197 episodi

Join us as we chat with some of today's top entrepreneurs, creatives, and industry leaders within the Black community as they share tips and resources to help start and grow Black businesses.

Black to Business Black to Business

    • Economia

Join us as we chat with some of today's top entrepreneurs, creatives, and industry leaders within the Black community as they share tips and resources to help start and grow Black businesses.

    197: All Things Streamlining and Operations to Simplify Your Business w/ Marie Lewis

    197: All Things Streamlining and Operations to Simplify Your Business w/ Marie Lewis

    It’s time to reclaim your time by streamlining and automating your business. We understand the entrepreneurial feeling that you have to do it all; juggling multiple responsibilities, managing limited resources, and striving for success in a competitive marketplace. That's why in this episode we delve into the world of streamlining and operations, aiming to simplify your business processes and supercharge your efficiency. We're getting the expert insights from Marie Lewis, the owner of Royal Executive Assistant Inc., a seasoned entrepreneur who specializes in helping businesses optimize their operations for maximum productivity and growth. Marie shares her top tips on how to take advantage of technology and delegation to make the most of your time.
    DURING THIS EPISODE YOU’LL LEARN:
    Practical strategies for cutting through the clutter and eliminating inefficiencies that hold you back.
    The long-term benefits of investing in automation and efficiency tools, and how they can pave the way for sustainable growth.
    How to overcome common challenges and roadblocks when implementing streamlining and operations improvements in your business.
    Actionable tips to implement streamlining and operations improvements in your own business.
    How to harness the power of delegation as a streamlining strategy.
    Don't miss out on the resources mentioned in this episode by checking out the show notes at  https://blacktobusiness.com/197
     
    Support: 
     
    This episode is sponsored by Harvard Business School Executive Education. 
     
    Transformation requires a catalyst. For thousands of business leaders, Harvard Business School Executive Education has been that catalyst. Here, senior leaders join in a transformational learning experience, networking with executives from around the world.
    During the day, participants take part in dynamic lectures led by distinguished faculty. In the evening, the learning continues in unique on-campus living groups. And a wide range of virtual leadership programs offer the types of interactivity and connectivity formerly reserved for in-person engagements.
    Prepare for the next step in your career. Learn More.
    Thank you so much for listening! Please support us by simply rating and reviewing our podcast!
     
    Got a question? We’d love to answer it in an upcoming Q&A. Simply record your quick question → https://blacktobusiness.com/QA 
     
    Connect with us on Instagram: 
    https://www.instagram.com/blacktobusiness/ 
     
    Don’t miss an update! Sign up for our weekly newsletter:
    https://blacktobusiness.com/mailinglist

    • 46 min
    196: How To Build A Profitable E-Commerce Brand w/ Jance Chartae

    196: How To Build A Profitable E-Commerce Brand w/ Jance Chartae

    Do you know your ABC’s? Well you’re about to learn the A to Z’s of e-commerce. According to Forbes, small and medium-sized businesses account for approximately 42% of total e-commerce sales in the United States. It's time your business gets a piece of the pie, and we have the perfect person to give it to you! Jance Chartae is a retail strategist and e-commerce coach with a unique blend of expertise in retail sales, management, and online business development. In only 4 years, Jance has grossed $850,000 in online boutique sales, over $2 million in digital product sales and has served more than 7,000 customers worldwide. In this episode, you will learn how to identify your niche, leverage social media, analyze data effectively, and scale your business for growth. If you've ever considered taking your business online or if you're already in the online game but want to get your business to the next level you don’t want to miss this episode.
    DURING THIS EPISODE YOU’LL LEARN:
    The importance of starting your e-commerce business with a focused niche to navigate the ebb and flow of marketing effectively.
    Strategies for scaling your e-commerce business, including purchasing strategies for cost savings and product selection backed by data.
    How to leverage social media and other digital platforms to connect with your audience and foster meaningful relationships.
    How to utilize analytics and data insights to refine your marketing strategies, optimize product offerings, and enhance the overall customer experience.
    The importance of clear communication and brand messaging in the virtual space to avoid misunderstandings and build trust with customers.
    Insights into the power of affiliate marketing and crafting engaging content to build brand loyalty.
    Don't miss out on the resources mentioned in this episode by checking out the show notes at blacktobusiness.com/196/
     
    Support: 
     
    This episode is sponsored by Harvard Business School Executive Education. 
     
    Transformation requires a catalyst. For thousands of business leaders, Harvard Business School Executive Education has been that catalyst. Here, senior leaders join in a transformational learning experience, networking with executives from around the world.
    During the day, participants take part in dynamic lectures led by distinguished faculty. In the evening, the learning continues in unique on-campus living groups. And a wide range of virtual leadership programs offer the types of interactivity and connectivity formerly reserved for in-person engagements.
    Prepare for the next step in your career. Learn More.
     
    Thank you so much for listening! Please support us by simply rating and reviewing our podcast!
     
