108 episodes

How to work with some of the most well known Australian journalists.

Influencing Insider Sally Georges

    • News

How to work with some of the most well known Australian journalists.

    Lifestyle & Beauty PR with Are Media’s, Elise Wilson

    Lifestyle & Beauty PR with Are Media’s, Elise Wilson

    Influencing women since the 1930s, Are Media are now Australia and New Zealand’s leading multi-channel publisher, reaching 9 in every 10 Australian women every day. Iconic brands such as New Idea, Woman’s Day and Who have helped define the lifestyle genre within the Australian media landscape.

     

    Category Beauty Editor for Are Media Elise Wilson joins us on Influencing Insider this Thursday 2nd May at 12pm to discuss:

     


    What Are Media covers - and why their audience stays engaged


    How to best share your story ideas with Elise


    The stories Elise has found the most interesting to work on in her career.



     

    About Elise Wilson

    Elise currently works as the category beauty editor at Are Media, writing for some of the most popular magazines in Australia such as New Idea, Woman’s Day, Who, Take 5, That’s Life, and TV Week.

     

    About Are Media

    Are Media is the leading company in Australia for women’s content, driven by their beloved brands and engaged consumers. They create content, experiences and ecommerce opportunities across digital, magazines, social channels, videos, podcasts and events. Their aim is to inform, inspire, influence and enable our audience to connect with the things they are passionate about across beauty, food, fashion, travel, parenting and entertainment.

    • 23 min
    Media & Marketing PR with Mediaweek's, Brittney Rigby

    Media & Marketing PR with Mediaweek's, Brittney Rigby

    An award-winning and newly-promoted Editor at Mediaweek, Brittney Rigby joins us on Influencing Insider this Friday 12th of April at 2pm and will discuss:


    What Mediaweek covers, their audience and their content objectives
    How to share your news content with Brittney
    The stories Brittney has found the most interesting to work on in her career.

    About Brittney Rigby

    Brittney Rigby is the Editor at Mediaweek.com.au. Previously, Rigby previously served as deputy managing editor at Mumbrella and was most recently the national head of communications at DDB Group Australia, an executive leadership position which also saw her sit on the creative agency’s global communications team. She brings more than 10 years of experience to the role and has contributed to a range of industry titles locally and internationally, in addition to writing regularly for the likes of The Guardian, The Sydney Morning Herald and SBS.

    About Mediaweek

    Mediaweek is a highly respected trade journal for the media covering newspapers, magazines, TV, digital, radio, outdoor advertising and entertainment media. Dubbed the media industrys bible by The Australian, it was created by publisher Philip Luker in 1990. In 1999, James Manning took over the publication as publisher and editor. In 2008, Mediaweek TV began on Sky News Business Channel and the magazines infamous podcasts began a year later in 2009.

    • 26 min
    Tech PR with The Age & Sydney Morning Herald's, David Swan

    Tech PR with The Age & Sydney Morning Herald's, David Swan

    Fresh off his Gold Lizzie win at the 2024 IT Journalism Awards – Technology Editor at The Age and Sydney Morning Herald, David Swan joins us on Influencing Insider this Thursday 28th of March at 1:30pm and will discuss:


    What The Age & Sydney Morning Herald covers, their audience and their content objectives
    How to share your news content with David
    The stories David has found the most interesting to work on in his career.

    About David Swan

    David Swan is one of Australia's leading technology reporters and editors. Previously the Technology Editor for The Australian newspaper, David has appeared regularly as a tech expert on TV and radio and has been awarded Australia's best technology industry journalist numerous times at The Lizzies, Australia's national IT Journalism awards.

    About The Age & Sydney Morning Herald

    The Sydney Morning Herald and The Age are Australia's most respected publishers, setting the standards for journalistic excellence for Sydney, Australia, and the rest of the world. From breaking news, to travel and fashion, The Age & SMH continue to transform the way Australians get their news.

