275 episodes

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

The Hustle And Flowchart Podcast Matt Wolfe & Joe Fier

    • Marketing

Every week we have conversations with the most successful people in our network. We learn their stories and the lessons learned before diving in and getting the real "meat." Every single show has actionable takeaways that listeners can implement in their own life or business. We focus on topics around traffic, brand awareness, wealth growth, podcasting, marketing automation, mindset, lifestyle, and business systematization but have been known to go pretty "off script" from time to time to discuss a wide variety of topics to help people improve their lives. We describe our show as "A Life Improvement Podcasting Masquerading As A Business Podcast."

    Greg Rollett - How To Leverage Massive Existing Platforms To Grow Your Brand

    Greg Rollett - How To Leverage Massive Existing Platforms To Grow Your Brand

    Greg is another awesome fellow marketer we got the chance to hang out with at Rich Schefren’s event in Florida, and luckily so as you cannot be around this guy and not have a huge smile on your face. He has amazing energy and ideas and on this show we cover a lot of ground with him. We also held a mastermind at Podfest, and the things Greg talked about there blew everyone’s mind in that room, so we wanted to share that in this show as well.
    Listen in as he explains how he got a partnership deal with Entrepeneur.com and his reality show onto Amazon Prime, and how he was able to make those deals with these high profile companies. He’s giving away amazing resources (one that’s so good you need to listen in to discover). Plus, while his business took a huge hit due to COVID, he reinvented his business model to create a brand new six figure business, all within a week. When you’re done listening, you can learn more about branding strategies from our talks with Steven Sashen and Marshall Wayne.
    “It’s really hard to build an audience and you have to work your tail off...I look at, if I want to build an audience, who already has my audience that I can tap into and add value to in some way.” - Greg Rollett
    Some Topics We Discussed Include:
    A resource that is so good, we can’t list it here (but listen to the show and you’ll find out what it is!)  Matt reminisces about his very first band (and why they needed to change their name) How Greg is documentoring his tribe (yes, we created a new word) How to partner with the big brands - Amazon, Entrepreneur.com, and others Why mailing people stuff really helps you stand out (just like our newsletter that you can get in the mail!) How to have breakfast with Larry King (which just might lead to a book deal) The right way to crowdfund for projects, whether you are just starting out or if you have an existing audience What Greg would do differently now if he was creating video content all over again From one business tanking because of COVID to creating a brand new one all within a week And much, much more! References and Links Mentioned:
    The Ambitious Planner.com/Hustle - Check this out to get a free copy of Greg’s planner which includes 52 weeks worth of brand building video ideas  Operation Underground and Esperanza documentaries Ambitious Adventures   Rudy Ruettiger and Rudy: Live On Broadway on Amazon Prime Charity Buzz No B.S. Marketing to the Affluent by Dan Kennedy Are you ready to be EPIC with us?! Then grab our EGP Letter here! This episode is sponsored by our go-to SEO research tool, Ahrefs.com, by Easy Webinar and Gina Horkey’s Podcast Production School. FlowchartGroup.com - be sure to hop in our Facebook group to chat with us, our other amazing guests that we’ve had on the show, and fellow entrepreneurs! Xero Shoes Takes Us Behind The Scenes Of Shark Tank - Steven Sashen How To Build A Movie Star Brand For Yourself - Marshall Wayne

    • 1 hr 14 min
    Pat Flynn - Affiliate Marketing Through Insane Value

    Pat Flynn - Affiliate Marketing Through Insane Value

    Today’s show is a hybrid episode, as we recently had a 3-hour Livestream on Facebook where we spoke with a variety of guests to discuss affiliate marketing. Pat Flynn was one of our guests and he is one of those folks who teaches and does affiliate marketing in pretty much the same way we do, so the first part of this show is the interview we held with Pat. You’ll hear how he got started, what his process is, how he interacts with his audience, his tips for promoting products and ideas on how you can work with big brands to become known as the main expert for their product. 
    Then the second half of this episode is where we discuss all the cool things that are working for us right now in our business with affiliate marketing. You’ll hear how we’ve been using Facebook and YouTube lately, tips for making demo videos, and a brand new opportunity that has come up for us, from all of our years of affiliate marketing. There’s a lot of strategies packed in this one, and after you’ve listened, check our previous shows we referenced. We discuss our Unapologetic Affiliate Marketing Strategies and making Affiliate Commissions & KSTs.
    “If you consider and keep your headspace in ‘What does this make possible, what can you lean into, what’s that project that you always wanted to start that you can now start?’, then that’s where really amazing things and opportunities can come out of this for you.” - Pat Flynn
    Some Topics We Discussed Include:
    How to think long term for the affiliate marketing win What’s working now for our business Strategic ways to use demonstration videos The many benefits of having a Facebook group and what you must do when setting one up How to set yourself as the expert user of a product What to do if you are just starting out Tips on how to build your audience The beauty of the product reference page Examples of targeting a niche within a niche And much, much more! Contact Pat Flynn:
    Smart Passive Income References and Links Mentioned:
    Learn Scrivener Fast MKBHD tech reviewer on YouTube Retargeting Recipes College Hacking Checklist 123 Affiliate Marketing Course Key Step Tutorial Retargeting Recipes Be sure to check out our YouTube Channel Reach out to at info@EvergreenProfits.com if you are willing to give up a little bit of equity to rapidly grow your business with affiliates FlowchartGroup.com to join our awesome Facebook group Are you ready to be EPIC with us?! Then grab our EGP Letter here! This episode is sponsored by our go-to SEO research tool, Ahrefs.com, by Easy Webinar and Gina Horkey’s Podcast Production School. Unapologetic Affiliate Marketing Strategies Affiliate Commissions & KSTs  
     

