Neville Medhora Talks Copywriting Neville Medhora

Business and marketing insights, inspirational personal journeys, wellness and lifestyle investments, practical entrepreneurship and cultural and personal enrichment.

Tips on making money through social media, starting from posts to newsletters, community building, and bigger projects. How our early experiences shape our beliefs and nostalgia. Why short videos are becoming more popular on social platforms, like YouTube.

Mike Feldstein is the founder and CEO of Jaspr that makes cool looking giant air purifiers. 10+ years ago he got into the “Disaster Business” by restoring homes after big floods, then started a generator business to combat ice storms, then started restoring homes after wildfires, then saw air quality sucked so he made giant industrial level air purifiers for the home, then Covid hit and all of sudden it was mandated in Canada doctors offices had to have large purifiers and Jaspr became a hit.

A comprehensive guide covering compelling copy techniques, Adding 'Full Stack' to your title, refining your writing process, setting effective quarterly goals, and engaging with a supportive community.

The fascinating evolution of our alphabet, the impact of modern conveniences versus historical contexts, creative hacks for efficient content creation, changes in urban landscapes, and the art and science of pricing strategies.

Framework for building a new product: Ensures targeting an audience with a problem, confirms demand exists, and verifies the audience has money.
Peter Thiel's thinking approach: Offers a "spectrum of possibilities," provides multiple scenarios for any question, and backs each scenario with data or past events.
Internet infrastructure: Major companies controlling servers and cables include Amazon (32%), Microsoft (20%), Google (9%), etc.
Mark Zuckerberg's Oculus Quest demo: Demonstrated on a private jet, likely a Gulfstream G650-ER.
Evolution of sales page images: Started with a simple Google Presentation image, went through various iterations and designs, and settled on the final preferred version.
Writing Club sponsorship: Sponsored a coffee shop's writing hour in Austin, paid $75 for coffee, and tipped an additional $75.