134 episodes

Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu

Ops Cast MO Pros

    • Business

Ops Cast, by MarketingOps.com, is a podcast for Marketing Operations Pros by Marketing Ops Pros. Hosted by Michael Hartmann, Mike Rizzo & Naomi Liu

    The Journey to Influential Leadership with Dionne Mejer

    The Journey to Influential Leadership with Dionne Mejer

    Text us your thoughts on the episode or the show!Ready to transform your leadership approach in revenue operations? Our conversation with Dionne Mejer, a trailblazing sales executive, guarantees you’ll learn how to empower your team and master the shift from marketing operations to revenue operations. Dionne candidly shares her journey from being a perfectionist and people pleaser to becoming an influential leader. She unveils her upcoming course, "Lead the Shift: Mastering the Bridge to Reve...

    • 40 min
    Mastering the Art of Marketing Ops: From Eloqua IPO to AI-Powered Success Strategies

    Mastering the Art of Marketing Ops: From Eloqua IPO to AI-Powered Success Strategies

    Text us your thoughts on the episode or the show!Embark on a voyage through the dynamic world of marketing operations alongside our esteemed guest, Chris Petko, who brings to the table not just stories but a legacy, including his critical role in the Eloqua IPO. His insights traverse the early days of marketing ops to its present intricacies, providing you with a treasure trove of knowledge on fostering customer success and the secrets behind securing those coveted platform renewals. Picture ...

    • 56 min
    Mastering Nearbound Partnerships: Navigating Trust and Strategy with Will Taylor

    Mastering Nearbound Partnerships: Navigating Trust and Strategy with Will Taylor

    Text us your thoughts on the episode or the show!Unlock the secrets of partnership synergy with the astute Will Taylor, your guide to the Nearbound Go-To-Market strategy. As we traverse this new terrain alongside the head of Nearbound Partnerships at Reveal, you'll grasp how to encircle buyers with a halo of trust and value, impacting everything from brand recognition to customer fidelity and upselling opportunities. Prepare to reimagine the partnership ecosystem, where influencers, affiliate...

    • 52 min
    Behind the Scenes of ABM Strategy with Marketing Pro Xander Broeffle

    Behind the Scenes of ABM Strategy with Marketing Pro Xander Broeffle

    Text us your thoughts on the episode or the show!Have you ever wondered how the lessons learned from managing a theater stage can revolutionize marketing operations? Xander Broeffle, our esteemed guest and the Senior Director of Marketing Operations at CS2, shares his story, one that elegantly weaves together his experiences from a family foster home to the spotlight of stage management and into the strategic folds of marketing operations. This episode peels back the layers of Xander's career...

    • 53 min
    Enhancing Resilience: Blending Mental Well-Being with Physical Health and Workplace Innovations

    Enhancing Resilience: Blending Mental Well-Being with Physical Health and Workplace Innovations

    Text us your thoughts on the episode or the show!Struggling with the high-stakes demands of marketing ops, I recently found myself reflecting on the immense toll it can take on our mental health. But it's not all doom and gloom; in fact, my latest podcast is a beacon of hope, featuring Andy Mullings of Bluprintx, who joins me to share how feats like the National Three Peaks Challenge can fortify our mental resilience. Together, we trade stories of physical endeavors that underscore the intric...

    • 54 min
    Exploring the Possibility of Alphabet's Acquisition of HubSpot

    Exploring the Possibility of Alphabet's Acquisition of HubSpot

    Text us your thoughts on the episode or the show!Could the acquisition of HubSpot by Alphabet spell a revolution or a step back for marketing automation? Join Naomi Liu, Mike Rizzo, and myself, Michael Hartmann, as we tackle this burning question. We dissect the ripple effects of such a corporate shake-up, drawing from historical tech giant acquisitions and project what it could mean for the innovative landscape of marketing tools. We don't just stop there; we also weigh in on the shifting ti...

    • 38 min

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