    • 1 hr 5 min
    Michael Trainer - The Lessons Learned In A Pandemic

    Michael Trainer - The Lessons Learned In A Pandemic

    What do Dalai Lama, Terry Crews and Beyonce have in common? It’s today’s return guest, Michael Trainer. Michael co-founded a company called Global Citizen, which puts on some of the biggest events in Central Park, and also has a podcast called Peak Mind, where he talks to some really big name guests. Not a lot of folks have been through this, and on his podcast, Michael has a crazy good Rolodex, so that’s the caliber of people and conversations that he has access to and shares. The hosts are the ones who take all this in and we talk about the collective thoughts he has instilled from talking with the brightest minds. 
    Today’s show is basically a philosophical talk that transcends into an actionable guide and at the time of our recording, we are chatting about all the big perspective changes we are still going through with the pandemic and the ways to set yourself right mentally.  We chat about Michael’s upcoming book which is all about how he managed to get connected with all these big-name people. In addition, we talk about how we should be approaching the current state of affairs today and the mental state that we are all in during these interesting times. If you’re seeking even more habits to heal your mind and body check out our episodes with Brad Spencer and Corona Brady.
    “Relationships are the true goal and I think podcasting is one of the great platforms and one of the great ways in which you can actually approach relationship building in this day and age.” - Michael Trainer
    Some Topics We Discussed Include:
    Lessons learned from being a podcaster and connecting with others Tools and tips to boost your immunity and general well being The difference between being at cause and at affect and which one you need to focus on The simple but powerful ways to put your mind on track and let go of things that don’t serve you How Michael is navigating through these uncertain times How Fleetwood Mac and Tom Petty led to the creation of a new business Why you really don’t want that Lamborghini How to get your message past the noise Dealing with current day challenges such as homeschooling and unemployment  And much, much more! Contact Michael Trainer:
    Peak Mind Podcast @Michael Trainer on social channels PeakMind.org References and Links Mentioned:
    Peak Mind Global Citizen Jon Krasinski’s awesome online graduation MyIntent for free online meditation classes What Really Matters At The End of Life - TED Talk by B.J. Miller The Obstacle is the Way by Ryan Holiday The Stoic coin  FlowchartGroup.com - Join our free group to chat with us, the guests and the other amazing entrepreneurs that have joined as well Are you ready to be EPIC with us?! Then grab our EGP Letter here! This episode is sponsored by our go-to SEO research tool, Ahrefs.com, by Easy Webinar and Gina Horkey’s Podcast Production School. How To Find And Focus Solely On The Things That Suit You Best - Brad Spencer Daily Habits To Manage Overwhelm And Stress In Your Life - Corona Brady

    • 1 hr 5 min
    Mark Joyner - Where To Focus For Exponential Wealth Growth

    Mark Joyner - Where To Focus For Exponential Wealth Growth

    Today we are chatting with Mark Joyner, author of Your Roadmap To Money In 2020: A Cautionary Tale Of Hope. Mark Joyner is known as the father of internet marketing, having created the first pixel tracking, the first funnel, the first ebook publishing company, and the first one-click upsell. All of these terms we talk about in the internet marketing world were essentially invented by Mark. We are talking today about his roadmap which is all about the future, where technology is headed and how to apply it in your business and prepare yourself for the years ahead.
    There’s value in all of this and this is a layer where most people are not thinking. If you’re curious enough in what’s happening on a deeper level, it’s going to get you thinking in such a way that will only benefit you. So this is your opportunity to get ahead. Make sure you grab Mark’s report as well since, with everything we talked about in this episode, he goes ten times deeper.  When you’re done, be sure to check out our show we recorded with Rich Schefren and Mike Koenigs, on the future of technology and how to keep up with ever-changing trends. 
    “Part of our existence is that life is warfare, so don't feel bad about having to do this as part of the grand design. I love using the military as a metaphor for many things because it is so apt for so many things.” - Mark Joyner
    Some Topics We Discussed Include:
    From being self-taught with no formal education to getting books published as textbooks How to go down the rabbit hole on a particular topic while not getting misled by the media Who can you really trust when watching the news? What is ‘The Big Five Phenomena’ and why it’s not necessarily a good thing Epistemological illiteracy and how it relates to your beliefs How the rate of paradigm shifts has constantly increased and what you can do to keep up What do Astroturf and Coco Puffs have in common? How to survive in this new landscape Untold secrets even with top-level CIA clearance  Why the future is in the hands of entrepreneurs and how you can be a part of it And much, much more! Contact Mark Joyner:
    Simpleology.com References and Links Mentioned:
    Your Roadmap To Money In 2020: A Cautionary Tale Of Hope - get your free ebook Integration Marketing Simpleology Our video interview with Mark Joyner Are you ready to be EPIC with us?! Then grab our EGP Letter here! This episode is sponsored by our go-to SEO research tool, Ahrefs.com, by Easy Webinar and Gina Horkey’s Podcast Production School. Will Humans Become Obsolete In The Near Future? - Mike Koenigs Big Tech Will Crush Your Online Business (What To Do About It) - Rich Schefren

