Market Boldly 009 – Why electrical distributor marketing matters…especially now. (Is your team ready?) Market Boldly
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- Economia
In the coming years, marketing will be more important than ever for electrical distributors as they face increasing competition from online competitors like Amazon. Distributors will need highly skilled teams guided by a strategic plan based on company goals. Learn how two experienced marketers, Director of Marketing April Braun of Werner Electric of Minnesota and Marketing Manager Scott Lepsky of the F.D. Lawrence Company of Ohio are building their teams and plans for 2018 and beyond.
In the coming years, marketing will be more important than ever for electrical distributors as they face increasing competition from online competitors like Amazon. Distributors will need highly skilled teams guided by a strategic plan based on company goals. Learn how two experienced marketers, Director of Marketing April Braun of Werner Electric of Minnesota and Marketing Manager Scott Lepsky of the F.D. Lawrence Company of Ohio are building their teams and plans for 2018 and beyond.