21 episodi

The Spotlight is a podcast that discusses topics around Product Research and Strategy. This podcast is for curious minds and aspiring innovators who are leading the charge in the research revolution. We dive deep to discuss inspiring, informative, and offbeat conversations on Product Research and Strategy!

The Spotlight Iwalola Sobowale

    • Tecnologia

The Spotlight is a podcast that discusses topics around Product Research and Strategy. This podcast is for curious minds and aspiring innovators who are leading the charge in the research revolution. We dive deep to discuss inspiring, informative, and offbeat conversations on Product Research and Strategy!

    Things to Know Before You Take that Product Management Course

    Things to Know Before You Take that Product Management Course

    On this episode of the podcast, we were joined by Abimbola Omotoyinbo, Program Manager at ProductDive.

    Follow Abimbola and ProductDive on LinkedIn

    We talked about:


    What ProductDive does


    Benefits of choosing ProductDive


    Things to consider before taking a product management course


    ProductDive’s success stories and the future of ProductDive



    Breakdown:

    0:00 Intro

    01:23 Icebreaker

    04:32 About Abimbola

    05:46 From quality control to program management

    09:10 Getting into program management

    10:23 What ProductDive does and how Abimbola joined the team

    13:10 What makes ProductDive stand out

    16:07 ProductDive's success stories

    17:52 Getting into ProductDive

    18:39 Things to consider before getting into the program

    20:37 Resources for someone looking to get into product management

    22:14 Product management launchpad

    23:20 The future of ProductDive

    24:27 What else ProductDive is working on

    25:14 Final words

    26:12 Outro

    We referenced:

    Product Manager Blueprint Program

    Product Management Foundation Program

    Pivot to Product Management

    Growth Product Management

    Don’t forget to follow The Spotlight Podcast on LinkedIn, Twitter, Instagram, and TikTok. You can also subscribe to our YouTube and newsletter

    If you have any suggestions or questions, please complete the ⁠Q&A intake form⁠ or send me an email at iwalola@thespotlightpod.com 

    P.S: If you are interested in appearing on The Spotlight Podcast, please complete this form to indicate your interest.

    • 27 min
    Survival Tips for Early-Career Product Managers

    Survival Tips for Early-Career Product Managers

    On this episode of The Spotlight Podcast, we were joined by award-winning Product Manager, Elizabeth Ajao.

    Follow her on LinkedIn and Twitter

    We talked about:

    Shooting your career shot

    How she went from customer support officer to product manager

    What product managers do

    Why product management probably shouldn't be your first job and the importance of internships

    Transferable skills from other roles and skills every product manager should have

    Giving valuable feedback and accepting feedback

    Measuring success and the importance of being people-driven

    Breakdown:

    0:00 Intro

    1:44 Icebreaker

    6:34 Elizabeth's background

    8:21 Going from customer support to product management

    12:42 How customer support prepared her for product management

    16:17 What media is Elizabeth consuming?

    17:30 Elizabeth's career highlights

    19:53 Being impact-driven

    23:04 What being a product manager entails

    27:30 Can one be an effective product manager with little leadership experience?

    32:28 Skills every product manager should have

    35:20 Working with UX designers

    39:20 Tools every product manager should master 

    45:23 Is product management as glam as people make it out to be?

    49:02 Elizabeth's perspective on product management interviews 

    51:29 Challenges Elizabeth has faced as a product manager and how she handled them 

    54:42 Dealing with problematic stakeholders 

    57:35 Measuring success as a product manager 

    59:55 What you should know before getting into product management 

    1:01:49 Resources and advice for aspiring product managers 

    1:07:33 Elizabeth's socials

    1:08:09 Other things Elizabeth is working on

    1:09:35 Outro

    We referenced:

    No-Code Tech Summit

    VFD Group

    Enyata

    Polaris Bank

    People in Product

    The Builders Summit by Founders Connect

    The 7 Perspectives of Effective Leaders: A Proven Framework for Improving Decisions and Increasing Your Influence

    Jira

    Trello

    ClickUp

    Azure

    Miro

    Whimsical

    Confluence 

    Notion

    Google Analytics 

    Mixpanel

    Amplitude 

    MySQL

    The Product Book by Product School

    Lenny's Newsletter

    Become a Product Manager | Learn the Skills & Get the Job

    Don’t forget to follow The Spotlight Podcast on LinkedIn, Twitter, Instagram, and TikTok. You can also subscribe to our YouTube and newsletter

    If you have any suggestions or questions, please complete the ⁠Q&A intake form⁠ or send me an email at iwalola@thespotlightpod.com 

    • 1h 10 min
    Managing Nigeria’s Tech Talents: The Unique Dynamics

    Managing Nigeria’s Tech Talents: The Unique Dynamics

    On this episode of the podcast, we spotlight the one and only Emmanuel Faith, a wonderful HR expert.

