The Studio Takeover Podcast Cat Ford-Coates

Send us a Text Message.Heather is a POWERHOUSE!!From schools to corporations Heather has mastered the art and science of high volume branding photography. In this discussion Cat and Heather discovered their mutual love of systems and Heather shares with us how she got IN to photographing high volume work, and how she's evolved her processes to serve her clients at her best. Having started as an on location photographer photographing children and families, she discovered that not only the WAY ...

Send us a Text Message."I never thought of my work as a business. I was a freelancer..."For generations creatives were taught that you had a side gig to pay you so you can make the work you wanted to make on the side, and that simply isnt the case any longer. From educators like Cat Ford-Coates and Sue Bryce portrait photographers are learning that their work IS valuable.Jana was a street photographer for years and then in 2014 decided she wanted to learn more about studio lighting and dove i...

Send us a Text Message.Working with your partner, up-leveling your skills, and nurturing yourself by knowing your own limitations so that you can be at your best to serve your clients and grow your business with Joni Hough.When we come into this space of owning and running a portrait business we often have expectations of ourselves in the name of "savings": we'll do hair and makeup and photograph our clients instead of hiring a professional. Seems innocent enough until the energetic bandwidth...

Send us a Text Message.Being a creative entrepreneur has its challenges and we could say those challenges are limited to the growth of our style, or improving technically, or in effective marketing even, but that isn't the all and the everything. Sometimes we have to make tough decisions too. Decisions like "do I get a job while I build this foundation?" or "do I take on THIS demographic so I can create what my heart loves too?"Josh Beaton is my guest on this week's podcast and I think you wi...

Send us a Text Message.Bassam and Cat rekindle their Artist Forge connection and dig into his discovery of photography and spending a year mastering his skillsets in lighting, and posing, and upon his completion of that first year (2016) he exited his career as a VP in Aerospace. Bassam maintained a consultancy arm to stay connected in that industry for small and medium businesses but dove in headfirst in building his portrait business after assisting a friend on their photo shoot and d...

Send us a Text Message.Full disclosure, Mitzi and Cat cuss like sailors. Buckle Up.In the name of "streamlining" you realize you've created a house of cards versus a stable business and how your desire to be challenged in what you create and how you create that thing you create and what it teaches us as people, and as business owners, and artists. So Mitzi and Cat go down the rabbit hole of appreciating and understanding where your natural strengths lie (through Clifton Strengths and Wealth D...