275 episodios

Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts
Hosted on Acast. See acast.com/privacy for more information.

Campaign podcast Campaign

    • Economía y empresa

Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts
Hosted on Acast. See acast.com/privacy for more information.

    Campaign podcast: Cannes preview

    Campaign podcast: Cannes preview

    Campaign features editor Matt Barker is joined by UK editor Maisie McCabe and tech editor Lucy Shelley ahead of next week's Cannes Lions International Festival of Creativity.
    The trio look forward to another busy week along la Croisette and discuss the various pieces of pre-Cannes content now up on the Campaign Live site.
    Chat then turns to favourite memories and experiences of the festival.
    Further reading:
    https://www.campaignlive.co.uk/cannes

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    • 17 min
    217: Cannes, MediaMonks, Group M and Euros

    217: Cannes, MediaMonks, Group M and Euros

    Campaign features editor Matt Barker is joined in the studio by media editor Beau Jackson and reporter Shauna Lewis.
    The trio discuss Campaign's recent news stories around artificial intelligence and Big Tech, notably Sir Martin Sorrell of S4 Capital and MediaMonks co-founder Wesley ter Haar's comments about how AI will affect advertising agencies and Group M's Next Year This Year report.
    Talk then quickly turns to the Euros, kicking off this week. Is sport the last great watercooler moment for terrestial telly?

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    • 11 min
    Campaign Podcast: Best Places to Work special

    Campaign Podcast: Best Places to Work special

    Campaign's premium content editor Nicola Merrifield is joined by the four companies that won in their category for company size in the annual Best Places to Work scheme.
    On this episode of the podcast we hear from Bath-based digital agency Bind Media, which ranked first among boutique workplaces, plus adtech companies Mobsta and Blis – which came top in the small and large categories – and ad agency RPM, winning in the medium group.
    The guests cover everything from staff feedback to moving office, plus their approach to managing employees' workload. 
    Further reading:
    Meet the winners of Campaign's Best Places to Work 2024 
    Top five boutique companies
    Top five small companies 
    Top five medium companies
    Top five large companies 
    Best Places to Work: how mentally healthy workforces win
    Best Places to Work: Employees pinpoint where their bosses succeed


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    • 20 min
    News: L'Oréal switches media agency | Natalie Cummins | Deepfakes and AI

    News: L'Oréal switches media agency | Natalie Cummins | Deepfakes and AI

    Campaign's editorial team takes you behind the week's biggest headlines, with the views from our news desks. Hosted by tech editor Lucy Shelley, media editor Beau Jackson and reporter Charlotte Rawlings discuss all things media and creativity.
    We delve into the breaking news of Natalie Cummins leaving Zenith UK and the speculation surrounding the rival agency she'll go to next. Plus, Jackson explains the leadership shuffle that Cummins has left in her wake as Sannah Rogers and Jon Stevens, managing directors of Zenith UK, have stepped up to lead the agency following her departure.
    In other breaking news, a very popular story closed the month with L'Oréal UK and Ireland switching its £220m media account to a new agency.
    Covering creativity, Rawlings talks through Leo Burnett's first work for Vodafone UK after the hotly contested pitch last year.
    Plus, we talk through the beginning of Pride Month with a black and white campaign from Pride in London and Jackson goes head-to-head with AI in light of adland's response to Mark Read's deepfake debacle.
    Further reading:
    Total Media acquired by Serviceplan Group’s Mediaplus
    MediaSense to acquire PwC UK team
    Ad industry bodies criticise Edinburgh OOH ban
    BBH opens applications for next Barn cohort
    Supercell signs up Chris Hemsworth and Christina Ricci for star-studded ads

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    • 19 min
    'My experience wasn't great': The inclusivity struggle at Cannes

    'My experience wasn't great': The inclusivity struggle at Cannes

    Ahead of this year’s Cannes Lions festival of creativity, media editor Beau Jackson and senior media reporter Shauna Lewis are joined by Michelle Sarpong of the7stars and Charlene Williams from Pearl & Dean.
    Speaking of attending the festival in 2022 and 2023, Sarpong and Williams discuss personal experiences of prejudice, exploring the challenge of inclusivity at the festival and in advertising as a whole. 
    Themes of tokenism, siloing and the importance of growing diverse spaces and allyship are covered with their hopes for how the festival continues to evolve, improving its access and opportunity.
    Further reading:
    Did Cannes live up to your hope of a more inclusive festival?
    #CannesForAll returns to take two cohorts of diverse talent to Cannes Lions
    Let's design Cannes for inclusion
    Cannes is upping its accessibility accommodations — but there’s more to be done


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    • 34 min
    Risk and innovation: On the ground Media 360

    Risk and innovation: On the ground Media 360

    For Campaigns 21st Media 360 event, adland descended on Brighton's waterfront at The Grand Hotel for two days to learn how to take risks and reap the rewards in media and advertising.
    Fresh Air, the production partner on stage at Media 360, has asked speakers and members of the audience for their hot takes and top tips from event.
    This episode is hosted by Michaela Hallam and produced by Clara Kavanagh and Neil Cowling of Fresh Air. 
    Guests featured include:
    Maisie McCabe and Gideon Spanier from Campaign UK
    Jeremy Kanter from Fever Tree,
    Zoe Harris from On the Beach,
    Samuel Hunt from Lloyds,
    Clare Chapman from EssenceMediacomX,
    Dan Daly from Halfords,
    Gabriella Neudecker from Easyjet,
    Neil Harrison from VirginMediaO2,
    Arjoon Bose of General Mills,
    Dan Geneen from The British Heart Foundation,
    Alice Tendler from OVO,
    Elliott Millard from Wavemaker,
    Helen Saul from Shelter,
    Susanne Nowak from Mondelez and
    Sam McAllister, one of our key-note speakers. 
    We also catch up with our two hosts of the conference, Natalie Bell from MG OMD and Enyi Nwosu from UM London. 

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    • 47 min

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