    • 29 min
    Science & Tech PR with New IT Journalist of the Year nominee Petra Stock

    Science & Tech PR with New IT Journalist of the Year nominee Petra Stock

    This week we welcome to the show, 2024 IT Journalism Award finalist Petra Stock, Science Journalist for Cosmos Magazine



    Petra joins us on Influencing Insider this Thursday 21st March at 1pm and will discuss: 


    What Cosmos covers, their audience and their content objectives


    How to share your news content with Petra


    The stories Petra has found the most interesting to work on in her career.





    About Petra Stock

    Petra Stock is a Science journalist for Cosmos Magazine reporting on all things science, tech, education, climate change and environment. Petra has an extensive portfolio of published work as both a journalist and engineer– including news, online and magazine features, investigations and explainers – across magazine, online and podcast formats in Cosmos, Nine, The Age, Australian Geographic, Crikey and RenewEconomy.



    About Cosmos Magazine

    Cosmos is a quarterly science magazine. Their aim is to inspire curiosity in ‘The Science of Everything’ and make the world of science accessible to everyone. They deliver the latest in science with beautiful pictures, clear explanations of the latest discoveries and breakthroughs and great writing. Winner of 47 awards for high-quality journalism and design, Cosmos is a print magazine, online digital edition updated daily, a daily and weekly e-Newsletter and educational resource with custom, curriculum-mapped lessons for years 7 to 10.

    • 19 min
    Finance PR with Money Magazine’s, Michelle Baltazar

    Finance PR with Money Magazine’s, Michelle Baltazar

    Learn how to get your stories on Money Magazine this Thursday on Influencing Insider 🎉

    From property, to budgeting, to investing and everything in between, Money Magazine breaks down everything people need to know when it comes to finances.

    Leading the team is Editor-in-Chief Michelle Baltazar who joins Influencing Insider on Thursday 14th March at 1pm to discuss:


    Money Magazine, their areas of interest, and what attracts their audience
    How to best share your story ideas with Michelle
    The stories Michelle has found the most interesting to work on in her career.

    About Michelle Baltazar

    Michelle is the executive director - media at Rainmaker Group, publisher of Money Magazine, The Sustainability Report, Industry Moves and Financial Standard. She has been Editor-in-Chief of Money Magazine since 2019 after Rainmaker purchased the title from Bauer Media.

    About Money Magazine

    Money Magazine is Australia’s longest-running, highest-selling and most-read personal finance magazine. The title provides clear, easy-to-understand financial information, helping everyday Australians save and invest their money since 1999.

    • 25 min
    Consumer Tech PR with Freelance Journalist, Nick Ross

    Consumer Tech PR with Freelance Journalist, Nick Ross

    Consumer Tech PR with Freelance Journalist, Nick Ross 

    With more than 20 years in the industry, Freelance editor and journalist Nick Ross has worked across a dozen publications in technology, including some big names: iTWire, ABC, Tech Radar, iTnews, CRN, PC Gamer, Business IT, to name a few.

    Nick Ross joins us on Influencing Insider this Thursday 29th Feburary at 1pm and will discuss: 


    The different publications he oversees




    How to best share story ideas with Nick




    The stories Nick has found the most interesting to work on in his career.



    About Nick Ross

    Nick has been a technology columnist for Fairfax/Nine since 2015. He also hosts two podcasts. Meta - a podcast about podcasts, and The Helpdesk - a daily technology podcast alongside former Which-50 editor Tess Bennett.

    About iTWire

    iTWire is a powerful source of top-line IT&T news, information and community for industry professionals. They put tech news and developments from around the globe into perspective, covering all the important sectors of IT&T in Australia and globally, with a strong emphasis on government. iTWire’s audience is comprised of senior IT&T professionals, CEOs, CIOs, department heads and other managers. These leaders rely on iTWire to stay informed and maintain their competitive edge.

    • 27 min

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