29本のエピソード

Digital Coffee: Marketing Brew is a dynamic and informative podcast that serves up a steaming cup of marketing insights and strategies in the digital realm. Just like your favorite morning coffee, this channel is designed to kickstart your day with a jolt of inspiration and knowledge to fuel your marketing endeavors.

Hosted by Brett Deister, each episode of Digital Coffee delivers a rich blend of content, covering the latest trends, tools, and techniques in the ever-evolving world of PR and digital marketing. Whether you're a seasoned professional looking to stay ahead of the curve or a newcomer eager to learn the ropes, Digital Coffee caters to all levels of expertise.

Digital Coffee: Marketing Brew Brett Deister

    • ビジネス

Digital Coffee: Marketing Brew is a dynamic and informative podcast that serves up a steaming cup of marketing insights and strategies in the digital realm. Just like your favorite morning coffee, this channel is designed to kickstart your day with a jolt of inspiration and knowledge to fuel your marketing endeavors.

Hosted by Brett Deister, each episode of Digital Coffee delivers a rich blend of content, covering the latest trends, tools, and techniques in the ever-evolving world of PR and digital marketing. Whether you're a seasoned professional looking to stay ahead of the curve or a newcomer eager to learn the ropes, Digital Coffee caters to all levels of expertise.

    Mastering Email Funnels: Christina Lopez Shares Tactics for Increased Engagement and Automation

    Mastering Email Funnels: Christina Lopez Shares Tactics for Increased Engagement and Automation

    🚀 Ready to revolutionize your marketing strategies? 🌟
    ✔️ Discover the secrets of high-converting email funnels with Christina Lopez!
    ✔️ Join Brett Deister on Digital Coffee: Marketing Brew for an insightful chat.
    ✔️ Learn how to automate, collaborate, and avoid creator burnout.
    👀 Tune in now and transform your approach to content creation!
    3 Fun Facts
    1. Christina Lopez avoids caffeine entirely, ensuring a structured workflow for content ideation and creation.
    2. Lopez successfully uses freebie swaps as an alternative to social media promotion, particularly through platforms like Letter Growth.
    3. Brett Deister and Christina Lopez both use various automation tools, including Zapier and Cast Magic, to repurpose content efficiently across different platforms.
    Timestamps:
    00:00 Coach turned creator to share career transition.
    06:30 Creative ideas sporadically come and are organized.
    09:45 Utilize Zapier and TypeFully to automate content sharing.
    10:46 Podcaster uses automated tools for video and audio.
    14:53 Freebies verify interest, email courses boost conversion. Automate.
    17:44 Allocate time strategically to maximize productivity.
    20:20 Leverage collaborations to reach wider audience.
    23:57 Get a domain for email credibility.
    29:02 Free welcome email template for your audience.
    31:10 Creating value through promotions and email sign-ups.
    36:19 Reddit is favored for community and searchability.
    38:50 Reddit: Honesty, value drive upvotes, anonymity helps.
    40:43 Consider return on time and your business.
    💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!

    👕 Check out our mech: www.digitalcafe.store

    • 42分
    From Videos to Viral: Jon Weberg's Guide to Effective Content Marketing

    From Videos to Viral: Jon Weberg's Guide to Effective Content Marketing

    🚀 Ready to revolutionize your marketing game? Join us on Digital Coffee: Marketing Brew! 🎙️
    ✅ Uncover the secrets to engaging B2B marketing with Jon Weberg and Brett Deister.
    ✅ Learn why entertaining, educating, and enticing content is key to captivating your audience.
    ✅ Discover the value of genuine, human connections in the digital age.
    🎧 Tune in now and transform your marketing strategy!
    3 Fun Facts
    1. Jon Weberg prefers his coffee with a unique sugar-free spritz and enjoys flavored teas.
    2. Jon advocates for creating video content, emphasizing that authenticity and intimacy in imperfect videos convert better.
    3. Jon Weberg suggests a content creation strategy: 2 days entertaining, 2 days educating, and 1 day enticing, focusing on adding value to the audience.
    Timestamps:
    00:00 New episode of Digital Coffee Marketing Brew.
    04:05 Faster follow-up increases chances of sales.
    07:10 Engage, educate, entertain: keys to marketing success.
    12:34 Perfection hinders greatness; focus on authenticity.
    14:43 Focus on short form content, it's popular.
    17:10 Skills and experience essential for integrating AI.
    22:57 Offer good deal, entertain, educate, then promote.
    24:10 Repetition, practice, trust your instincts, get help.
    29:05 Try new social media features for growth.
    31:52 The future involves more products and AI.
    33:53 AI changing game, authenticity used for advantage.
    💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!
    👕 Check out our mech: www.digitalcafe.store
    🌟 Review the Podcast if you loved this episode and share it with fellow marketers who could benefit from a treasure trove of podcasting wisdom. Tune in to "Digital Coffee: Marketing Brew" and let's brew up some success together!

