How Deloitte US smartly positioned content to combat corporate noise Melcrum
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- Business
Noise is a problem for most of us. It frustrates communicators and distracts from our messages. We often talk about cutting through the noise. But how do we actually do it?
Deloitte US faced this challenge head-on. They implemented a new content strategy that uses three core pillars to bring value and buy-in. Their use of the communication resource center is especially powerful, and is at the heart of this interesting and useful case study.
In this exclusive Forum webinar, we looked at how Deloitte US brought their plan to life, their successes, and a few lessons we can all learn from. Kelly Campbell, Senior Manager - U.S. Communications, Deloitte, joined us live, shared real insight and answered your questions.
Noise is a problem for most of us. It frustrates communicators and distracts from our messages. We often talk about cutting through the noise. But how do we actually do it?
Deloitte US faced this challenge head-on. They implemented a new content strategy that uses three core pillars to bring value and buy-in. Their use of the communication resource center is especially powerful, and is at the heart of this interesting and useful case study.
In this exclusive Forum webinar, we looked at how Deloitte US brought their plan to life, their successes, and a few lessons we can all learn from. Kelly Campbell, Senior Manager - U.S. Communications, Deloitte, joined us live, shared real insight and answered your questions.
9 min