    Follow him on LinkedIn and Twitter

    We talked about:

    His HR journey and his work providing consulting services through HR Clinic

    The dwindling pool of mid-level talent in Nigeria’s tech pipeline 

    The importance of succession planning for sustainable businesses

    The wisdom in hiring talent your business can reasonably afford instead of chasing “shiny” people

    Breakdown:

    00:00:00 Intro

    00:01:55 Icebreaker

    00:05:35 About Emmanuel Faith

    00:13:07 Getting into HR

    00:17:40 Best temperaments for HR professionals

    00:20:58 Emmanuel's proudest achievements

    00:28:35 Emmanuel's superpowers in HR

    00:34:17 Challenges faced while recruiting talent 

    00:38:56 Why we don't have mid-level tech talent in Nigeria 

    00:44:40 How HR Clinic helps organisations

    00:49:25 Unique strengths of Nigerian tech talents

    00:53:16 The technical talent vs non-technical talent conversation 

    00:58:47 Emmanuel's perspective on The Peer shutting down

    1:05:24 Are people hiring "shiny" talent because of the lack of mid-level talent?

    1:10:42 Hard skills vs soft skills

    1:12:33 Advice for aspiring HR professionals

    1:14:18 Other things Emmanuel is working on

    1:18:31 Final words

    1:19:14 Outro

    We referenced:

    Cowrywise

    BCM

    Fervora’s African Women’s Football Report

    SHRM Podcast on Spotify

    HRCI

    Why You Act the Way You Do by Tim LaHaye

    Spirit-Controlled Temperament by Tim LaHaye

    Myers-Briggs Personality Test

    16 Personalities 

    ProductDive 

    AltSchool

    Geneza Brands

    Geneza School of Design

    Innovating Africa: The Rise of Tech in Nigeria by Peace Itimi

    HR Clinic

    Bloomberg

    Asana

    No-Code Tech Summit

    Luminous Consult

    Don’t forget to follow The Spotlight Podcast on LinkedIn, Twitter, Instagram, and TikTok. You can also subscribe to our YouTube and newsletter

    If you have any suggestions or questions, please complete the ⁠Q&A intake form⁠ or send me an email at iwalola@thespotlightpod.com 

    • 1h 19 min
    Is Data the Answer to Nigeria’s Problems?

    Is Data the Answer to Nigeria’s Problems?

    On this episode of The Spotlight Podcast, we had data expert and Dataphyte CEO Joshua Olufemi with us. 

    Follow him on LinkedIn and follow Dataphyte on Twitter

    We talked about:


    How he went from a secondary school Economics teacher to the CEO of Dataphyte
    How data can drive change and social impact 
    Nigeria’s data problem and the unique challenges of collecting and reporting with data
    The importance of having a focused and reliable team

    Breakdown:

    00:00:00 Intro

    00:02:00 Icebreaker game 

    00:03:32 Fun facts about Joshua

    00:05:37 From economics teacher to CEO

    00:09:39 Being a part of the National Endowment for Democracy Fellowship

    00:14:44 Proudest achievements of Dataphyte

    00:21:20 The Dataphyte and Goloka teams

    00:28:54: Major challenges in collecting accurate data

    00:37:37 How can Nigeria be more data-driven?

    00:43:55 Joshua's dream for Dataphyte and Goloka

    00:45:24 Advice for people building something around data

    00:47:42 Final words

    00:48:30 Outro

    We referenced:


    Dataphyte
    Goloka
    National Endowment for Democracy

    Don’t forget to follow The Spotlight Podcast on LinkedIn, Twitter, Instagram, and TikTok. You can also subscribe to our YouTube and newsletter

    If you have any suggestions or questions, please complete the ⁠Q&A intake form⁠ or send me an email at iwalola@thespotlightpod.com 

    • 49 min
    Notion to Figma to Framer:Designing Your UX Portfolio in 2024

    Notion to Figma to Framer:Designing Your UX Portfolio in 2024

    On this episode of The Spotlight Podcast, we had product designer Ayodeji Olagbaiye with us. 

