260 episodes

Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts
Hosted on Acast. See acast.com/privacy for more information.

Campaign podcast Campaign

    • Business

Welcome to Campaign magazine's podcast, our weekly look at the biggest stories, campaigns and important issues in UK advertising and media. Presented by Campaign's editorial team. Read more at http://www.campaignlive.co.uk/resources/podcasts
Hosted on Acast. See acast.com/privacy for more information.

    Media Week Podcast: Where are all the shoppers?

    Media Week Podcast: Where are all the shoppers?

    Media Week and Campaign have partnered with Pinterest to glean expert insights from industry leaders, as we explore how brands and media buyers can find shoppers where they want to be found. In this special podcast, we chat about: 

    How shopping behaviour has changed since the pandemicWhere and when consumers are in a shopping mindsetPurchasing behaviours among different demographics The importance of every touchpoint The future of shopping
    Featuring: Matt Siberry, head of home, Pinterest; Rachel Morman, head of social, PHD Global; Eb Adeyeri, VP of paid social, Jellyfish
    This is podcast episode is sponsored by Pinterest.

    Hosted on Acast. See acast.com/privacy for more information.

    • 39 min
    Campaign Podcast: Where are all the shoppers?

    Campaign Podcast: Where are all the shoppers?

    Campaign and Media Week have partnered with Pinterest to glean expert insights from industry leaders, as we explore how brands and media buyers can find shoppers where they want to be found. In this special podcast, we chat about: 

    How shopping behaviour has changed since the pandemicWhere and when consumers are in a shopping mindsetPurchasing behaviours among different demographics The importance of every touchpoint The future of shopping
    Featuring: Matt Siberry, head of home, Pinterest; Rachel Morman, head of social, PHD Global; Eb Adeyeri, VP of paid social, Jellyfish
    This is podcast episode is sponsored by Pinterest.

    Hosted on Acast. See acast.com/privacy for more information.

    • 39 min
    School Reports 2024 special

    School Reports 2024 special

    Campaign's deputy editor Gemma Charles chats to editor Maisie McCabe and premium content editor Nicola Merrifield to find out what's new in this year's School Reports.
    They discuss the agencies that received the highest scores, why Campaign is highlighting the shops that are Living Wage Foundation accredited and those that are All In Champions, plus why some agencies only received a provisional mark.
    We also hear from agency bosses at Spark Foundry, Mother, Wieden & Kennedy, Goodstuff Communications and Dentsu Creative on two issues explored in new Campaign features: how to deal with the loss of a major client, and the ways agencies can grow their workforce sustainably.
    Further reading:
    School Reports 2024: A-Z
    School Reports 2024: Economic headwinds slow agency billings growth
    School Reports 2024: One step forward, two steps back for diversity
    Now takes ‘heart-breaking’ decision to close after 13 years


    Hosted on Acast. See acast.com/privacy for more information.

    • 30 min
    Sky media shortlist | Brave Bison's Social Chain effect | Rise conference

    Sky media shortlist | Brave Bison's Social Chain effect | Rise conference

    Covering the news this week, the Campaign editorial team discusses adland's biggest issues across media, creativity and tech.
    The team, hosted by media editor Beau Jackson, discusses the Sky media shortlist and why agency pitches are moving to a holding group solution their biggest clients. Tech editor Lucy Shelley delves deeper into Brave Bison's full-year results and how the agency made the Social Chain acquisition pay off. Deputy news editor Marianne Calnan gives her verdict from being on the ground at the Rise conference last week.
    Plus, the team reveal the campaigns that have caught their eye in the last week, including Waitrose's fallen billboard by Saatchi & Saatchi London, Ovo Energy's "Power nap" Alexa campaign by Goodstuff and Saatchis, and Tails.com's abundance (or not?) of labradors by TheOr.
    Further reading:
    Now takes ‘heart-breaking’ decision to close after 13 years

    Hosted on Acast. See acast.com/privacy for more information.

    • 28 min
    Campaign Media Awards winners Mail Metro Media, PHD & Zenith

    Campaign Media Awards winners Mail Metro Media, PHD & Zenith

    Mail Metro Media, PHD and Zenith were among the big winners at this year’s sellout Campaign Media Awards.
    Joining Campaign media editor Beau Jackson, they each discuss their competition; give behind-the-scenes insight into their award winning work; talk about where media makes a difference to a strong creative campaign and give a sneak-peak of what’s coming up this year.
    She is joined by:
    • Lauren Dick, executive director of media and data at Mail Metro Media, winner of Commercial Team of the Year
    • Richard Clay, chief strategy officer at Zenith, whose seven wins included Banks & Financial Services, Best Use of Insight and Creative Idea - budget over £250K
    • Tilly Macpherson-Bruty, associate planning director at PHD UK who worked on the Grand Prix winning "Pink sky thinking" campaign for Warner Bros' Barbie movie
    Further reading:
    Campaign Media Awards 2024: winners revealed
    In Pictures: Campaign Media Awards 2024
    Campaign Media Awards 2024: shortlist revealed


    Hosted on Acast. See acast.com/privacy for more information.

    • 24 min
    Media Week Podcast: The legacy of Lunch & Learns

    Media Week Podcast: The legacy of Lunch & Learns

    ‘Lunch and learn’ sessions are a historic part of the relationship between agencies and media owners - but how should they work, and are they still necessary? In this week’s episode, the Media Week Podcast team cook up their recipes for the ideal lunch and learn, as well as discussing the etiquette of CTV ads, AI news recommendations, and Disney’s efforts to lead the way in programmatic streaming ads.
    Hosted by Bukky from Wavemaker, Harriet from Publicis, Charlie from ShowHeroes and Jack from Craft Media.
    Figures quoted in the MediaWeek podcast were accurate at the time of recording.
    Got a media confession you need to get off your chest? Need some life advice from the gang? Submit your questions for Media Anon here: https://forms.gle/CXPYw4SDRSqXzZTt8

    Hosted on Acast. See acast.com/privacy for more information.

    • 32 min

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