    • 36分
    How AI and LinkedIn Tools Fuel Business Growth with Shannon Kuykendall

    How AI and LinkedIn Tools Fuel Business Growth with Shannon Kuykendall

    ☕️ Want to master LinkedIn like a pro? 🧠💼
    ✔️ Join Brett Deister and Shannon Kuykendall in the latest episode of Digital Coffee: Marketing Brew!
    ✔️ Discover top tips on leveraging AI, crafting standout content, and optimizing your LinkedIn strategy. 📈
    ✔️ Learn how to engage authentically and grow your business from an expert with 18 years of experience!
    ✔️ Dive in now – and get ready to transform your LinkedIn game. 🚀👩‍💻
    3 Fun Facts
    1. Shannon Kuykendall prepares her coffee with a unique twist, combining Mexican coffee with chai spice mix and heavy cream.
    2. Shannon has been successfully running her business for an impressive 18 years, specializing in content creation and lead generation on LinkedIn.
    3. Brett Deister and Shannon Kuykendall both advocate for using AI tools like ChatGPT to enhance content creation and reflect personal tone of voice on LinkedIn.
    Timestamps:
    00:00 Access to creator mode for all; hashtags unnecessary.
    04:15 How to become a LinkedIn top voice.
    08:48 PodMed connections can be overwhelming, measure intent.
    11:50 $100 investment in LinkedIn subscription is worth it.
    15:01 Wait 2 weeks between messages, ask questions.
    18:15 Video still gets more attention than images.
    21:42 Restream allows planned video streaming, not live.
    24:25 Use Grammarly for editing, AI saves time.
    27:41 LinkedIn optimizing platform for diverse content types.
    💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!
    👕 Check out our mech: www.digitalcafe.store

    🌟 Review the Podcast if you loved this episode and share it with fellow marketers who could benefit from a treasure trove of podcasting wisdom. Tune in to "Digital Coffee: Marketing Brew" and let's brew up some success together!

    • 30分
    Streamlining Content Creation: Aaron Witnish's 3-Step System for Marketing Efficiency

    Streamlining Content Creation: Aaron Witnish's 3-Step System for Marketing Efficiency

    🚀 Aaron shares his 3-step system to create original video and content in just 30 days, spending only 90 minutes a month.
    🎯 Stop overthinking, start creating! Tune in to learn how to maximize your content game! 🌟
    Timestamps:
    00:00 Digital coffee marketing brew: content and tips.
    06:34 Authentic content through conversational process and repurposing.
    09:29 Opus clips for content clips, rev.com for transcription.
    12:55 Create tailored content for different platforms strategically.
    17:02 Trial tools before paying, stats can discourage.
    17:53 Focus on 1 or 2 people, not stats.
    22:42 Monthly cycle of refreshing, updating, borrowing success.
    26:25 Podcasting provides enduring human connection amid technology.
    28:04 Platforms evolve, creators must adapt for success.
    30:31 Find content creation system for free at contentonly.au.
    💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!
    👕 Check out our mech: www.digitalcafe.store
    🌟 Review the Podcast if you loved this episode and share it with fellow marketers who could benefit from a treasure trove of podcasting wisdom. Tune in to "Digital Coffee: Marketing Brew" and let's brew up some success together!

    • 32分
    From Clarity to Conversion: Theresa Rose's Marketing Masterclass

    From Clarity to Conversion: Theresa Rose's Marketing Masterclass

    ✅ Ready to transform your sales conversations? 🚀
    ✅ Theresa Rose joins Brett Deister to spill the secrets!
    ✅ In this week's episode of Digital Coffee: Marketing Brew, learn how clarity and confidence can revolutionize your approach.
    ✅ Tune in to discover your "box of brilliance" and elevate your marketing game! 🌟
    Timestamps:
    00:00 Specialist in clarifying brand and business strategies.
    04:23 Passionate advocate for reframing sales relationships.
    08:20 Confidence in sales conversations changes your presence.
    13:44 Encourage identifying strengths, amplify strategically for consistency.
    16:30 Reflect deeply, identify themes, and engage effectively.
    18:58 Find and focus on one effective channel.
    23:24 Study successful posts, find your strengths, refine.
    26:17 Use visuals to enhance emotional persuasion impact.
    28:57 Human connection and spirit surpass AI capabilities.
    32:18 Encourage subscriptions and self-discovery in podcast outro.
    💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!
    👕 Check out our mech: www.digitalcafe.store

    🌟 Review the Podcast if you loved this episode and share it with fellow marketers who could benefit from a treasure trove of podcasting wisdom. Tune in to "Digital Coffee: Marketing Brew" and let's brew up some success together!

    • 32分
    Mastering B2B Marketing with Philipa Gamse: Strategies, Analytics, and AI Insights

    Mastering B2B Marketing with Philipa Gamse: Strategies, Analytics, and AI Insights

    Intro
    ✅ Ready to revolutionize your B2B marketing game? 🚀
    ✅ Tune into the latest episode of Digital Coffee: Marketing Brew with host Brett Deister and digital strategy expert Phillipa Gamse!
    ✅ From the power of holistic marketing strategies to leveraging AI for content creation, this episode is packed with invaluable insights.
    ✅ Discover why understanding your customer journey and focusing on quality over quantity can transform your digital marketing efforts! 🔥
    Timestamps:
    00:00 Brett Deister discusses B2B marketing with expert.
    04:12 Balance creativity and analytics in marketing specialization.
    08:24 Metrics measure success, improve with data analytics.
    10:44 Using GA 4 to track video engagement.
    13:48 Analytics reveals popular consumption patterns for content.
    18:33 Machine learning is precursor to AI, traditional marketing.
    20:22 Websites need clear, repeated call-to-action points.
    23:53 User testing uncovers valuable insights for websites.
    28:09 Glossary not just for SEO, consider trust.
    31:06 Fundamentals of business and marketing remain key.
    33:03 New technology doesn't replace traditional marketing basics.
    💬 Want to get involved? Leave us a comment, give us a 'like,' and follow us for more insights. Join our Locals for lively discussions, and if you've got questions, email us at bdeister@digitalcafe.media!
    👕 Check out our mech: www.digitalcafe.store
    🌟 Review the Podcast if you loved this episode and share it with fellow marketers who could benefit from a treasure trove of podcasting wisdom. Tune in to "Digital Coffee: Marketing Brew" and let's brew up some success together!

    • 34分

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