How to Determine Your Target ACOS in Amazon PPC That Amazon Ads Podcast
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- Marketing
Get our FREE Amazon PPC bid optimizer: https://adlabs.app/
Join our FREE Discord community of Amazon PPC managers: https://discord.gg/AYfMkfBPzG
Sign up for That Amazon Ads Masterclass: https://thatamazonadsmasterclass.com/
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CHAPTERS:
00:00 Introduction
02:53 Why Target ACOS Matters
04:30 The Key to Breakeven ACOS: Pre-Ad Profit Per Sale
16:59 The Nuances in Vendor Central
21:17 What to Consider with Target ACOS
23:31 The Strategy Behind Breakeven Advertising on Amazon
24:52 Diving Deeper into Advertising Strategies and Tactics
25:23 Understanding and Setting Target ACoS
27:37 Tactical Insights on Brand Defense and Keyword Targeting
30:55 Strategic Considerations for Ranking Keywords and Investment Levels
46:24 Final Thoughts on Target ACoS and Strategic Advertising
🔗Connect with Stephen & Andrew:
Stephen: https://www.linkedin.com/in/stephen-noch/
Andrew: https://www.linkedin.com/in/andrewbailiff/
🎙️Follow That Amazon Ads Podcast:
LinkedIn: https://www.linkedin.com/company/that-amazon-ads-podcast/
Spotify: https://podcasters.spotify.com/pod/show/that-amazon-ads-podcast
YouTube: https://www.youtube.com/@ThatAmazonAdsPodcast
👋Closing Remarks:
If you found this episode valuable and insightful, you can support us by liking, subscribing, and leaving us a review on your podcast platform of choice. Your feedback means the world to us and helps us improve the show. If you have any questions or thoughts to share, don't hesitate to reach out to us on LinkedIn.
Stay tuned for the next episode, next week, same place!
#amazonppc #amazonads #amazonadvertising #AMS #FBA #amazonfba #amazonseller #amazonvendor #amazonbusiness
Get our FREE Amazon PPC bid optimizer: https://adlabs.app/
Join our FREE Discord community of Amazon PPC managers: https://discord.gg/AYfMkfBPzG
Sign up for That Amazon Ads Masterclass: https://thatamazonadsmasterclass.com/
----------
CHAPTERS:
00:00 Introduction
02:53 Why Target ACOS Matters
04:30 The Key to Breakeven ACOS: Pre-Ad Profit Per Sale
16:59 The Nuances in Vendor Central
21:17 What to Consider with Target ACOS
23:31 The Strategy Behind Breakeven Advertising on Amazon
24:52 Diving Deeper into Advertising Strategies and Tactics
25:23 Understanding and Setting Target ACoS
27:37 Tactical Insights on Brand Defense and Keyword Targeting
30:55 Strategic Considerations for Ranking Keywords and Investment Levels
46:24 Final Thoughts on Target ACoS and Strategic Advertising
🔗Connect with Stephen & Andrew:
Stephen: https://www.linkedin.com/in/stephen-noch/
Andrew: https://www.linkedin.com/in/andrewbailiff/
🎙️Follow That Amazon Ads Podcast:
LinkedIn: https://www.linkedin.com/company/that-amazon-ads-podcast/
Spotify: https://podcasters.spotify.com/pod/show/that-amazon-ads-podcast
YouTube: https://www.youtube.com/@ThatAmazonAdsPodcast
👋Closing Remarks:
If you found this episode valuable and insightful, you can support us by liking, subscribing, and leaving us a review on your podcast platform of choice. Your feedback means the world to us and helps us improve the show. If you have any questions or thoughts to share, don't hesitate to reach out to us on LinkedIn.
Stay tuned for the next episode, next week, same place!
#amazonppc #amazonads #amazonadvertising #AMS #FBA #amazonfba #amazonseller #amazonvendor #amazonbusiness
49 min