65 episodes

A bite-sized marketing and business strategies podcast for yoga teachers. Join Gwendoline Ferreira as she answers ALL your questions and deep dive into the nitty gritty of growing a yoga business, creating content for social media, irresistible yoga offers and services, email marketing, and setting up your yoga community.
Visit my website yogacareerwithgwen.com or join me on Instagram @yogacareerwithgwen or in my Facebook Group "Elevate Your Yoga Career"

Elevate Your Yoga Career Gwendoline Ferreira

    • Business
    • 5.0 • 1 Rating

A bite-sized marketing and business strategies podcast for yoga teachers. Join Gwendoline Ferreira as she answers ALL your questions and deep dive into the nitty gritty of growing a yoga business, creating content for social media, irresistible yoga offers and services, email marketing, and setting up your yoga community.
Visit my website yogacareerwithgwen.com or join me on Instagram @yogacareerwithgwen or in my Facebook Group "Elevate Your Yoga Career"

    How to Create Scroll-Stopping Content to Standout as a Yoga Teacher

    How to Create Scroll-Stopping Content to Standout as a Yoga Teacher

    In this episode, Gwen dissects scroll-stopping content and explains how, you can, as a yoga teacher, capture your student's attention on social media without relying on the latest digital trends or complex video editing skills. Listen to this episode to understand what makes a post stop the scroll and create your first one following Gwen's insights and advice.
     
    Show Links:
    Learn more about Effortless Content Course to attract ready-to-buy yoga students: https://yogacareerwithgwen.com/effortless-content  Check our free training on content in our Facebook Group: https://www.facebook.com/groups/elevateyouryogacareer Follow Gwen on Instagram for daily insights: https://www.instagram.com/yogacareerwithgwen/ Sign up for exclusive business tips: https://yogacareerwithgwen.com/newsletter  
    Remember to SUBSCRIBE to stay up-to-date with the latest strategies and insights in yoga business coaching. Enjoyed this episode? We'd love your rating and review!
     

    • 18 min
    Why You Should Not Record Your Course Before Selling It

    Why You Should Not Record Your Course Before Selling It

    In this episode, Gwen explains why recording your online course before selling is a strategy of the past. Listen to discover how to successfully add online offerings to your yoga teaching repertoire. This episode is packed with actionable advice, including:
    Why Recording First Is a Mistake: Gwen explains the common pitfalls of the traditional course creation process and why it leads to wasted effort and resources. The Power of Pre-Selling: Discover the myriad benefits of selling your course before it's fully created, from validating your idea to generating early cash flow. A Game-Changing Approach: Learn from Gwen's personal success stories and how adopting this strategy has revolutionized her course launches and those of her students. Step-by-Step Pre-Selling Guide: Get a sneak peek into the process of pre-selling, including crafting compelling messaging, setting up an effective landing page, and strategizing pricing for maximum engagement and profit. Elevate Program Highlights: Details on Gwen's 6-month business coaching program, Elevate, which provides yoga teachers with the tools, templates, and support needed to thrive in the online space. Don't miss this opportunity to rethink how you approach online course creation. Whether you're new to the digital yoga world or looking to optimize your existing offerings, this episode is a must-listen.
     
    Show Links:
    Discover the Elevate Program: https://yogacareerwithgwen.com/elevate Follow Gwen on Instagram for more insights: https://www.instagram.com/yogacareerwithgwen/ Join our Facebook community for yoga professionals: https://www.facebook.com/groups/elevateyouryogacareer Sign up for exclusive business tips: https://yogacareerwithgwen.com/newsletter  
    Remember to SUBSCRIBE to stay up-to-date with the latest strategies and insights in yoga business coaching. Enjoyed this episode? We'd love your rating and review!

    • 18 min
    When your missing piece as a yoga teacher is strategy

    When your missing piece as a yoga teacher is strategy

    In today's episode, we looked into what most yoga teachers are missing in their business - a solid strategy. Unlike what many believe, a strategy goes far beyond social media posts. It's about building a sustainable, thriving online yoga business. Here's what you'll learn:
    - The common misconception among yoga teachers about what constitutes a business strategy
    - Insights from the "What’s the Missing Piece in Your Yoga Business?" quiz and why strategy is the most common result
    - Simple steps to develop an effective business strategy, including growing your community, creating irresistible offers, and implementing an easy launch strategy
    - Real-life example of how a diverse strategy significantly impacts revenue, lifestyle, and the type of content you need to create
    - A personal success story of Abby, who transformed her business with the right strategy for HER lifestyle
    - An exclusive offer for yoga teachers looking to gain clarity and develop a step-by-step plan for their business
     
    Special Announcement: I'm opening just 5 spots for a one-off coaching session designed to give you a bird's eye view of your business and a clear path forward, available until mid-March for only $222. To inquire DM Gwen on IG here: https://www.instagram.com/yogacareerwithgwen/ 
     
    SHOW LINKS:
    - Take the Quiz "What’s The Missing Piece In Your Yoga Business" here https://www.yogacareerwithgwen.com/quiz
    - Connect with me on Instagram for more tips: https://www.instagram.com/yogacareerwithgwen/
    - Join our Facebook community: https://www.facebook.com/groups/elevateyouryogacareer
    - Sign up for weekly business tips: https://yogacareerwithgwen.com/newsletter
     
    Don't forget to SUBSCRIBE to our podcast and if you enjoyed this episode, please leave us a rating and review. Thank you!

