10 min
ON THE MIC EP 003: THE BIG MARKETING LESSON FROM "THE BIGGEST LOSER" ON THE MIC: Power & Production For Entrepreneurs
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- Marketing
POWER PRINCIPLE OF THE DAY:
Consequences are more important than problems.
When you are marketing and selling your product, service or experience... it’s not enough to talk about the problems people have.
People can KNOW something is important...
And people can KNOW they have a problem...
But that doesn’t mean they will be compelled to do something about it...
Even when it's their life we’re talking about.
It’s becoming aware of the CONSEQUENCES of the problem and the significance of them that makes people take action.
PRODUCTION PRINCIPLE OF THE DAY:
Ask yourself two questions:
1) What are the problems I help people solve?
2) What are the consequences people experience from having those problems?
TAKE ACTION:
Love the Power and Production Principles & Insights Shared in Today’s Episode? Join the daily conversation with over a THOUSAND entrepreneurs committed to creating more sales, impact, and influence -- and ultimately getting big results and building things that matter, inside the SELL IT WITH STORIES Facebook Group, TODAY!
POWER PRINCIPLE OF THE DAY:
Consequences are more important than problems.
When you are marketing and selling your product, service or experience... it’s not enough to talk about the problems people have.
People can KNOW something is important...
And people can KNOW they have a problem...
But that doesn’t mean they will be compelled to do something about it...
Even when it's their life we’re talking about.
It’s becoming aware of the CONSEQUENCES of the problem and the significance of them that makes people take action.
PRODUCTION PRINCIPLE OF THE DAY:
Ask yourself two questions:
1) What are the problems I help people solve?
2) What are the consequences people experience from having those problems?
TAKE ACTION:
Love the Power and Production Principles & Insights Shared in Today’s Episode? Join the daily conversation with over a THOUSAND entrepreneurs committed to creating more sales, impact, and influence -- and ultimately getting big results and building things that matter, inside the SELL IT WITH STORIES Facebook Group, TODAY!
10 min