Stay Hungry - Marketing Podcast Codebreak

In this episode, Andy and Joel discuss the changing landscape of marketing strategies and the importance of providing value to customers. From the necessity of case studies over testimonials to the significance of websites in the digital age, they explore effective ways to engage and inform potential buyers. Plus, they dissect the current AI trend, emphasising its eventual integration as a commonplace tool.BEST MOMENTS‘A testimonial is not good enough anymore. Use a case study, or better yet,...

In this episode, Dean Maden, a former soldier turned strongman competitor, is back for part two. Dean continues to share his remarkable journey of resilience and personal growth. From facing adversity in the army, battling with alcohol, and overcoming career setbacks, Dean opens up about the challenges he's faced and the lessons he's learned along the way. Join host, Andy Rao, as he delves into Dean's inspiring story of mental fortitude and transformation in more detail.BEST BITS‘Overcoming t...

In this episode, Dean Maden, a former soldier turned strongman competitor, shares his remarkable journey of resilience and personal growth. From facing adversity in the army, battling with alcohol, and overcoming career setbacks, Dean opens up about the challenges he's faced and the lessons he's learned along the way. Join host Andy Rao as he delves into Dean's inspiring story of mental fortitude, transformation, and triumph.BEST BITS‘I said I wanted to make it to the Worlds, and I told peopl...

In this episode, Andy and Martha discuss the importance of celebrating wins and its profound impact on mindset. They explain how acknowledging achievements, no matter how small, can fuel motivation and lead to greater success. Andy and Martha also share practical strategies for creating a positive mindset and embracing the power of celebration on the journey to achieving your goals.KEY TAKEAWAYSIt can’t be underestimated how powerful having someone by your side is when it comes to your wins.N...

For this episode, Andy talks about creating content that gets to the point. People haven't got time to faff around, so clarity matters. Andy explains how to become expert at creating clear and concise copy that still engages and generates sales.KEY TAKEAWAYSThe world of marketing is full of fluff and consumers are sick of it.Theories, guru speak, jargon and wordiness are all examples of fluff.Proper images tell a story. Stop using stock photos, they look awful and don´t quite fit what you nee...

In this episode, Joel and Andy explain how to use AI to generate better copy. They and their team have been experimenting with using AI for all kinds of writing from the start. So, you know that the tips and tricks they share in this episode are going to vastly improve the results you get when using AI for writing marketing copy.They explain how to provide any AI tool with clear, concise, and effective briefs by using the right prompts. As well as sharing how to input data about the performan...