148 episodi

THE show for gym owners wanting to achieve more FREEDOM in their lives through their business... and create more time, money, and impact for themselves and their communities.

The hard way to grow is by doubling your membership. The easy way to grow is to learn how to double your average client value so you need half as many clients (it's not as hard as you think... for any business model).

Learn from Scott Carpenter, a 6x functionally retired gym owner and fitness author with multiple 7-figure businesses, as he walks you through exactly how he started his gyms and the best practices he uses in the fitness industry for marketing, advertising, sales, fulfillment, retention, hiring, systems, operations, and location scaling.

Gym Owner Freedom: More Money. Less Clients.

Gym Owner Freedom Scott Carpenter

    • Economia

THE show for gym owners wanting to achieve more FREEDOM in their lives through their business... and create more time, money, and impact for themselves and their communities.

The hard way to grow is by doubling your membership. The easy way to grow is to learn how to double your average client value so you need half as many clients (it's not as hard as you think... for any business model).

Learn from Scott Carpenter, a 6x functionally retired gym owner and fitness author with multiple 7-figure businesses, as he walks you through exactly how he started his gyms and the best practices he uses in the fitness industry for marketing, advertising, sales, fulfillment, retention, hiring, systems, operations, and location scaling.

Gym Owner Freedom: More Money. Less Clients.

    Episode 148 - How To DOUBLE Your Profits In HALF The Time

    Episode 148 - How To DOUBLE Your Profits In HALF The Time

    Have you ever felt overwhelmed by working too much IN your business rather than ON your business? Do you know you need to shift your focus but are unsure how to build your business to the point where it can run without you?

    In this Episode we tackle the challenge of shifting from working in your business to working on your business. I’ve spoken with six gym owners recently, and they all share this common struggle. We’ll discuss practical steps to overcome this and double your profits in half the time.

    What You Will Learn:
    Year Vision and 90-Day Rocks: Learn how to cast a clear vision for the year and establish 90-day priorities that align with your long-term goals.Accountability Chart and Delegation: Discover how to create an accountability chart and delegate tasks effectively to your team, ensuring everyone knows their roles and responsibilities.Operating Systems for Efficiency: Understand the exact operating systems I use to keep multiple businesses running smoothly, from gyms to a real estate rental portfolio.
    When you are ready… Here are 3 ways we can help you:
     
    1. Subscribe to this podcast
    2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom  
    3. Watch my free training on how I retired from my gyms in my 30’s: https://ptlegends.com/free-training-optin 
    4. Want to get there faster? Book a 15-min call to learn about working with me or joining our community (this is NOT a sales call- leave your credit card at home): https://ptlegends.com/schedule\

    • 56 min
    Episode 147 - How Sierra Went from $25k/mo to $53k/mo by adding a True High-Ticket Offer into her 6-Week Challenge gym

    Episode 147 - How Sierra Went from $25k/mo to $53k/mo by adding a True High-Ticket Offer into her 6-Week Challenge gym

    Have you ever wondered how to dramatically boost your gym’s monthly revenue by implementing a high-ticket offer? Are you looking for strategies that can help you break through your current income ceiling?*

    In this Episode we dive deep into how Sierra, one of our badass legends, skyrocketed her gym’s monthly revenue from $25k to $53k. Learn exactly how she did it and how you can apply the same strategies to your fitness business.

    What You Will Learn:
    High-Ticket Offer Implementation: Discover the secrets behind Sierra’s success in adding a true high-ticket offer to her gym’s 6-week challenge and how it transformed her revenue.Sales Psychology for High-Ticket Offers: Gain insights into the sales psychology that drives high-ticket sales and learn how to communicate the value of your offer effectively.Client Acquisition Strategies: Understand the key tactics for attracting and converting clients into high-ticket offers, ensuring sustainable growth and increased profits.
    When you are ready… Here are 3 ways we can help you:
    1. Subscribe to this podcast
    2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom  
    3. Watch my free training on how I retired from my gyms in my 30’s: https://ptlegends.com/free-training-optin 
    4. Want to get there faster? Book a 15-min call to learn about working with me or joining our community (this is NOT a sales call- leave your credit card at home): https://ptlegends.com/schedule\

    • 1h 5 min
    Episode 146: Ozempic/GLP-1 Is The #1 Cause Of "Gymcession"

    Episode 146: Ozempic/GLP-1 Is The #1 Cause Of "Gymcession"

    Have you ever noticed a drastic shift in lead flow and churn in your gym over the past year? Are you aware that 1 in 8 Americans (13%) are on a GLP-1 drug, potentially taking millions of customers away from the fitness market?

    In this episode we delve on a crucial discussion on the impact of GLP-1 drugs on the fitness industry and how you can turn this challenge into a profitable opportunity.

