The Roadmap DECODE

How do you achieve product-market fit? The answer to that question is given by Tim Eckert, a partner at Peakora. Peakora helps businesses grow through a systematic approach by providing tailored strategies, market analysis, and innovative solutions for sustainable success.





(0:00) Intro(1:21) Tim background(3:51) About Peakora(7:52) Product-market fit(10:18) #1 Market identification(14:19) #2 Identify underserved needs(20:27) #3 Defining the value statement(24:50) #4 Launching an MVP(28:38) #5 Improving an MVP(33:13) Examples(37:29) #6 Product pricing(41:25) Finding product-market fit again(49:54) Wrap-up

Nick Hughes, the founder and CEO of Founders Live explains what it takes to deliver a great pitch for your startup idea.



(0:00) - Intro(1:28) - About Founders Live(5:40) - Founders Live expansion(6:59) - Europe tour(12:35) - Opening a pitch(20:00) - Checking out the competition(24:19) - Big NOs when pitching(29:37) - Examples of good pitches(33:49) - Solving a problem(36:48) - Frequently asked questions(39:53) - Should you be asking for money in a pitch?(42:09) - Closing thoughts(46:07) - Difference between American and European entrepreneurs

In this episode, we are joined by Karen Humphries Sallick, CEO and Co-Founder of Contacts411. Contacts411 is a CRM platform that helps business keep customers contacts updated. Karen shares her journey of founding a software company.

Our latest guest on The Roadmap is Chris Piedmonte, an angel investor with over 30 years of experience. In the first episode with Chris, we talked about what angel investors are looking for in startups when investing. This time Chris shares what happens after an investment has been made and what startup should be focusing on.



(0:00) Intro
(3:39) Angel investor expectations
(6:27) What if things go bad?
(10:10) Angel investors as business advisors
(13:33) MVP as a starting point
(16:30) Using MVPs to discover more
(21:31) Startup transparency
(25:37) Tech adviser
(29:41) Choosing the right technology
(35:21) Scaling apps
(38:43) Tech vendors qualities
(42:38) Wrap-up

William Neill, the co-founder and CPO of Basket, a shopping wishlist app, shares his journey of founding a startup and handling business challenges along the way.



0:00 Intro(1:20) About Basket(2:31) Getting the idea for Basket(6:31) Building the MVP(10:50) Choosing the technology(12:58) Learning from the MVP(17:38) Handling the data(19:24) Marketing and launch strategy(25:41) Finding and retaining customers(33:45) Product roadmap(39:29) Seamless User experience(44:53) Lessons learned(52:28) Full-remote company

What's the future of our IDs? According to the European Commission, by 2030 around 80% of EU citizens should have digital IDs.

The long journey to digital transformation of our IDs, which can be both beneficial for our privacy and using various apps and software is explained by Robert Ilijas, the CEO and founder of Identyum.



0:00 Intro(3:47) Fin-tech trends(5:21) About Identyum(8:16) Using digital IDs(10:20) Institutional approval(12:54) Finding a market niche(15:46) ID wallets as a solution(22:09) Future of digital IDs(25:37) Integrating software with digital IDs(27:50) Security and privacy of customers(32:46) Threats to user privacy(34:42) GDPR compliance(36:47) Closing thoughts