Ep 156 / Discover the Game-Changing Shift in PR: Beyond Coverage - Your Key to Success‪!‬ The PR Playbook Podcast

Welcome to the next series from our 2023 PR Essentials Summit - Measuring your KPI's: How to measure, monitor and maximize PR success in a new era. Our host, Ronjini Joshua, interviews Richard Benson, with Releasd Unlock the Evolution of PR: Beyond Coverage MetricsPR has undergone a dramatic transformation, with today's communication professionals juggling various responsibilities such as generating coverage, content creation, social media management, influencer engagement, event organi...