10 min

Is Streaming Video Becoming Less Customer-Friendly‪?‬ Modern Customer Experience

    • Marketing

Netflix, the pioneer in bringing streaming entertainment to the home was successful because they first aimed to solve a problem.  The streaming video landscape is changing and the customer-friendly offering promised by the growing number of streaming providers may not come to fruition.  Are streaming video providers getting away from what made them successful?  And what are the implications?

Netflix, the pioneer in bringing streaming entertainment to the home was successful because they first aimed to solve a problem.  The streaming video landscape is changing and the customer-friendly offering promised by the growing number of streaming providers may not come to fruition.  Are streaming video providers getting away from what made them successful?  And what are the implications?

10 min