State of Monetisation In Gaming and Thoughts On Seller Defined Audiences The Voiro Podcast

Welcome to the Voiro Podcast. In this episode Kavita Shenoy (CEO, Voiro) is joined by Adtech enthusiast and Chief Architect, Anil Karat to discuss two major topics:Topic 1: Monetising gaming and game streaming - The hosts discuss the following points:The state of monetisation in gaming and game streamingDifferent types of gaming audiencesAdvertising opportunities in gamingImmersive advertising in gamingInMobi’s report about growth in gaming advertisingTopic 2: IAB’s Supply path optimisation v...