17 min
Why Overcoming Objections Is Critical To Your Business Service Without Excuses With Rob M Lyon
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- Entrepreneurship
One of the most critical things in any business is overcoming objections, when selling a product or service. Having a canned approach, or as I call it (Plastic) One size fits all way of selling you will come out as a loser in the end yes, having some minor success you may be OK upfront, but in the end the results will not be what you want them to be. Selling a product or service is about how you and your client relate to one another, the more commonalities you have about things that will...
One of the most critical things in any business is overcoming objections, when selling a product or service. Having a canned approach, or as I call it (Plastic) One size fits all way of selling you will come out as a loser in the end yes, having some minor success you may be OK upfront, but in the end the results will not be what you want them to be. Selling a product or service is about how you and your client relate to one another, the more commonalities you have about things that will...
17 min