    Follow him on LinkedIn and Twitter

    We talked about:


    What your portfolio MUST contain if you want to land a UX design role in 2024
    What NOT to do when designing your portfolio
    How to get your first UX design job
    The best platform to host your UX design portfolio
    How often you should update your portfolio if you want to stay relevant

    Breakdown:

    00:00:00 Intro

    00:01:52 Icebreaker

    00:11:02 Deji's background

    00:13:03 Working with developers

    00:15:50 What media is Ayodeji consuming?

    00:17:18 How Ayodeji got into UX design

    00:25:34 Joining Kuda

    00:29:06 Working remotely

    00:30:05 What he would have done differently

    00:34:00 Getting your first job and having a portfolio

    00:36:30 What he wishes he knew when building his first portfolio

    00:43:26 Key things in a portfolio

    00:50:50 Updating your portfolio

    00:54:46 Can you get a job without a big project on your portfolio?

    00:58:40 What not to do in your portfolio

    01:01:39 Is there a best place to host your portfolio?

    01:09:06 Can AI help with your portfolio?

    01:10:54 Unpopular opinion about design portfolios

    01:13:45 Some of the best portfolios Ayodeji has seen

    01:21:40 Resources to build your portfolio

    01:24:10 Advice for designers

    01:31:22 Outro

    We referenced:


    Tintype 
    Daniel Abayomi
    Notion
    Framer
    Webflow
    Wordpress
    Wix
    Polywork
    Kuldar 
    Ekemini's portfolio
    Dennis Snellenberg's Portfolio
    90% of designers are unhirable? | UX Collective
    UX Collective
    Dribbble
    Behance
    Layers

    Don’t forget to follow The Spotlight Podcast on LinkedIn, Twitter, Instagram, and TikTok. You can also subscribe to our YouTube and newsletter

    If you have any suggestions or questions, please complete the ⁠Q&A intake form⁠ or send me an email at iwalola@thespotlightpod.com 

    • 1h 32 min
    The Unpredictable Realities of Market Penetration with Tochy Udunwa

    The Unpredictable Realities of Market Penetration with Tochy Udunwa

    After a long hiatus, we're back with a new episode. 

    On this episode, the amazing Tochy Udunwa shared some insights on marketing, the unpredictability of the industry, and how to navigate it. 

    Follow her on LinkedIn and Instagram

    We also we talked about:


    Conversion and brand loyalty
    The role of branding in marketing
    Picking the right strategy for your organisation
    Defining success in marketing
    What to know/do if you want to become a marketer

    Breakdown:

    (00:00:00) Intro

    (00:02:05) Icebreaker

    (00:11:35) Digital Marketing vs Traditional Advertising

    (00:12:43) Conversion and community building

    (00:18:49) The role of branding in marketing

    (00:22:30) Tochy’s background

    (00:31:25) The importance of domain experience in marketing

    (00:35:47) Tochy’s superpower (project management)

    (00:36:37) Tochy’s career milestones

    (00:47:25) How to pick the right strategy for an organisation

    (00:51:45) What makes the industry so unpredictable?

    (00:54:32) Navigating the uncertainties

    (00:57:40) Tochy’s future publications

    (00:59:31) Defining the success of your strategy

    (01:05:10) Advice for aspiring marketing professionals

    (01:13:42): Tochy’s online presence

    We referenced:


    Google Project Management: Professional Certificate | Coursera 
    Google Digital Marketing & E-commerce Professional Certificate | Coursera
    Google Data Analytics Professional Certificate | Coursera 
    EDai 
    MyShopLauncher
    GradientFI
    Microsoft Clarity 
    Pretty Little Marketer
    Mad Over Marketing (M.O.M)
    Capturing the Moment: Maltina Cans Drop from a Billboard on a Lagos Street 

    Don’t forget to follow The Spotlight Podcast on LinkedIn, Twitter, Instagram, and TikTok. You can also subscribe to our YouTube and newsletter

    If you have any suggestions or questions, please complete the ⁠Q&A intake form⁠ or send me an email at iwalola@thespotlightpod.com 

    • 1h 21 min

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