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Earlier this year the CIPR published ground-breaking analysis of census data about PR practitioners, undertaking by Chalkstream. This is the first study of its kind involving data from the 2021 census and the latest in a series of Chalkstream studies investigating the population of UK PRs. It covers off all sorts of demographic information, including sex, age, religion, passports and even how many practitioners own second homes. The results pose a significant ...

It is a truth universally acknowledged that organisations are only ever one social media post away from a crisis. But social media is also an opportunity – to turn those crisis situations around, to learn what your customers think about you and to build relationships with the stakeholders that matter most. In this podcast, James talks about how the social housing world, which is on the cusp of a new era of consumer regulation, is communicating with the residents the sector exists to serv...

Join Olivia Hullah and Asif Chodury on this podcast episode as they share Olivia's incredible journey from a marketing apprentice to the Marketing Manager at Trust Electric Heating, all by the age of 22. The episode delves into the challenges and triumphs of marketing radiators ethically in a Net Zero landscape while making it exciting and personal.Get ready for an insightful conversation that explores the unfiltered life of working in a small company, apprenticeships, the sustainable future,...

Growing up, Sonia thought that she wanted to be a lawyer. At the age of 18 this all changed. In this episode, Sonia opens up about the some of the challenges and pressures she’s faced growing up in an Indian/Asian community and how she’s worked through these to break into the world of comms. She shares some personal experiences of bias and how she’s worked hard, and how she feels she must continue to prove herself to progress her career as a woman of colour. In this episode be prepared to go ...

Our industry is unhealthily obsessed with two words: best practice. You see them regularly on internal comms blogs, you hear it at internal comms conferences, those words come up frequently on LinkedIn. But a best practice approach only works for simple, non-complex work. The work we do as internal communicators is highly unpredictable and and complex, charged with human emotion and full of complexity. Joanna proposes that we instead talk about “good practices” and think about innovation as a...

In this episode, Matt Geer Head of Communications and Marketing at West Kent Housing Association shares some thoughts and reflections on his career in communications. Matt talks more about how to ensure that you as a comms pro have a seat at the top table to support, influence and guide your organisations approach to strategic communications. Matt also shares some of his lived experience of being in the minority across the industry and how that has influenced and inspired his career direction...