Over the last few years, there has been a sharp rise in video content, thanks to smartphones that make it so much easier to make videos and all the video-related apps now part of our daily lives, like Youtube, Snapchat, Instagram Stories and Reels, and TikTok.
Video is a powerful tool in your marketing strategy, offering the opportunity to attract, engage and inspire your audience in a very real and human way.
It brings your business to life so you can connect with them, evoking feelings and emotions until they become loyal customers and spread the word about your business.
But what if you're uncomfortable doing Live videos and don't know where to start?
How do you create video content if you're camera-shy?
How can you conquer your fear of the camera and confidently face your audience, so your business grows?
Today, guest Elaine Williams gives tips on gaining confidence in front of the camera so you can rock live videos or when speaking to a crowd.
She is a Performance Coach, Comedian, Author, and Founder of Captivate the Crowd.
Her clients have gone from never doing video or speaking live to having YouTube Channels, doing International Book Tours, and speaking for NASA.
She is an Award-winning Comedian with credits like Saturday Night Live, and America’s Got Talent and has also been featured in The New York Times, Hay House Radio & the Huffington Post.
Elaine combines her Debbie Ford/JFK University coaching certifications with her 30-plus years of performing professionally in theatre, film, tv, voice-over, radio, and standup comedy to transform her clients into “Captivating Speakers.”
03:14 What's a good place to start if you want to begin creating videos?
14:58 Are there specific things besides breathing and standing to help you warm up?
19:56 How much should you rehearse before going on video or stage to speak to an audience?
23:39 What does "staying in a character" mean when speaking to a live audience or on video?
27:09 Is there a process to follow once you've decided to start with videos?
37:50 What can you do this week to get closer to making videos?
Elaine Williams, Performance Coach, Comedian, and Author:
Still Human Podcast:
Youtube Channel | Captivate the Crowd
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Confidence on Camera Checklist
Kathy Svetina, Fractional CFO:
Blog post | How to Conquer Camera Fear and Get Started with Video Content