spark Ads and more.

    Twitter Fleets SHUT DOWN, TikTok Spark Ads and more.

    It's time to take a pit stop and catch up on the latest automotive digital marketing news and updates with WDA's Digital Marketing Manager, Matt Tudge.

    News featured in this episode includes Twitter Fleets SHUT DOWN, Google’s “About this Result” panel being expanded, Facebook Group subject matter experts, standalone maximise conversions and maximise conversion value strategies being removed from Google AdWords, automatic video chapters on YouTube and more.

    Need help with your automotive marketing? Visit the WDA website: https://wda-automotive.com

    • 6 min
    TikTok Triples Video Length, Multimedia Microsoft Search Ads and more! - WDA Automotive Marketing Pit Stop

    TikTok Triples Video Length, Multimedia Microsoft Search Ads and more! - WDA Automotive Marketing Pit Stop

    It's time to take a pit stop and catch up on the latest automotive digital marketing news and updates with WDA's Digital Marketing Manager, Matt Tudge.

    News featured in this episode includes YouTube improving content discovery, multimedia Microsoft search ads, TikTok video length increased and more.

    Need help with your automotive marketing? Visit the WDA website: https://wda-automotive.com

    • 6 min
    Google Getting Stricter With Inaccuracies on Merchant Feed Pricing – WDA Marketing Pit Stop

    Google Getting Stricter With Inaccuracies on Merchant Feed Pricing – WDA Marketing Pit Stop

    In the latest WDA Marketing Pit Stop, we take a look at the most important automotive digital marketing news and updates from the last two weeks, 25th Jan – 7th Feb. News includes – Google getting stricter with Merchant Feed price inaccuracies, Analytics to stop collecting data from YouTube, YouTube Clips and much more.

    If you've got a few minutes then take a pit stop and catch up on the latest marketing news now to stay ahead of your competition.

    For more automotive marketing advice, be sure to check out our blog: https://wda-automotive.com/blog/

    Drive more business with our MOT checklist: https://wda-automotive.com/mot-checklist/

    Follow us on social media:

    LinkedIn: https://www.linkedin.com/company/486790 Facebook: https://www.facebook.com/wda.automotive Twitter: https://twitter.com/wdaautomotive Instagram: https://www.instagram.com/wdaautomotive/

    Email podcast questions to matt@wda-automotive.com

    #automotivemarketing #automotive

    • 6 min
    Automotive Marketing Trends 2021

    Automotive Marketing Trends 2021

    2020 was like no other. It was challenging for nearly all, devastating for some. In less than a year, the COVID-19 pandemic has changed the way we work, learn, play and interact, and we have all been forced to lead a more virtual existence – both personally and professionally. Whilst lots of these changes have been made necessary by lockdown, they have also been facilitated by a tipping point in the capabilities of technology and a new generation of consumers much happier to interact with brands online.

    Even before COVID our own automotive industry faced a horizon of major disruptions such as electric and autonomous vehicles, automated factories, and mobility on demand. The pandemic has accelerated lots of these developments and the sector is now having to urgently refocus onto digital its channels – for everything from sales and marketing to communication and even shows and events.

    For those automotive brands looking to optimise their digital marketing activities this year, our automotive marketing experts have compiled a list of the top automotive marketing trends to be aware of in 2021. If you can take advantage of just one or two of these trends then you’ll be on track to driving more business from your automotive marketing strategy in 2021 and beyond.

    For more automotive marketing advice, be sure to check out our blog: https://wda-automotive.com/blog/

    Drive more business with our MOT checklist: https://wda-automotive.com/mot-checklist/

    Follow us on social media:

    LinkedIn: https://www.linkedin.com/company/486790 Facebook: https://www.facebook.com/wda.automotive Twitter: https://twitter.com/wdaautomotive Instagram: https://www.instagram.com/wdaautomotive/

    Email podcast questions to matt@wda-automotive.com

    #automotivemarketing #automotive

    • 10 min
    TikTok Gets Q and A – WDA Marketing Pit Stop

    TikTok Gets Q and A – WDA Marketing Pit Stop

    In the latest WDA Marketing Pit Stop, we take a look at the most important automotive digital marketing news and updates from the last week, 18th – 24th Jan. News includes – TikTok’s new Q and A feature, Automated Alt Text on Facebook getting enhanced, LinkedIn post reply options and much more.

    If you've got a few minutes then take a pit stop and catch up on the latest marketing news now to stay ahead of your competition.

    For more automotive marketing advice, be sure to check out our blog: https://wda-automotive.com/blog/

    Drive more business with our MOT checklist: https://wda-automotive.com/mot-checklist/

    Follow us on social media:

    LinkedIn: https://www.linkedin.com/company/486790
    Facebook: https://www.facebook.com/wda.automotive
    Twitter: https://twitter.com/wdaautomotive
    Instagram: https://www.instagram.com/wdaautomotive/

    Email podcast questions to matt@wda-automotive.com

    #automotivemarketing #automotive

    • 5 min

Top Podcasts In Leisure