Barbell Logic Barbell Logic

Gauging nutrition progress can be hard, as weight & waist may fluctuate or not change quickly (or as quickly as we'd like). Learn how to better gauge progress on nutrition.
Niki and Andrew discuss how you can better gauge nutrition progress and advance in the realm of nutrition.
Gauging Nutrition Progress: Subjective Feelings Tracking nutrition progress can be frustrating. The amount of work that goes into changing behaviors, even in a relatively short few day period, with no or little measurable change to metrics such as weight or waist, can cause people to quit.
What can become important, not just in these first few days but in general to become someone who builds some mastery in the realm of self-control and nutrition, is observing the feelings associated with feeling bad and feeling good.
How do you feel during training? Do you feel depleted, bloated, or energetic? Are you full, satisfied, or hungry? What do these actually feel like (e.g. how do you feel after eating an appropriately portioned healthy meal versus overeating versus undereating).
Observing these sensations and associating them with behaviors that connect to certain outcomes can help you see that you are on the right track or need to make adjustments.
Some of these feelings are longer-term feelings (e.g. tight pants, the seat belt test) others you can experience soon after a meal or after a day or a couple days of behavior changes.
Really, what you are learning to do is trust in the process by knowing the sensations that come from behaviors that will lead you toward your goals.
Gauging Nutrition Progress: Objective, Quantifiable Behaviors Beyond this growing self-awareness, tracking behaviors that will lead you to your goals can be helpful. For example, tracking glasses of water, servings or grams of protein, servings or grams of fiber can help you track habits that will lead you toward your goal and, importantly, that you can control.
This helps provide a quantifiable metric that comes before the weight, waist, and appearance progress and is much easier to observe than the subjective feelings.
Gauging nutrition progress can be hard. Learn how to observe your subjective feelings associated with moving toward or away from your goals and create quantifiable metrics with healthy behaviors so you can better track your progress.



Check out the Barbell Logic podcast landing page.


Get Matched with a Professional Strength Coach today for FREE!
No contract with us, just commitment to yourself: Start experiencing strength now: https://store.barbell-logic.com/match/

Connect with the hosts
Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show
Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com

The transition to TurnKey Coach means better efficiency for more time, so you can get more clients or spend more time doing other things besides coaching. Learn about this very recent experience from Anthony Diehl. https://www.instagram.com/meatheadprofessor/?hl=en
Transition to TurnKey Coach: In-Person to Online
Anthony Diehl is a highly successful coach, who provides both strength & conditioning coaching as well as nutrition coaching for clients.
As with most coaches, he began fully in-person and began to experiment with online coaching. Online coaching, however, comes with many frustrations and inefficiencies if done poorly.
2020 and the Covid lockdowns, however, forced him to take all his coaching online.
He developed systems and improved his efficiencies, but still realized a limit of about 90 clients that he could not go beyond.
Transition to TurnKey Coach: Software Transition
Anthony recently transitioned to TKC. Despite the big change, and the fear and resistance change brings, he hammered out his programming and accomplished the transfer in two days.
Initially, for both him and his clients, it was a little weird to relearn the process, but the App itself is extremely intuitive and very quickly he was saving two hours of work a day.
Two hours of work a day, gone!
Transition to TurnKey Coach: More Time, More Clients, More Money
What could you do with two more hours a day? Well, now Anthony plans to take on more clients, which means more money. As Matt and Anthony discuss, he could also consider taking on more clients under his name and hire some coaches.
Of course, if he were fine with his current income, he could have pursued a different side hustle or spent more time with him family.
The point is, TKC frees you up to do more that is important to you. This could be acquiring more clients, working on your business, working on a different business, working on your hobbies, or doing something else that is important to you.
Learn about the transition to TurnKey Coach from someone who went through it recently.
This podcast is brought to you by TurnKey Coach. Enhance your coaching effectiveness and efficiency with TurnKey Coach. You can learn more by going HERE.
Check out Coaching 101 - the new Academy course designed to cover the basics of coaching. It's leaner and tighter than our other offerings (and cheaper).
Check out the Barbell Logic podcast landing page.

Get Matched with a Professional Strength Coach today for FREE!
No contract with us, just commitment to yourself: Start experiencing strength now: https://store.barbell-logic.com/match/

Connect with the hosts
Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show
Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com

It's time to conquer your limiting beliefs to finally achieve that goal you've had for years or decades.
Conquer Your Limiting Beliefs: What is Possible One of the biggest limiting beliefs is failing to understand what is possible, especially over a longer period of time.
People tend to overestimate how much change they can make in a short period of time but underestimate how much they can change over months and years.
The short change bias is why so many diets fail and why many media outlets develop the "8 weeks to abs" and similar things.
Seeing "normal" people perform things you think is impossible, though, is powerful. Watching people who don't look like Ronnie Coleman or Ed Coan deadlift 500 or bench press 315 makes a big impact.
How did they achieve these goals? Through consistent training over years.
Conquer Your Limiting Beliefs: Feeling Stuck We love what Barbell Logic offers because Barbell Logic coaches help clients get unstuck. Barbell Logic clients tend to fall into this general boat: ready to change, ready to work to change, ready to pay some money to change, but unsure of what to do.
Getting unstuck is possible. Achieving a physique or strength level you thought impossible is likely possible. It won't happen in eight weeks. It might happen in eight years. See what happens with consistent training over months and years. Experience strength with Barbell Logic.
Conquer your limiting beliefs and crush your goals.



