8 min
Episode 3: Inside Vodafone's Live Guy campaign 14sandwiches.com Podcast
-
- Tecnologia
A look at a new PR campaign that relies heavily on Social Media tools like Micro-blogging and GPS tracking. 'Vodafone Live Guy' has been designed to promote the phone network's new Netbook product. In this episode Martin Bryant talks to the eponymous 'Live Guy' and the agency behind the campaign, Dare Digital.
A look at a new PR campaign that relies heavily on Social Media tools like Micro-blogging and GPS tracking. 'Vodafone Live Guy' has been designed to promote the phone network's new Netbook product. In this episode Martin Bryant talks to the eponymous 'Live Guy' and the agency behind the campaign, Dare Digital.
8 min