10 min

Creating a Revenue-Driving B2B Blog Websites Decoded: Website Advice for Marketers | Website Design, SEO, UX, Conversion Optimisation & More

    • Marketing

The role of blogs extends far beyond just acquiring traffic through search engines. A well-executed blog can be pivotal to the overall commercial success of a B2B website. While most B2B companies have a blog and have tried blogging at some point, few truly use it in a way that maximises benefits for their website's performance. If you've been wondering what the purpose of your blog should be and how to use it most effectively to drive better outcomes for your business website,...

The role of blogs extends far beyond just acquiring traffic through search engines. A well-executed blog can be pivotal to the overall commercial success of a B2B website. While most B2B companies have a blog and have tried blogging at some point, few truly use it in a way that maximises benefits for their website's performance. If you've been wondering what the purpose of your blog should be and how to use it most effectively to drive better outcomes for your business website,...

10 min