Beyond the Brand with Carly Carly Cowell

What comes to mind if or when you think of PR? >>

… Celebrities, wannabee celebrities and/ or  business owners being featured in the press or on tv? That PR is something you need to be fully confident to take centre stage? As something you don’t see yourself as needing just yet? Or other misconceptions there might be when it comes to what PR is and- most of all- what it gives??

Which could be exposure, authority, confidence and visibility for starters…. Most of all though, PR is the perfect way to celebrate YOU… which is what this week’s incredible guest is all about!

Jo Swann talks us through her own business journey in which she is currently celebrating her company’s 20 year anniversary, plus we chat about imposter syndrome, what PR is and isn’t, how it can boost confidence and your positioning and so much more.

Jo even brings a little disco magic to this episode which I am 100% here for (check out the video version on YouTube to see Jo’s disco lights too!)

Do check out Jo’s links below, as well as Jo’s book ‘Celebrating YOU’, PLUS visit Jo’s social media bio links for information or tickets for her upcoming PR Party event which is Friday 29th June in Leeds, Uk.

About Jo:
Jo Swann runs the award winning PR agency, Chocolate PR, championing mission led entrepreneurs, to create ripple effects with their knowledge and stories, Celebrating people & 'PR for Good'. 
A best selling author and podcast host she is passionate about sharing her knowledge to help founders of small businesses, especially female entrepreneurs, and those within marginalised communities to overcome fears around getting visible as she supports them to realise having a voice in the press CAN be for them.
Check out Jo’s No.1 Podcast - https://podfollow.com/pr-powerhouse 
Buy Jo’s Bestselling Book! - https://www.amazon.co.uk/Celebrating-YOU 
Instagram: https://www.instagram.com/jochocpr
Website: www.chocolatepr.co.uk 
Facebook: https://www.facebook.com/chocpr

About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.

Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to  focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!

Carly is a huge supporter and advocate of neurodiverse entrepreneurs-  experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.

Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024. 

If you'd love to find out more then please connect with Carly as follows:

Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com


EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content)
Support the Show.
Don't forget to rate and review! :-)

Ok so what does posture (did you just sit up straighter??) have to do with your business, brand and the way you show up?
On the surface, nothing at all! Think a little broader however, and listen to this episode of course, and you’ll discover how much improving or being aware of your posture could potentially positively impact not only your physical presence when you walk into a room or present online, but also your authority and confidence too!
Why not give this month’s bitesize episode a listen, followed by this month’s premium episode if you’d like to begin to put it into action, to find out more!

About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.

Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to  focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!

Carly is a huge supporter and advocate of neurodiverse entrepreneurs-  experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.

Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024. 

If you'd love to find out more then please connect with Carly as follows:

Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com


EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!


Support the Show.
Don't forget to rate and review! :-)

Subscriber-only episode
This month’s premium episode is something completely different yet it is super high value in terms of your wellbeing, and possibly even your productivity and confidence in how you show up too.
This accompanies bitesize episode 006 so you might want to give that a listen first where I talk you through why improving and being aware of your posture could well help you skyrocket your confidence and authority, plus how decreasing lower back pain will help you to feel better and be able to focus for longer overall.
I should say at this stage that my previous business was in fitness and wellbeing, and that I qualified as a level 4 Personal Trainer waaay back in 2012 where I specialised in Lower Back Pain strengthening and posture improvement! 
So… in this episode you have a qualified, specialist personal trainer (hey I’m still qualified, I just don’t use it anymore!) take you through an actual 20 minute stretching and strengthening sequence which starts around 12 minutes; the first part of the episode is where I talk you through what we’ll be doing, what can cause lower back pain and/ or poor posture and more.
Enjoy!?

About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.

Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to  focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!

Carly is a huge supporter and advocate of neurodiverse entrepreneurs-  experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.

Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024. 

If you'd love to find out more then please connect with Carly as follows:

Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com


EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!