    Got a question? We’d love to answer it in an upcoming Q&A. Simply record your quick question → https://blacktobusiness.com/QA 
     
    Connect with us on Instagram: 
    https://www.instagram.com/blacktobusiness/ 
     
    Don’t miss an update! Sign up for our weekly newsletter:
    https://blacktobusiness.com/mailinglist

    • 53 min
    195: Business Tools That Make Cents While Helping You Save Time & Money w/ LaShonda Brown

    195: Business Tools That Make Cents While Helping You Save Time & Money w/ LaShonda Brown

    Are you missing a few tools from your toolkit? Well, we’re here to fill it up with all the business tools. As entrepreneurs, we understand the importance of optimizing efficiency and making the most out of the limited resources we have. In this episode we are talking about all things business tools with guru LaShonda Brown. She has mastered the art of working smarter not harder to get the most out of each work day. In this episode, LaShonda, an award-winning Tech Educator, YouTube Coach, and Speaker shares her invaluable insights and expertise on how to leverage business tools to improve business function and time utilization. Our conversation touches on tested and approved strategies that LaShonda personally uses to achieve her 20 hour work week.
    DURING THIS EPISODE YOU’LL LEARN:
    How to effectively utilize business tools to streamline your operations and boost productivity.
    The value of seeking help and outsourcing tasks, instead of overburdening yourself as entrepreneurs often do.
    The process of utilizing business tools during the scaling process to monetize effectively.
    The untapped potential of YouTube as a multipurpose business solution.
    How to ensure the business tools you use pay for themselves and give you the most value for money.
    How to implement LaShonda’s 20 hour work week principles into your business.
     
    Don't miss out on the resources mentioned in this episode by checking out the show notes at blacktobusiness.com/195
     
    Support: 
     
    This episode is sponsored by Harvard Business School Executive Education. 
     
    Transformation requires a catalyst. For thousands of business leaders, Harvard Business School Executive Education has been that catalyst. Here, senior leaders join in a transformational learning experience, networking with executives from around the world.
    During the day, participants take part in dynamic lectures led by distinguished faculty. In the evening, the learning continues in unique on-campus living groups. And a wide range of virtual leadership programs offer the types of interactivity and connectivity formerly reserved for in-person engagements.
    Prepare for the next step in your career. Learn More.
     
    Thank you so much for listening! Please support us by simply rating and reviewing our podcast!
     
    Got a question? We’d love to answer it in an upcoming Q&A. Simply record your quick question → https://blacktobusiness.com/QA 
     
    Connect with us on Instagram: 
    https://www.instagram.com/blacktobusiness/ 
     
    Don’t miss an update! Sign up for our weekly newsletter:
    https://blacktobusiness.com/mailinglist

    • 41 min
    194: Digital Mastery: Crafting a Powerful Online Presence for Your Business

    194: Digital Mastery: Crafting a Powerful Online Presence for Your Business

    As people spend more of their time online, business competition has become fierce. Every business needs a strong digital presence in order to stand out from the crowd.  That’s why you can't miss this encyclopedia of knowledge on online presence Adam Nwaozo and Tony Thompson reveal throughout the episode, as they share secrets on crafting a powerful online presence for your business. Whether you're just starting out or looking to level up your existing online presence, this episode is packed with practical insights, resources, and tools. Adam & Tony’s passion for technology and drive to help businesses find the digital solutions right for them without breaking the bank empowers their business, Apperr.
    DURING THIS EPISODE YOU’LL LEARN:
    Understanding the role of a website as the cornerstone of your online presence.
    How to design your way to success with UI/UX strategies that captivate audiences, build credibility, and drive conversions.
    Best practices for optimizing your online presence while overcoming the unique challenges faced by small businesses.
    Understanding how domain hosting and website hosting services work to ensure your online presence is secure and reliable.
    How to harness the full potential of your website and mobile apps as tools for reaching your target audience and driving growth.
     
    Don't miss out on the resources mentioned in this episode by checking out the show notes at blacktobusiness.com/194
     
    Support: 
     
    This episode is sponsored by Harvard Business School Executive Education. 
     
    Transformation requires a catalyst. For thousands of business leaders, Harvard Business School Executive Education has been that catalyst. Here, senior leaders join in a transformational learning experience, networking with executives from around the world.
    During the day, participants take part in dynamic lectures led by distinguished faculty. In the evening, the learning continues in unique on-campus living groups. And a wide range of virtual leadership programs offer the types of interactivity and connectivity formerly reserved for in-person engagements.
    Prepare for the next step in your career. Learn More.
     
    Thank you so much for listening! Please support us by simply rating and reviewing our podcast!
     