    • 1 hr 10 min
    Russ Henneberry - How To Create A Newsletter Business Using Curated Content

    Russ Henneberry - How To Create A Newsletter Business Using Curated Content

    This episode is one of those blueprint episodes where once you grab the notes and listen through, you’ll have a business model that you could implement either as a brand new one or model in your own niche if you want.  We’re talking with Russ Henneberry, who is the founder of The Clikk.com, a newsletter business with awesome open rates. Listen in as he gives us the play by play that goes into his business and how he’s got his advertising dialed in so he does not need a sales team. Russ has a huge history of content marketing in general and has worked for some really large companies doing a lot of interesting things. 
    With his newsletter, he sends out a daily email to digital business owners and is able to monetize it through affiliate marketing and sponsorships. Most of his content is essentially curated that he finds around the web that is relevant to his subscribers. We really go into a lot of topics such as how to get better open rates with your emails, how to get better deliverability so they actually make it to the inbox as well as how Russ is able to locate the content to curate.  When you’re done, get some more advice about success with newsletters from our conversations with Doberman Dan and MaryEllen Tribby. 
    “Every business has a couple of metrics that really need to be watched daily. And for us, open rate is that so it comes out that my advertisers are happy with the number of clicks they're getting simply because we're getting enough opens.” - Russ Henneberry
    Some Topics We Discussed Include:
    Three different monetization models and how to make money from each one How to charge CPM’s for your advertisers How to get referrals for lead generation Various ways to use contests in your marketing for viral shares Tips on improving your email marketing How to use this method in your own business model Proven examples of email headlines to get yours opened When to segment your list and how to clean it up How to re-engage those who haven’t opened up emails in a while And much, much more! Contact Russ Henneberry:
    The Clikk.com References and Links Mentioned:
     
    The Modern Publisher The Clikk BuzzSumo BuySellAds Active Campaign Upviral Built to Sell The Automatic Customer Are you ready to be EPIC with us?! Then grab our EGP Letter here! This episode is sponsored by our go-to SEO research tool, Ahrefs.com, by Easy Webinar and Gina Horkey’s Podcast Production School. Creating Your Own Inbox Magazine - MaryEllen Tribby How To Create And Sell A Physical Print Newsletter - Doberman Dan  

    • 1 hr 11 min
    Susie Moore - Stop Seeking Approval And Attain True Self-Confidence

    Susie Moore - Stop Seeking Approval And Attain True Self-Confidence

    We loved speaking with Susie Moore, who has such fun energy, and today we talk about her recently released book, called Stop Checking Your Likes. Susie also runs a media company and has been on Oprah and the Today Show. Listen in as she breaks down all these limiting beliefs that a lot of us carry around unknowingly, and has some very simple ideas on how to deal with that because it’s not serving you. 
    We talk about what it means to “stop checking your likes” as it's something that holds a lot of people back from growing their business since they are scared of what people might think of what they're doing, as the need for approval stops a lot of people from having those necessary conversations. We also touch on some PR strategies and some golden nuggets on how to get in touch with the right people in the media. After the show, make sure to listen to our previous episodes with Kamal Ravikant and Craig Ballantyne, which will give you even more insight on mindset, and how to focus more on yourself while you move towards your goals.
    “Are we giving ourselves credit? Are we giving ourselves compassion? are we allowing things to be easy? I think this is the key to everything becoming far simpler in our lives and allowing us to be more successful” - Susie Moore
    Some Topics We Discussed Include:
    How to get over the need for approval from others Why it’s a good thing to admit to not being the expert Ways to step away from constantly needing social media gratification How to find your customer avatar Ways to promote yourself using the power of the media Moving forward in your business via course correction and losing products that don’t serve you  The imposter syndrome concept and how to use it to your advantage How to break down barriers that are limiting your potential And much, much more! Contact Susie Moore:
    Susie-Moore.com References and Links Mentioned:
    RocketReach.co Hunter.io  Stop Checking Your Likes Becoming Supernatural by Joe Dispenza  Are you ready to be EPIC with us?! Then grab our EGP Letter here! This episode is sponsored by our go-to SEO research tool, Ahrefs.com, by Easy Webinar and Gina Horkey’s Podcast Production School. How To Love Yourself Like Your Life Depended On It - Kamal Ravikant How To Overcome Anxiety And Dominate In Business - Craig Ballantyne

    • 1 hr 7 min

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