Support the Show


Don't forget to rate and review! :-)

After skipping just one week of my podcast, I decided to go ‘off (podcast} plan’, and straight into something which affects us all as part of running a business, and in showing up as your personal brand… our energy.
There will always be times when we feel uninspired and/ or disconnected when it comes to our business and how we show up. Whether a had a bad nights sleep, hormonal imbalances, the moon, or life throwing you an unexpected curveball… it often doesn’t take much to knock our energy enough for it to feel ‘off’.
If this happens, you might feel tempted to hide away… something i’ve felt these last few weeks due to a household of illness, half term and more.
Rather than keep the hiding going, I gave myself a loving kick up the derriere to record this episode and get back to it after just one missed week versus 18 months last time (I call that progress!).
Here I share 8 ways you can keep the energy going in your business, brand and content when your own energy feels ‘off’.
Let me know if you do any of these already, or if you give any new ones a go!


About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.

Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to  focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!

Carly is a huge supporter and advocate of neurodiverse entrepreneurs-  experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.

Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024. 

If you'd love to find out more then please connect with Carly as follows:

Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com


EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!


Support the Show.
Don't forget to rate and review! :-)

I am so excited to bring you a brand new episode of something I haven’t recorded for quite some time: Book Club.

It's been a while but I'm bringing this back with a bang by chatting to the author of 'Life in Business'… Libby Langley.

We talk about the book’s overall message and vibe, plus break down key parts to talk marketing, mindset, neurodivergence and so much more.

I can't wait for you to hear this episode!

About Libby:
Libby Langley has been coaching business owners since 2011, in her unique no-BS style. She’s supported over 6,000 entrepreneurs, helping them to work less and earn more, and – above all – be truly happy in their life and business.
She is an Amazon bestselling author, and the popular podcast host of Life In Business.
 
Find Libby here:
Website: https://libbylangley.com          
Book: https://libbylangley.com/book
Podcast: https://libbylangley.com/podcast
Instagram: https://instagram.com/libbylangley
LinkedIn: https://www.linkedin.com/in/libbylangley/
About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.

Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to  focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!

Carly is a huge supporter and advocate of neurodiverse entrepreneurs-  experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.

Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024. 

If you'd love to find out more then please connect with Carly as follows:

Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com


EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!



Support the Show.
Don't forget to rate and review! :-)

This month’s bitesize episode is just 8 minutes long yet is packed full of valuable tips to help you with content ideas… from putting more ‘YOU’ into your content to being strategic and intentional, plus I touch on messaging and different types of content too.


Check out episode 060 which compliments this episode perfectly, plus there’s this month’s premium episode 005: ‘Content Ideas’ (audio workshop) which is available via monthly subscription and talks you step by step through making the most of an idea to create several different pieces of content which could last a week, 2 weeks or even a full month.


I hope this bitesize episode inspires you to become more intentional with what you post, it might just turn your content game around! (especially combined with the content planning and content ideas premium workshops too!)

About Carly:
Carly is a Personal Brand Strategist, Messaging Mentor, Event Host/ Strategist, and Mum of 3 based in the North West of England, Uk.

Carly believes in working in a soulful, yet intentional, way; inviting you to reflect on and/ or shut out any marketing tactics that aren't for you, to  focus on brand energetics and attracting soul aligned clients instead. It's always handy to have a notebook and pen at the ready in case of any journalling prompts and/ or moments of clarity you might have!

Carly is a huge supporter and advocate of neurodiverse entrepreneurs-  experiencing a late diagnosis of ADHD in 2022 and often talks through how it can effect how you show up and/ or how you can be consistent in your brand in a more aligned way.

Working with Carly 1:1 is by application only, with the next opportunities opening in April 2024. 

If you'd love to find out more then please connect with Carly as follows:

Instagram: soulfulstrategywithcarly
Facebook: Soulful Strategy with Carly
Website: www.carlycowell.com


EXTRA SUPPORT & RESOURCES:
>> Download your free Brand Values guide HERE.
>> Need extra/ hands on support? Subscribe to Beyond The Brand + (Premium content) HERE to access action taking audio workshops to help you implement the very things discussed on this podcast!
Support the Show.
Don't forget to rate and review! :-)