    What You Will Learn:

    Understanding GLP-1 Drugs: Learn about the prevalence of GLP-1 drugs, their impact on the fitness industry, and the current trends in the medical field driving their widespread use.Adapting Your Marketing Strategy: Discover proactive marketing approaches to stay ahead of this trend and safeguard your business against potential losses.Turning Threats into Opportunities: Get insights into how successful gym owners are turning the GLP-1 trend to their advantage, transforming a potential threat into a golden opportunity for profit.

    When you are ready… Here are 3 ways we can help you:
     
    1. Subscribe to this podcast
    2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom  
    3. Watch my free training on how I retired from my gyms in my 30’s: https://ptlegends.com/free-training-optin 
    4. Want to get there faster? Book a 15-min call to learn about working with me or joining our community (this is NOT a sales call- leave your credit card at home): https://ptlegends.com/schedule\

    • 1h 8 min
    Episode 145: Arnold Schwarzenegger's Playbook For Your Fitness Business

    Episode 145: Arnold Schwarzenegger's Playbook For Your Fitness Business

    Have you ever wondered how Arnold Schwarzenegger achieved monumental success in multiple fields? Curious about what lessons from his journey can be applied to your fitness business?*

    In this episode we dive into Arnold Schwarzenegger's strategies and how they can be implemented in your personal training studios, personal growth, and investments.

    What You Will Learn:

    Strategic Business Direction: Discover the most impactful action you can take to steer your business in the right direction right now.Keys to Success: Understand what is absolutely necessary for achieving success, lessons that we know innately but often overlook.Debunking Myths: Uncover the biggest lie you've been told that may be holding you back from reaching your full potential.

    When you are ready… Here are 3 ways we can help you:
     
    1. Subscribe to this podcast
    2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom  
    3. Watch my free training on how I retired from my gyms in my 30’s: https://ptlegends.com/free-training-optin 
    4. Want to get there faster? Book a 15-min call to learn about working with me or joining our community (this is NOT a sales call- leave your credit card at home): https://ptlegends.com/schedule\

    • 45 min
    Episode 144: Steal My Gym Metrics System

    Episode 144: Steal My Gym Metrics System

    Have you ever struggled to keep track of your gym’s key performance indicators (KPIs)? Are you tired of guessing at churn rates, lead-to-close ratios, and return on ad spend?

    In this episode we'll walk you through the exact system we've implemented in our gyms to monitor crucial KPIs effortlessly. Discover how to gain a clear snapshot of your business performance, identify bottlenecks, and streamline your monthly planning process in just 15 minutes.

    What You Will Learn:
    Simplified KPI Tracking: Learn how our GMs track all vital business metrics with minimal effort and ensure accurate, real-time data.Comprehensive Business Overview: Understand how to get a quick and clear snapshot of each gym location's performance, highlighting areas that need attention.Effective Monthly Planning: Discover how to use KPI data to crush your monthly planning sessions and focus on what truly matters for growth.Free KPI System: Attend the live session today and receive our complete KPI tracking system for free, helping you implement these strategies in your own gym.
    When you are ready… Here are 3 ways we can help you:
    1. Subscribe to this podcast
    2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom  
    3. Watch my free training on how I retired from my gyms in my 30’s: https://ptlegends.com/free-training-optin 
    4. Want to get there faster? Book a 15-min call to learn about working with me or joining our community (this is NOT a sales call- leave your credit card at home): https://ptlegends.com/schedule\

    • 53 min
    Episode 143: How To Overcome The “GYMCESSION”: The Five Mile Celebrity Strategy For ORGANIC & PAID Leads

    Episode 143: How To Overcome The “GYMCESSION”: The Five Mile Celebrity Strategy For ORGANIC & PAID Leads

    Have you ever felt like your lead generation efforts in the fitness industry are falling flat? With the current "Gymcession" hitting many markets hard, it's crucial to adapt and pivot to stay ahead. 

    In this episode we're revealing the Five Mile Celebrity Strategy for generating both organic and paid leads, helping you navigate these challenging times and come out on top. We'll share the exact marketing strategies and tactics we're using to attract new clients and keep our gyms thriving, even during tough times.

    What You Will Learn:
    Understanding the "Gymcession": Gain insights into the current challenges facing the fitness industry and why lead generation has become more difficult in many markets.The Five Mile Celebrity Strategy: Learn how to implement this innovative strategy to boost your gym's visibility and attract new clients through both organic and paid lead generation methods.Proven Marketing Tactics: Discover the specific marketing tactics we're using right now to drive traffic and increase memberships, including real-world examples from successful gym owners.Interactive Discussion: Participate in a live discussion and Q&A session where you can share your own challenges and get personalized advice on how to adapt your marketing strategy to the current climate.
    When you are ready… Here are 3 ways we can help you:
    1. Subscribe to this podcast
    2. Join our Facebook group: https://urlgeni.us/facebook/gymownerfreedom  
    3. Watch my free training on how I retired from my gyms in my 30’s: https://ptlegends.com/free-training-optin 
    4. Want to get there faster? Book a 15-min call to learn about working with me or joining our community (this is NOT a sales call- leave your credit card at home): https://ptlegends.com/schedule\

    • 1h 1m

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