Check out the Barbell Logic podcast landing page.


Get Matched with a Professional Strength Coach today for FREE!
No contract with us, just commitment to yourself: Start experiencing strength now: https://store.barbell-logic.com/match/

Connect with the hosts
Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show
Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com

Conceptualize marketing and acquiring clients as the flywheel not the funnel. This analogy has some benefits over the more traditional funnel concept.
Get updates on Matt's forthcoming book Undoing Urgency here.
The Flywheel Not the Funnel for Marketing Success
Matt discusses two different analogies when it comes to marketing and acquiring clients.
The traditional paradigm is the funnel. This idea is not wrong, but fails to emphasize certain aspects of successful marketing. Generally, you create a funnel to capture as many leads as you can, they build trust over time with you and eventually become clients.
The flywheel emphasizes certain aspects that this fails to capture.
It takes awhile to get a flywheel going. Once it is going, however, it is much easier to maintain the movement.
This highlights the need to continue to feed the flywheel. It points to the benefits of consistency and content over time.
The Flywheel Not the Funnel: Consistency & Content are King Consistently create high value content and put it out. 90-95% of it should simply bring value to your clients. Your CTAs should generally be ways to provide more value to your clients. Some examples are below:
subscribe to our weekly newsletter subscribe or follow a social media account get a free eBook by providing an email This not only solidifies the growing trust but helps these leads receive more content from you if they have decided they want to receive more content from you automatically.
You put content out through output media (your own website or newsletter), rent media (on other platforms such as social media sites), and earned media (appearances on others' channels).
As you become more successful, and as the flywheel builds momentum, a couple things happen.
First, your clients become promoters, helping bringing you more clients.
Second, you should be invited to do more earned media, such as Matt's recent appearance on Dave Tate's Table Talk podcast.
Apply the flywheel not the funnel to your marketing concept by starting with people you have already provided value for and built trust with and expand from there.

This podcast is brought to you by TurnKey Coach. Enhance your coaching effectiveness and efficiency with TurnKey Coach. You can learn more by going HERE.
Check out Coaching 101 - the new Academy course designed to cover the basics of coaching. It's leaner and tighter than our other offerings (and cheaper).
Check out the Barbell Logic podcast landing page.

Get Matched with a Professional Strength Coach today for FREE!
No contract with us, just commitment to yourself: Start experiencing strength now: https://store.barbell-logic.com/match/

Connect with the hosts
Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show
Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com

Learn the similarities between building wealth and muscle and how we can learn principles from both to improve both.
Similarities Between Building Wealth and Muscle Andrew and Niki have been reading The Psychology of Money, a book that, as its title suggests, delves into how we approach money based on the inner workings of our mind.
They really realized, reading this book, how similar building muscle and building wealth are.
So many principles of success (or paths to failure) overlap.
Some of the ideas that overlap include:
Less ego, more wealth Humility when things are going well; compassion when going poorly Importance of planning and knowing personal preferences Avoid the extremes Don't worry about "optimum" There is a lot more there, including maybe the obvious but important idea that there is no get rich or get jacked quick scheme. You have to build behaviors consistently over time to achieve strength or a muscular physique or wealth.
Also, shout out to YNAB, which is a company we appreciate that can help you on your path to your financial goals.
Look more into the similarities between building wealth and muscle.


Check out the Barbell Logic podcast landing page.


Get Matched with a Professional Strength Coach today for FREE!
No contract with us, just commitment to yourself: Start experiencing strength now: https://store.barbell-logic.com/match/

Connect with the hosts
Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show
Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com

Learn about a road trip analogy that relates to goal achievement and GAMEplans. It's ultimately about moving closer toward your desired end state.
Road Trip Analogy
Matt shares an analogy he picked up from Niki Sims regarding how long-term goal achievement is like a road trip.
Your destination is the desired end state. You envision where you want to go first. Before you set out or plan your route, you must know where you are going.
You next decide on your route. Maybe you want to get there as quickly as possible, so you plan the shortest route on the main highways because you have small children.
Matt, describing a great road trip he did with his family to Telluride, CO a few years ago, took another approach. He and his family did not drive more than 5 hours a day. They planned fun stops along the way and picked more scenic ways, even if it added time.
They got to their final destination and enjoyed the way there.
Major stops along the way are like the goals in the GAMEplan. Those shorter stops are like the actions to get to the goal (e.g. gas station stops).
We hope you enjoy and learn from the road trip analogy.

This podcast is brought to you by TurnKey Coach. Enhance your coaching effectiveness and efficiency with TurnKey Coach. You can learn more by going HERE.
Check out Coaching 101 - the new Academy course designed to cover the basics of coaching. It's leaner and tighter than our other offerings (and cheaper).
Check out the Barbell Logic podcast landing page.

Get Matched with a Professional Strength Coach today for FREE!
No contract with us, just commitment to yourself: Start experiencing strength now: https://store.barbell-logic.com/match/

Connect with the hosts
Matt on Instagram Niki on Instagram Andrew on Instagram Connect with the show
Barbell Logic on Instagram Podcast Webpage Barbell Logic on Facebook Or email podcast@barbell-logic.com