1 hr 15 min
Scarcity & Discovering Opportunity Discovering Opportunity with Dr. Ron Mitchell
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- Entrepreneurship
In this episode I explain how the idea of utilizing and managing market scarcity fits into the systems model of opportunity discovery; and I focus on the idea of "harvesting" the new value discovered through effectively managing the two key drivers of market scarcity: non-imitability, and non-substitutability.
In this episode I explain how the idea of utilizing and managing market scarcity fits into the systems model of opportunity discovery; and I focus on the idea of "harvesting" the new value discovered through effectively managing the two key drivers of market scarcity: non-imitability, and non-substitutability.
1 hr 15 min