    Got a question? We’d love to answer it in an upcoming Q&A. Simply record your quick question → https://blacktobusiness.com/QA 
     
    Connect with us on Instagram: 
    https://www.instagram.com/blacktobusiness/ 
     
    Don’t miss an update! Sign up for our weekly newsletter:
    https://blacktobusiness.com/mailinglist

    • 48 min
    193: Rolling Together: Building Success in Niche and Stigmatized Communities w/ Weed For Black Women

    193: Rolling Together: Building Success in Niche and Stigmatized Communities w/ Weed For Black Women

    Do you want to reach higher heights? Well keep it locked as we discuss something critical to every Black entrepreneur, finding your community. This is especially important when building your business around a niche or stigmatized business. As entrepreneurs, we understand the unique challenges and opportunities that come with carving out our space in industries that aren’t always welcoming. Becoming a part of or developing the right community is a keystone in ensuring that your business has the support and tools to thrive. Which is why this episode’s guests are the perfect people to share their wealth of knowledge and experiences with us.
    Gbemi Maiyegun and Jayde I. Powell are the co-founders of Weed For Black Women, a platform dedicated to empowering Black women in the cannabis industry. With a passion for advocacy and education, Gbemi and Jayde bring years of both corporate and entrepreneurial experience to our conversation. As entrepreneurs who have navigated the challenges of carving out a space in a niche market, their expertise is invaluable for anyone looking to make their mark in unconventional industries.
     
    DURING THIS EPISODE YOU’LL LEARN:
    How to find or establish your niche business community.
    Tips on navigating business in a stigmatized or niche community.
    How to leverage collaboration and assistance to build your business.
    How to utilize storytelling and branding to connect with your target audience.
    Ways to balance authenticity with professionalism in your branding.
    How to develop resilience and overcome the fear of rejection.
    Don't miss out on the resources mentioned in this episode by checking out the show notes at blacktobusiness.com/193
     
    Support: 
     
    This episode is sponsored by Harvard Business School Executive Education. 
     
    Transformation requires a catalyst. For thousands of business leaders, Harvard Business School Executive Education has been that catalyst. Here, senior leaders join in a transformational learning experience, networking with executives from around the world.
    During the day, participants take part in dynamic lectures led by distinguished faculty. In the evening, the learning continues in unique on-campus living groups. And a wide range of virtual leadership programs offer the types of interactivity and connectivity formerly reserved for in-person engagements.
    Prepare for the next step in your career. Learn More.
     
    Thank you so much for listening! Please support us by simply rating and reviewing our podcast!
     
    Got a question? We’d love to answer it in an upcoming Q&A. Simply record your quick question → https://blacktobusiness.com/QA 
     
    Connect with us on Instagram: 
    https://www.instagram.com/blacktobusiness/ 
     
    Don’t miss an update! Sign up for our weekly newsletter:
    https://blacktobusiness.com/mailinglist

    • 57 min
    192: Shutting Down: Navigating the Entrepreneurial Journey of Business Closure w/ Netta Dobbins

    192: Shutting Down: Navigating the Entrepreneurial Journey of Business Closure w/ Netta Dobbins

    Entrepreneurship is like a rollercoaster ride with moments of triumph and moments that test our resilience. But what happens when you find yourself at a crossroads where shutting down your business becomes a reality? In this episode we dive  into the often unspoken journey of closing a business with our guest, Netta Dobbins. She recently made the difficult decision to close her business Mimconnect, a digital community of over 15,000 members helping professionals of color navigate their careers in media.
    We empathize with the weight of difficult decisions. We understand that as a Black entrepreneur, each step you take is not just a business move but a piece of your heart and soul that builds your legacy. So, when the time comes to consider shutting down your business, we know it's not just a financial decision—it's an emotional one too. It's grappling with the dreams you've nurtured, the goals you've chased, and the challenges you've overcome. We understand the hesitations, the doubts, and the fear of what comes next. But amidst it all, we're here to walk alongside you, offering support, guidance, and tools as you navigate this chapter of your entrepreneurial journey
    DURING THIS EPISODE YOU’LL LEARN:
    Understanding the importance of acknowledging shifts in goals or missions and how they may impact the trajectory of your business.
    How to  recognize when the purpose or mission of your business has evolved or reached its conclusion.
    Strategies to assess the viability and sustainability of your business.
    How to effectively  navigate the emotional and practical aspects involved in closing a business.
    Tips and insights for moving forward after closing a business.
    How to communicate effectively with stakeholders throughout the process of closing a business.
     
    To learn more check out the show notes at blacktobusiness.com/192
     
    Support: 
     
    This episode is sponsored by Harvard Business School Executive Education. 
     
    Transformation requires a catalyst. For thousands of business leaders, Harvard Business School Executive Education has been that catalyst. Here, senior leaders join in a transformational learning experience, networking with executives from around the world.
    During the day, participants take part in dynamic lectures led by distinguished faculty. In the evening, the learning continues in unique on-campus living groups. And a wide range of virtual leadership programs offer the types of interactivity and connectivity formerly reserved for in-person engagements.
    Prepare for the next step in your career. Learn More.
     
    Thank you so much for listening! Please support us by simply rating and reviewing our podcast!
     
    Got a question? We’d love to answer it in an upcoming Q&A. Simply record your quick question → https://blacktobusiness.com/QA 
     
    Connect with us on Instagram: 
    https://www.instagram.com/blacktobusiness/ 
     
    Don’t miss an update! Sign up for our weekly newsletter:
    https://blacktobusiness.com/mailinglist

    • 46 min

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