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Feel the Boot delivers advice and experience to entrepreneurs, helping them create and grow successful businesses. We help founders go from overwhelmed entrepreneur to successful CEO.

Feel the Boot Feel the Boot

    • ビジネス

Feel the Boot delivers advice and experience to entrepreneurs, helping them create and grow successful businesses. We help founders go from overwhelmed entrepreneur to successful CEO.

    Surviving the Top Ten Startup Killers

    Surviving the Top Ten Startup Killers

    Why Startups Fail: Top 10 Mistakes to Avoid
    In this podcast, I dive into the common pitfalls that cause most startups to fail within their first few years. Based on my decades of experience in the startup ecosystem, I share invaluable insights and practical tips to help you navigate these challenges effectively.
    What You'll Learn:
    11. Market Needs: Understand how to validate the real demand for your product.
    12. Running Out of Cash: Strategies to prevent running out of cash before hitting your key milestones.
    13. Gaps in the Team: Tips on assembling a team that can pivot and adapt as needed.
    14. Competition: How to stand out in a crowded market.
    15. Pricing Mistakes: Aligning your pricing with the value you deliver.
    16. Prototype to 1.0 Transition: Avoiding the pitfalls of technical debt.
    17. Timing Your Launch: Identifying the perfect market entry point.
    18. Maintaining Focus: Keeping your startup on track amidst potential distractions.
    19. Go-to-Market Strategies: Ensuring you can reach your customers cost-effectively.
    20. Co-founder Dynamics: Preventing conflicts that could derail your venture.
    Bonus Insight: Learn about "zombie corporations" and how to avoid becoming one.
    Stay Connected:
    • Read the full article for a deeper dive into each topic: [Link to article]
    • Join our community discussion below and share your startup experiences and questions.
    • Like, Subscribe, and Ring the bell for more insights from Lance.
    Whether you're a budding entrepreneur or a seasoned founder, this video is your guide to avoiding common startup mistakes and steering your venture toward success. Let's get your startup on the path to thriving, not just surviving!
    #StartupAdvice #Entrepreneurship #BusinessStrategy #LanceCottrell #StartupSuccess

    Read the blog https://ftb.bz/106B
    Watch the Video https://ftb.bz/106V
    Subscribe to Boot Prints https://ftb.bz/Join

    • 31分
    How to Make Your Startup Elevator Pitch Effective and Get Venture Capital Investment

    How to Make Your Startup Elevator Pitch Effective and Get Venture Capital Investment

    In this episode of 'Feel the Boot,' Lance Cottrell shares essential advice on crafting an effective elevator pitch to capture the interest of potential investors or partners quickly, stressing the importance of brevity, clarity, and engaging storytelling. He emphasizes that the goal of an elevator pitch is to spark interest for further conversation, not immediate commitment. Drawing from his experience and common mistakes observed, Lance provides practical tips on avoiding overly rehearsed or jargon-heavy pitches, suggesting instead to focus on conveying the unique value proposition plainly and compellingly. He highlights the versatility of elevator pitches across various contexts, from investment pitches to hiring and product sales. Throughout, Lance shares examples to illustrate key points, including how to structure a pitch, the significance of opening questions, and the importance of practicing pitches to ensure they are understood and engaging.

    Read the article https://ftb.bz/105B
    Watch the video https://ftb.bz/105V
    Talk to Lance about your startup https://ftb.bz/advising
    Subscribe to Boot Prints https://ftb.bz/join

    00:00 Introduction to Crafting an Impactful Elevator Pitch
    00:59 The Essence and Purpose of an Elevator Pitch
    02:12 Applying Elevator Pitches Beyond Investment
    02:45 Common Mistakes in Crafting Elevator Pitches
    04:15 Effective Strategies for Engaging Elevator Pitches
    07:28 Crafting Your Elevator Pitch: A Step-by-Step Guide
    10:46 The Importance of Practice and Feedback

    • 12分
    Negotiation skills for startup founders

    Negotiation skills for startup founders

    This podcast is tailored for startup founders looking to enhance their negotiation skills. It emphasizes the importance of negotiation in various aspects of running a business, including dealing with investors, vendors, customers, employees, and co-founders. I know that many founders may lack experience or feel conflict-averse, so here I share practical advice and strategies to turn negotiations from potential conflicts into win-win situations. In the episode I discuss understanding everyone’s needs and priorities, adopting a collaborative and creative approach, and aiming for equitable outcomes to facilitate ongoing positive relationships.

