249 episodes

We break down the best sales, growth and marketing strategies and then teach you how we use them to close more deals. From generating more leads to learning how to deal with objections, we cover it all to help you become a master of revenue growth.

How to Sell Podcast: Learn to Master B2B Sales and Lead Generation Luigi Prestinenzi & David Fastuca

    • Business
    • 5.0 • 1 Rating

We break down the best sales, growth and marketing strategies and then teach you how we use them to close more deals. From generating more leads to learning how to deal with objections, we cover it all to help you become a master of revenue growth.

    #249: The Power of Rejection, Strategies of Turning a NO into a YES with Andrea Waltz

    #249: The Power of Rejection, Strategies of Turning a NO into a YES with Andrea Waltz

    💰 Get FREE access to the tactics used by the fastest-growing b2b brands
    In this episode, you're going to learn:
    The reasons that your target shouldn’t be to meet a quota of ‘yes’… But rather to get up to 15 No’s… Crazy right??? 
    Make sure you have your pen and paper ready as we explore the ideology behind ‘going for the no’.

    Connect with your hosts:
    Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

    • 44 min
    #248: The 3 Secrets to Selling to The C-suite and How You Can Use Them Today

    #248: The 3 Secrets to Selling to The C-suite and How You Can Use Them Today

    💰 Get FREE access to the tactics used by the fastest-growing b2b brands
    In this episode, you're going to learn:
    1. Mastering the Sales Mindset for Exceptional Success2. High-Impact Sales Techniques from a Salesforce Top Performer3. The Importance of Self-Education and Coaching in Sales Excellence
    Connect with your hosts:
    Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

    • 38 min
    #247: Why Sales & Marketing Need To Join Forces To Win

    #247: Why Sales & Marketing Need To Join Forces To Win

    💰 Get FREE access to the tactics used by the fastest-growing b2b brands
    In this episode, you're going to learn:
    1. Involvement of a wider team in decision-making2. Role of the buying committee in the buying process3. Authentic engagement in the sales process
    Connect with your hosts:
    Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

    • 33 min
    #246: Jen Allen-Knuth on Navigating Complex Sales with the Challenger Approach

    #246: Jen Allen-Knuth on Navigating Complex Sales with the Challenger Approach

    💰 Get FREE access to the tactics used by the fastest-growing b2b brands
    In this episode, you're going to learn:
    1. Implementing insights from early to late stages to engage and persuade stakeholders2. Importance of not making assumptions about the client's knowledge3. The strategy of revisiting insights to create urgency for the decision
    Connect with your hosts:
    Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

    • 35 min
    #245: Matthew Pollard's Blueprint: An Introvert's Guide to B2B Sales

    #245: Matthew Pollard's Blueprint: An Introvert's Guide to B2B Sales

    💰 Get FREE access to the tactics used by the fastest-growing b2b brands
    In this episode, you're going to learn:
    1. The Misconceptions About Introverts2. Helping Introverts Thrive in Sales3. Mindset and Energy Management for Introverts
    Connect with your hosts:
    Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

    • 32 min
    #244: Why You Need To Stop Handling Objections & Do This Instead

    #244: Why You Need To Stop Handling Objections & Do This Instead

    💰 Get FREE access to the tactics used by the fastest-growing b2b brands
    In this episode, you're going to learn:
    1. Why you need to stop handling objections. 2. What an objection actually is 3. The importance of not responding when hearing an objection.
    Connect with your hosts:
    Connect with Luigi Prestinenzi on LinkedinConnect with David Fastuca on LinkedinAbout This PodcastHow To Sell is a podcast dedicated to helping listeners master the art of sales and prospecting, offering valuable insights on B2B sales, revenue optimization, and B2B marketing strategies, all while providing expert guidance on sales coaching, customer engagement, and B2B leadership to maximize your revenue potential in the dynamic world of sales and marketing.

    • 15 min

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