    • 13 min
    Breaking the Niche Myth in Yoga Teaching

    Breaking the Niche Myth in Yoga Teaching

    In this episode of our yoga business-focused podcast, we talked about who does not need a niche as a yoga teacher. We discussed why having a niche is NOT for everyone, especially for those who are transitioning from in-person to online teaching. Here’s what you’ll discover:
    - The myth of needing a niche in the yoga industry and why it may not apply to you.
    - Insightful examples of yoga teachers who have successfully built a strong community and yoga business without a specific niche.
    - The advantage of offering complementary practices like Ayurveda alongside your yoga teachings.
    - How to leverage your established in-person clientele for your online yoga business.
    - Teasing our upcoming quiz, "What’s The Missing Piece in Your Yoga Biz," to help you identify your unique strengths and areas for growth.
     
    Don't forget to take the quiz tomorrow, to discover the missing piece in your yoga business. You will receive a detailed action plan and I’m available to answer any questions by email to help you navigate your results.
     
    SHOW LINKS:
    - Sign up for the "What’s The Missing Piece in Your Yoga Biz" quiz: https://yogacareerwithgwen.com/quiz  
    - Follow me on Instagram for more insights: https://www.instagram.com/yogacareerwithgwen/
    - Join our supportive Facebook Community: https://www.facebook.com/groups/elevateyouryogacareer
    - Subscribe to our newsletter for weekly business tips and more: https://yogacareerwithgwen.com/newsletter
     
    Remember to SUBSCRIBE to our podcast for more valuable lessons on yoga business and marketing. If you enjoyed this episode, please leave a rating and a review. Thank you!

    • 15 min
    Here are the changes I made to go from teaching 7 days per week being a burned out yoga teacher to teaching 3 classes per week having so much freedom

    Here are the changes I made to go from teaching 7 days per week being a burned out yoga teacher to teaching 3 classes per week having so much freedom

    In this episode, I share my personal journey from teaching yoga 7 days a week and experiencing burnout, to teaching just 3 classes a week while making more money.
    - How I transitioned from full-time teaching to a more balanced and sustainable schedule.
    - The importance of diversifying yoga offerings beyond drop in yoga classes.
    - My experience in developing high-ticket personalized yoga programs.
    - Strategies for mindset shifts and overcoming the fear of trying new things in your yoga career.
    - The value of learning from failures and using them to refine your business approach.
    - Insight into why pre-selling online courses can lead to more sustainable success.
    - An introduction to my latest course, "The High Ticket Offer," which is a comprehensive guide for yoga teachers to create and sell personalized 1:1 yoga programs.
     
    For more resources and detailed strategies, check out the links below:
     
    SHOW LINKS:
    - Learn more about “High Ticket Offer - Creation and Sales System”: https://yogacareerwithgwen.com/high-ticket-offer 
    - Connect on Instagram: https://www.instagram.com/yogacareerwithgwen/ 
    - Join our Facebook Community: https://www.facebook.com/groups/elevateyouryogacareer 
    - Subscribe to our newsletter for weekly business tips: https://yogacareerwithgwen.com/newsletter 
     
    Remember to SUBSCRIBE to our podcast for more empowering stories and strategies for yoga teachers. If you enjoy this episode, please leave us a rating and a review. Thank you!

    • 22 min
    Why do you need to create a high ticket 1:1 personalised yoga program if you want to reach 5k per month as a yoga teacher

    Why do you need to create a high ticket 1:1 personalised yoga program if you want to reach 5k per month as a yoga teacher

    In this episode, we explore the transformative power of high-ticket 1:1 personalized yoga programs and how they can help you achieve a significant income goal - reaching $5K per month. You’ll discover:
    - The untapped potential of high-ticket yoga programs in boosting your income.
    - The importance of understanding and leveraging your unique value as a yoga teacher.
    - Strategies for marketing and selling high-ticket programs effectively.
    - Insights into building sustainable, long-term success in your yoga career.
    - Plus, a special introduction to my comprehensive course “High Ticket Offer - Creation and Sales System” for those who want to dive deeper.
     
    For more resources and detailed strategies, check out the links below:
     
    SHOW LINKS:
    - Learn more about “High Ticket Offer - Creation and Sales System”: https://yogacareerwithgwen.com/high-ticket-offer 
    - Connect on Instagram: https://www.instagram.com/yogacareerwithgwen/ 
    - Join our Facebook Community: https://www.facebook.com/groups/elevateyouryogacareer 
    - Subscribe to our newsletter for weekly business tips: https://yogacareerwithgwen.com/newsletter 
     
    Remember to SUBSCRIBE to our podcast for more empowering stories and strategies for yoga teachers. If you enjoy this episode, please leave us a rating and a review. Thank you!

    • 17 min

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