    Read the blog https://ftb.bz/104B
    Watch the video https://ftb.bz/104V
    Get one-on-one advising https://ftb.bz/advising
    Subscribe to Boot Prints https://ftb.bz/join

    Book Suggestions:
    Never Split the Difference https://amzn.to/3VTix4S
    Negotiate Anything https://amzn.to/4azwQA4


    00:00 Negotiation Skills for Startup Founders
    01:40 Negotiation Challenges and Strategies
    03:26 Diving Deeper into Negotiation Tactics
    06:21 Framing Discussions and Preparing for Negotiations
    08:13 Adopting a Healthy Negotiation Philosophy
    10:00 Creativity in Negotiation: Finding Win-Win Solutions
    12:01 Conclusion

    • 12分
    Better than TAM SAM SOM startup market sizing

    Better than TAM SAM SOM startup market sizing

    In this episode of Feel the Boot, host Lance Cottrell delves into the significance of understanding and presenting your startup's market size to investors through the concepts of Total Addressable Market (TAM), Serviceable Available Market (SAM), and Serviceable Obtainable Market (SOM). He emphasizes the importance of achieving a plausible market opportunity, critiquing the TAM, SAM, SOM methodology for its arbitrariness and complexity, and suggests a more dynamic approach through a bottom-up analysis. Cottrell walks through hypothetical examples to demonstrate how startups can realistically project their growth and market potential. He also covers common pitfalls in market size estimation and offers insights on how to conduct effective market research, ultimately guiding founders toward a more credible and compelling representation of their market opportunity to investors.

    Read the blog https://ftb.bz/103B
    Watch the video https://ftb.bz/103V
    Subscribe the newsletter (for free office hours) https://ftb.bz/Join

    The episode explaining why angels and VCs need such big exits https://ftb.bz/92V


    00:00 Unlocking the Secrets of Market Size in Your Startup Pitch
    00:33 Welcome to Feel the Boot: Navigating the Startup Journey
    01:09 Why Market Size Matters to Investors
    02:29 Decoding TAM, SAM, and SOM: The Basics
    04:09 Common Mistakes in Market Size Presentation
    05:39 A Real-World Example: The Acme Clothing Company
    08:19 Bottom-Up Analysis: A More Accurate Approach
    09:36 Finding the Data: Tips for Accurate Market Analysis
    14:56 Presenting Your Market Size: A Strategic Timeline Approach
    20:49 Conclusion and Next Steps

    • 21分
    Testing Startup Ideas and Assumptions ⚖️ John Li of PickFu Interview

    Testing Startup Ideas and Assumptions ⚖️ John Li of PickFu Interview

    Testing Startup Ideas and Assumptions ⚖️ John Li of PickFu Interview

    In this interview, John Li, the co-founder of startup PickFu, discusses the innovative concept of his company as a digital focus group for businesses. He walks us through their transition from a physical product to a software solution after observing a growing need for unbiased design feedback. John also shares interesting customer success stories attributing to their product's efficiency. He emphasizes on the importance of regular testing in business and discusses their company's decision to employ a fully remote work model, the challenges faced, the tools used, and the benefaction of current technology to their work. Towards the end, John yields advice for aspiring entrepreneurs on testing and patience in realizing a startup's success.

    Read the transcript https://ftb.bz/102B
    Watch the Video https://ftb.bz/102V
    Follow John on LinkedIn https://www.linkedin.com/in/johnli
    Find PickFu at https://PickFu.com

    PickFu.com discount code FEELTHEBOOT for 50% off your first paid test.

    Guest Bio:
    John Li is the co-founder of PickFu, a consumer research platform for getting instant feedback from target audiences. Thousands of global brands rely on PickFu to help them make better data-driven decisions about their products and marketing. John is passionate about building systems that help others succeed. He has degrees in computer science from UC Berkeley and the University of Washington. John and his family live in the San Francisco area, where he shuttles his kids around in his dream car (a minivan).

    • 24分
    Decoding Startup Sales Strategy Michael Regnier Interview

    Decoding Startup Sales Strategy Michael Regnier Interview

    In this discussion, Michael Regnier, founder of Sales Design & Delivery, shares vital insights into sales strategy tailored for startup founders, particularly those with a technical background. He explains that a company's sales strategy must encompass every aspect of the go-to-market message, including the target audience and the route to reach them. Smith articulates the importance of defining value propositions, pricing, and delivery models while underlining the necessity of iteration. He emphasizes the need to think from the customer's perspective and pitches the idea of 'if I were you selling'. Smith discusses adopting a sales strategy that proves one's belief in their product, building credibility for the customers. He also covers key points like avoiding paralysis and the significance of designing and delivering the sales process in a controlled manner for effective market feedback.

    Mike Regnier has been an executive sales manager for small companies for twenty-five years and has helped many entrepreneurs "crack the code" in unlocking their rapid and sustained growth. As a result of his successful exits, he was encouraged by several Private Equity and VC groups to create Sales Design & Delivery, his sales-scaling consulting firm, in 2012 and has been helping small companies achieve their potential ever since.

    • 44分

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