460 episodes
Content Inc with Joe Pulizzi Content Marketing Institute(CMI) Podcast Network
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- Business
Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.
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Life Is Short [special episode]
A special episode of Content Inc. talking about my experiences with Alzheimer's disease, spurred on by "Remembering Gene Wilder" the documentary.
Today's episode is brought to you by Memberful.
Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.
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Sell More Using This Method
Too many content creators and entrepreneurs open up their sponsor opportunities to anyone and everyone. This generally doesn't work. Here's a better way to sell your content assets.
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How I Started and Sold The Tilt with Simon Owens
An indepth interview between Simon Owens and me talking about how and why I started The Tilt and how I ended up selling it to Lulu.
Special thanks to Simon for giving us permission to publish this podcast. Please check out Simon's media newsletter here.
Today's episode is brought to you by Memberful.
Whether your passion is journalism, cooking, fitness coaching, teaching, or traveling — you can monetize your content with Memberful. Visit memberful.com/contentinc to get started building your membership business with a free trial.
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Like this episode? SUBSCRIBE on Apple, Spotify or Google.
See all Content Inc episodes at the Content Inc. podcast home.
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Win at AI with Content Signals
Social media algos have changed. Search engine optimization has changed. And now, AI content is creating the "one answer" philosophy for findability. How do we compete in this changing landscape?
By creating content signals.
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See all Content Inc episodes at the Content Inc. podcast home.
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Creating Your Own Internet
As a content entrepreneur, you have the power to choose where you engage/create, and where you won't. You don't have to be everywhere. Perhaps, you shouldn't.
Ask yourself where you need to be, for yourself as an individual, and as a creator.
Article Link: The Death of the Internet (again)
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Like this episode? SUBSCRIBE on Apple, Spotify or Google.
Get captions by watching and subscribing to my YouTube Channel.
See all Content Inc episodes at the Content Inc. podcast home.
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6 Things I'd Do If I Were You (446)
This week I had the pleasure of talking with my friends at Pace Communications about six things I'd be doing right now in content marketing.
Hunting for Assets Grooming Employees as Creators Working on Pillar Content Projects Doubling Down on Print Diversifying Revenue Streams Launching Physical Events -------
Like this episode? SUBSCRIBE on Apple, Spotify or Google.
Get captions by watching and subscribing to my YouTube Channel.
See all Content Inc episodes at the Content Inc. podcast home.
Get my personal newsletter today and receive my free goal-setting guide today.
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