20本のエピソード
Price without Fear Andrew Bailey
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- ビジネス
Advice, tips, tools and methods on the four skills you need to master to be able to Price without Fear, achieve the profit you deserve and earn what you're really worth.
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Why communicating value is so important
After discussing value in our previous episodes, this time around we're focusing on value communication and why this is so important - actually crucial.
And why you should be using Value Scorecards. -
Understanding Value part 3
This is the third episode where I talk about value - moving from the term value to focus on what's really important to customers and the impact we can have, results and outcomes.
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Understanding Value part 2
This is the second episode where I talk about value - moving from the term value to focus on what's really important to customers and the impact we can have, results and outcomes.
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Understanding value part 1
In this episode I talk about value - in fact moving from the term value to focus on what's really important to customers and the impact we can have, results and outcomes.
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One word change can make all the different to price conversations
In this episode I talk about one simple word change that can transform your conversations around Pricing and fees - from negative to positive with just one word.
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Don't do this!
In this episode I talk about the issue of pre-discounting. We've probably all done this at some stage and it's a behaviour and mindset we need to STOP!