Talk West Walk West

Angelique Stallings is the Vice President of Community Investment at the Greater Durham Chamber of Commerce. Ever since she was a freshman at NC Central University, Angelique has been embedded in the Durham community. Today, she talks about how businesses can become embedded too, the role of HBCUs and other higher ed institutions, and her role at the Chamber.

The Triangle's marketing history is complicated, and we gathered three of our area's industry leaders to discuss the Triangle's marketing growth, milestones and future.

Cara Rousseau is the CMO of Discover Durham. Today she talks about her passion for her current role as CMO of Discover Durham, love of working in the travel industry, and her answer to the heated debate, Duke or UNC.

Marketing moves fast – new channels, approaches and technologies are constantly emerging.

And expectations for marketing and brand are changing.

Leaders today expect answers to questions like “If I spend this money in branding, what will I get for it?”, “We have really big goals. Can I count on marketing to deliver?” or “There are lots of different areas of the business that are competing for investment. What’s the ROI on an investment in marketing?”

Abha Bowers is the Senior Vice President at Walk West. Today she talks about being on stage, how she got into marketing, what's going on at Walk West, and her side hustle that has led her to increased focus and wellness in the workplace.
Hosted by Derek Ross and Mike Manganillo, Talk West delivers real conversations with business professionals, as they share their journey and how it shaped their career path. 

Talk West is brought to you by Walk West, and is produced by Earfluence.

Karen Albritton is the CEO at Walk West. Today she talks about how her experience has provided her with the tools needed to become the CEO of a INC 5000 fastest growing private companies.