Ask a CFO- A weekly Q & A on corporate finance topics James Vanreusel

In this episode of "Ask a CFO," we talk about the crucial question of how to strategize to get all your company's debt paid. It might not sound like the wildest ride in the financial theme park, but managing debt is crucial for success, and our host has some insights to share. Here are three key takeaways from this episode:Key takeaways:Debt Management is Critical for Fundraising: excessive debt can hinder a company's ability to raise funds and grow. While debt itself is not inherently b...

Welcome back to another episode of "Ask a CFO," the discussion centers around the concept of continuous accounting close. The primary focus is on how companies can expedite the monthly, quarterly, or yearly financial close process, aiming to avoid waiting until the end of the month to reconcile and finalize their financial records. The episode emphasizes that continuous accounting involves consistently updating and reconciling financial data throughout the month, ensuring that the books ...

In this episode of "Ask a CFO," the host addresses the question of how to manage finances when expenses remain constant but sales are inconsistent. The focus is on understanding different scenarios, including the base case, best case, and worst case. The base case involves analyzing the progression of the sales pipeline, considering stages of probability. The best case is often discarded when sales are unpredictable, as it doesn't provide a significant cash cushion. The worst case is the...

In this episode of "Ask a CFO," James discusses the interplay between sales pipelines, expenses, and cash liquidity. Cash is the lifeblood of any organization, and it's crucial to manage both the inflow and outflow of cash effectively. Expenses are highlighted as typically predictable, especially when not scaling or hiring new personnel. In contrast, sales can be unpredictable, underscoring the importance of maintaining a well-structured sales pipeline. James also talks about the importa...

Welcome back to another insightful episode of Ask a CFO! In this episode, James tackles a question that is often questioned by many founders and CEO: When should I bring in a CFO? We'll explore that as the answer isn't one-size-fits-all.In the early stages, especially for smaller businesses, outsourcing financial functions is often a smart move, which may involve having a controller, FP&A expert, or a fractional CFO to navigate complex financial issues. However, a full-time CFO may b...

Welcome back to another insightful episode of Ask a CFO! I'm James Vanreusel, Founder and CEO at Vanreusel Ventures, and I'm thrilled to have you join us today. In this episode, we tackle a question that often plagues startups and companies alike when they're raising funds or engaging with investors: Should they prioritize growth, profitability, or long-term sustainability? We'll explore each term individually, dissecting the implications and considerations associated with them. Whe...