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Effectively advertising on Twitter isn't always easy. On each episode, we’ll feature a different brand who is creative, surprising, and effective with their Twitter Ads campaigns. Listen and subscribe for world-class marketing inspiration straight from the source — Twitter.

Character Count @TwitterBusiness

    • ビジネス

Effectively advertising on Twitter isn't always easy. On each episode, we’ll feature a different brand who is creative, surprising, and effective with their Twitter Ads campaigns. Listen and subscribe for world-class marketing inspiration straight from the source — Twitter.

    Wizards of the Coast makes magic on Twitter

    Wizards of the Coast makes magic on Twitter

    Tune in to hear how Wizards of the Coast (the company behind Dungeons and Dragons and Magic: the Gathering) uses Twitter to add a digital layer to their classic games.

    • 28分
    Mini-episode: Q&A with Twitter's Head of Social Marketing and Campaigns

    Mini-episode: Q&A with Twitter's Head of Social Marketing and Campaigns

    Bianca Posterli, Head of Social Marketing and Campaigns at Twitter, answers our biggest questions about sassy brands, "getting ratio'd" and what "flopped" Tweets can tell you about your strategy.

    • 17分
    This agency puts Broadway shows in the spotlight

    This agency puts Broadway shows in the spotlight

    SpotCo, the full-service agency behind some of Broadway's biggest shows, shares their best in class techniques for engaging fans on Twitter.

    • 34分
    @BOMBAS does cause marketing right

    @BOMBAS does cause marketing right

    Cause marketing is on the rise. So we brought on @BOMBAS to share their wisdom on how to authentically connect to a cultural moment.

    • 35分
    Mini-episode: Q&A with our very own Social Media Coordinator

    Mini-episode: Q&A with our very own Social Media Coordinator

    In our new mini-episode (is that a thing?) we interview our own Social Media Coordinator about her favorite content tools, biggest fears, and the *one* piece of marketing jargon she’ll never Tweet.

    • 15分
    @TeamKano engineers targeting magic

    @TeamKano engineers targeting magic

    When it comes to ad targeting and testing, @TeamKano's ingenuity is best in class. The London-based company targets different audiences, with different messaging, at different times, to optimize sales of their DIY computer kits. And because those techniques are so valuable — we had to have Chiara Radini, Performance Marketing Manager at Kano, on our newest episode of Character Count.

    • 33分

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