95 episodes

This podcast is about helping creative entrepreneurs and small businesses build their online business brand, their website and do content marketing.


Topics include WordPress & Divi, YouTube video creation, digital design and brand building.


Your host is Marlon McPherson, a Marketer, Designer and Entrepreneur. More details and show notes marlonmcpherson.com

Future Steps Creative - Marketing & Website Strategy For Online Entrepreneurs Marlon McPherson

    • Business

This podcast is about helping creative entrepreneurs and small businesses build their online business brand, their website and do content marketing.


Topics include WordPress & Divi, YouTube video creation, digital design and brand building.


Your host is Marlon McPherson, a Marketer, Designer and Entrepreneur. More details and show notes marlonmcpherson.com

    Why Business Leads Fall through the Cracks.mp4

    Why Business Leads Fall through the Cracks.mp4

    Learn why some small service-based businesses lose out on leads. Is it because they don’t get enough traffic to their website, because the website doesn’t convert well, or something else?


    I explore these in this episode and address one key thing that solo business owners fail to do when it comes to leads.

    • 12 min
    The ONE Automated Email Sequence Every Service Business NEED

    The ONE Automated Email Sequence Every Service Business NEED

    This is about the welcome email sequence and how the structure works. Here I cover a simple 3 touch sequence that goes out over a few days.

    • 8 min
    Putting Together An Effective Website

    Putting Together An Effective Website

    Having a website for your business is one thing, but having an effective website is a completely different thing.


    In this episode, I’m going to cover 3 things that make an effective website that works for your business so that you can attract and convert leads and customers.

    • 7 min
    Why Your Website Need Transactional Emails

    Why Your Website Need Transactional Emails

    In this episode, we're going to be talking about transactional emails and what they are.


    Also, we'll talk about some tools or services that you can use to get this setup.

    • 7 min
    How to Get Better Organic Reach with Your Content

    How to Get Better Organic Reach with Your Content

    You’re publishing online content like should, but you don’t seem to be getting anywhere and now you’re getting frustrated…


    Let's explore how to get more organic reach.

    • 8 min
    Email Marketing: When Not to email Your List

    Email Marketing: When Not to email Your List

    Emailing your email list subscribers is very important to build relationships and make sales.


    But sometimes it’s not a good idea to email them at all.


    In this episode, I’m going to give you 3 reasons why you probably shouldn’t.

    • 7 min

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