School Communications Scoop Bonnie Leedy, CEO

School newsletters have proven to be one of the most effective virtual strategies for communication. Newsletters have the potential to become an engaging, informative tool for optimizing school life and building a tight-knit community.At the same time, understanding the true purpose of school newsletters and finding the best practices to apply can be challenging. That’s why we created a comprehensive guide to help you make the best out of the school newsletter. Let’s begin.For more informatio...

Today, a school marketing strategy formulation is essentially the science of survival in competitive markets. Designing a comprehensive marketing strategy incorporating your communication methods and channels, brand promotion techniques, and student enrollment strategies will help establish your brand in a new landscape. However, meeting the new expectations of prospective students and parents can be challenging. That’s why you must equip yourself with the most sophisticated, market-prov...

School websites are a vital necessity. But they are not a one-and-done event that you can take live and then not touch but once a year. It is a project that is well worth your time and planning. School website content management alone, done right, can save your school money and staff time, increase enrollment, and create a trustworthy reputation in your community.So, let us help you answer the question, “How can I improve my school website?”For more information or help with your school websit...

Many educational organizations, universities, and high schools have realized that Instagram is an excellent, free platform to showcase school spirit and boost audience engagement.The user-friendly interface, efficient navigability, easy-to-understand search algorithms, and many other features have given Instagram a high rank among social media platforms. But having an account doesn’t guarantee a high engagement rate. You must learn and apply a few tactics to optimize your Instagram presence.L...

Every social media channel has a lifespan. While new ones appear on the scene, others go out and die. However, some social media platforms have been major players for so long that they have become a part of our daily lives. Facebook is perhaps the most notable example, with nearly 20 years of experience.Let us show you some of the tips and guidelines for your school's Facebook success.For more information or help with your school website, contact School Webmasters at 888.750.4556 or visit www...

Nowadays, the internet and school websites, in particular, are major contact points where schools showcase their quality. Therefore, it’s not wrong to think of websites as one of the main arenas where schools compete for talented students and highly qualified staff. There is also no denying that a lot of insights can be gained by studying the school websites of competitors. That’s why competitive website analysis has become such a popular strategy among schools. You may be wondering...